{"id":99794,"date":"2013-09-30T12:01:35","date_gmt":"2013-09-30T12:01:35","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=99794"},"modified":"2013-09-30T12:01:35","modified_gmt":"2013-09-30T12:01:35","slug":"topul-celor-mai-valoroase-branduri-din-lume-coca-cola-a-pierdut-pentru-prima-data-in-ultimii-13-ani-primul-loc","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=99794","title":{"rendered":"TOPUL celor mai valoroase branduri din lume. Coca-Cola a pierdut pentru prima dat\u0103 \u00een ultimii 13 ani primul loc"},"content":{"rendered":"<p>\n&nbsp;Topul &#8220;Best Global Brands&#8221; realizat de Interbrand apare anual \u00eencep\u00e2nd din 2000 \u015fi este unul dintre cele mai urm\u0103rite astfel de rapoarte.<\/p>\n<p>\nAstfel, Apple a urcat pe primul loc \u00een acest an, cu o valoare a brandului estimat\u0103 la 98,3 miliarde de dolari, \u00een cre\u015ftere cu 28% fa\u0163\u0103 de anul trecut.<\/p>\n<p>\nPe locul secund se g\u0103se\u015fte Google, marc\u0103 evaluat\u0103 la 93,3 miliarde de dolari, cu 34% mai mult dec\u00e2t \u00een 2012.<\/p>\n<p>\nCoca-Cola, cel mai mare produc\u0103tor de b\u0103uturi r\u0103coritoare la nivel mondial, a c\u0103zut de pe prima pozi\u0163ie p\u00e2n\u0103 pe locul 3. Brandul Coca-Cola a crescut \u00een valoare cu 2% \u00een ultimul an, la 79,2 miliarde de dolari.<\/p>\n<p>\n<a href=\"http:\/\/www.mediafax.ro\/economic\/topul-celor-mai-valoroase-branduri-din-lume-coca-cola-a-pierdut-pentru-prima-data-in-ultimii-13-ani-primul-loc-11422588\">Cititi mai multe pe<\/a> www.mediafax.ro<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apple \u015fi Google sunt cele mai valoroase branduri din lume, devans\u00e2nd Coca-Cola, care a pierdut pentru prima dat\u0103 \u00een ultimii 13 ani primul loc \u00een topul celor mai cunoscute m\u0103rci, potrivit unui raport prezentat luni de Interbrand, companie din grupul Omnicom.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[288,7386,6517,272,246,5431,467,7387,161,461,7383,33161,7630],"class_list":["post-99794","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-apple","tag-branduri","tag-coca-cola","tag-companie","tag-crestere","tag-google","tag-grup","tag-marci","tag-miliarde","tag-pierdere","tag-prezentare","tag-primul-loc","tag-top"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=99794"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99794\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=99794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=99794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=99794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}