\n“Chiar dac\u0103 exist\u0103 riscul de a cump\u0103ra un produs fals, diferen\u0163a de pre\u0163uri dintre magazinele online \u015fi cele clasice este at\u00e2t de mare, \u00eenc\u00e2t clien\u0163ii \u00ee\u015fi asum\u0103 riscurile \u015fi decid s\u0103 cumpere de pe internet. Dup\u0103 prima achizi\u0163ie, clien\u0163ii sunt gata s\u0103 cumpere \u015fi alte produse. Importan\u0163a acestui canal de v\u00e2nz\u0103ri va cre\u015fte pe m\u0103sur\u0103 ce tot mai mul\u0163i clien\u0163i utilizeaz\u0103 computere sau smartphone-uri conectate la internet”, potrivit studiului.<\/p>\n
\nPotrivit datelor Eurostat, \u00een anul 2012 \u0163ara din Europa Central\u0103 care avea cel mai mare num\u0103r de persoane care foloseau frecvent internetul era Slovacia (74% din popula\u0163ie), \u00een timp ce Rom\u00e2nia se afla pe ultimul loc (43% din popula\u0163ie). De asemenea, \u0163ara cu cel mai mare num\u0103r de persoane care comandaser\u0103 online un produs sau un serviciu era tot Slovacia (45%), iar Rom\u00e2nia era de asemenea pe ultimul loc (cu mai pu\u0163in de 10%).<\/p>\n
\n“\u00cen toate aceste \u0163\u0103ri exist\u0103 o tendin\u0163\u0103 de cre\u015ftere a num\u0103rului de utilizatori de internet, iar \u00een Rom\u00e2nia \u015fi Bulgaria num\u0103rul de persoane care utilizeaz\u0103 frecvent internetul s-a dublat \u00een ultimii cinci ani”, potrivit studiului. Potrivit datelor Eurostat, \u00een anul 2012 cel mai mare procent de persoane care au f\u0103cut achizi\u0163ii pe internet din Rom\u00e2nia este cel din regiunea Bucure\u015fti-Ilfov (10% din total).<\/p>\n","protected":false},"excerpt":{"rendered":"
Internetul este canalul de v\u00e2nz\u0103ri \u00een retail care \u00eenregistreaz\u0103 de la an la an cea mai mare rat\u0103 de cre\u015ftere din Europa Central\u0103, aceast\u0103 evolu\u0163ie fiind vizibil\u0103 inclusiv \u00een segmente precum cel de cosmetice, potrivit unui studiu al companiei de analiz\u0103 PMR Research.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[240,10131,34917,13378,171,387,539,35389,7853],"class_list":["post-99772","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-comert","tag-cumparatori","tag-e-commerce","tag-europa-centrala","tag-internet","tag-magazine","tag-online","tag-pmr-research","tag-studiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=99772"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99772\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=99772"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=99772"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=99772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}