{"id":99748,"date":"2013-09-27T15:36:52","date_gmt":"2013-09-27T15:36:52","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=99748"},"modified":"2013-09-27T15:36:52","modified_gmt":"2013-09-27T15:36:52","slug":"facebook-a-prins-gustul-banilor-din-publicitate-si-a-inceput-din-nou-testarile-pentru-o-platforma-independenta-de-reclame-pe-mobil","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=99748","title":{"rendered":"Facebook \u201ea prins gustul&#8221; banilor din publicitate \u015fi a \u00eenceput din nou test\u0103rile pentru o platform\u0103 independent\u0103 de reclame pe mobil"},"content":{"rendered":"<p>\nFacebook a confirmat c\u0103 a \u00eenceput din nou testele pentru o platform\u0103 de reclame pe mobil prin intermediul c\u0103reia compania ar putea face publicitate prin diverse aplica\u0163ii pentru smartphone-uri, <a href=\"http:\/\/www.businessinsider.com\/facebooks-mobile-ad-network-2013-9\" target=\"_blank\">scrie Business Insider<\/a>.<\/p>\n<p>\nCompania renun\u0163ase la proiect \u00een decembrie 2012, \u00eens\u0103 acesta a revenit \u00een aten\u0163ia board-ului Facebook pe fondul deciziei competitorului s\u0103u principal din SUA, Twitter, de a genera venituri din reclame servite \u00een afara re\u0163elei de socializare.<\/p>\n<p>\nFacebook ob\u0163ine venituri de 656 milioane de dolari pe trimestru din reclame, fiind a doua companie dup\u0103 Google din acest punct de vedere. Dac\u0103 re\u0163eaua lui Mark Zuckerberg reu\u015fe\u015fte s\u0103 lanseze o platform\u0103 de reclame independent\u0103, \u015fi-ar putea m\u0103ri considerabil veniturile.<\/p>\n<p>\nLansarea unei platfome de reclame independent\u0103 ar permite Facebook s\u0103-\u015fi plaseze anun\u0163urile pl\u0103tite \u015fi pe site-urile sau aplica\u0163iile altor companii, deschiz\u00e2ndu-\u015fi orizontul c\u0103tre \u00eentreg spectrul format din mediul mobil de publicitate.<\/p>\n<p>\n<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook a confirmat c\u0103 a \u00eenceput din nou testele pentru o platform\u0103 de reclame pe mobil prin intermediul c\u0103reia compania ar putea face publicitate prin diverse aplica\u0163ii pentru smartphone-uri, scrie Business Insider.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7320,257,6763],"class_list":["post-99748","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-facebook","tag-mobila","tag-publicitate"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=99748"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99748\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=99748"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=99748"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=99748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}