{"id":99576,"date":"2013-09-23T16:54:09","date_gmt":"2013-09-23T16:54:09","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=99576"},"modified":"2013-09-23T16:54:09","modified_gmt":"2013-09-23T16:54:09","slug":"capitalistul-saptamanii-eiji-toyoda","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=99576","title":{"rendered":"CAPITALISTUL S\u0102PT\u0102M\u00c2NII: Eiji Toyoda"},"content":{"rendered":"<p>\nToyoda a fost implicat puternic \u00een managementul companiei auto pentru aproape jum\u0103tate de secol, fiind chiar pre\u015fedinte al companiei timp de 15 ani. Dup\u0103 ce a f\u0103cut turul companiei Ford Motor, \u00een anul 1950, Toyoda s-a \u00eentors \u00een Japonia cu ideea de a produce ma\u015fini \u00een mas\u0103 folosind metodele \u015fi standardele japoneze.<\/p>\n<p>\nAceast\u0103 idee a devenit baza produc\u0163iei eficiente pe care o \u00eenregistreaz\u0103 Toyota, compania produc\u0103toare de ma\u015fini fiind una dintre cele mai profitabile de pe pia\u0163a auto. Dup\u0103 o tentativ\u0103 e\u015fuat\u0103 de a p\u0103trunde pe pia\u0163a din SUA, \u00een 1968 Toyota a reu\u015fit cu modelul Corolla, la un an dup\u0103 ce Toyoda a preluat func\u0163ia de pre\u015fedinte. Pe parcursul celor 47 de ani de existen\u0163\u0103, Corolla a devenit cea mai de succes ma\u015fin\u0103 din lume, cu peste 40 de milioane de unit\u0103\u0163i v\u00e2ndute.<\/p>\n<p>\nPentru a evita cre\u015fterea tensiunilor comerciale dintre SUA \u015fi Japonia \u00een anii \u201980, Toyoda a fost responsabil cu \u00eenaintarea unui plan pentru a crea o produc\u0163ie comun\u0103 cu General Motors, \u00een Fremont, California, numit\u0103 New United Motor Manufacturing. A fost prima unitate de produc\u0163ie a Toyota din SUA.<\/p>\n<p>\nPrintre deciziile lui Toyoda a fost \u015fi aceea s\u0103 lanseze compania de lux Lexus, \u00een 1983, \u00een anul c\u00e2nd a devenit CEO-ul companiei.<br \/>\nToyoda a renun\u0163at la func\u0163ia de CEO \u00een 1992, dar a continuat pe o func\u0163ie de onorific\u0103 p\u00e2n\u0103 \u00een 1999, c\u00e2nd \u015fi-a asumat rolul pe care l-a p\u0103strat p\u00e2n\u0103 la moarte, acela de consultant. Printre multe alte decora\u0163iuni \u015fi recunoa\u015fteri ale meritelor sale, i-a fost acordat Ordinul Soarelui R\u0103sare, \u00een 1990.<br \/>\nFamilia Toyoda a schimbat numele companiei de\u0163inute \u00een Toyota \u00een 1936, din motive de marketing, crez\u00e2nd c\u0103 sun\u0103 mai familiar.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> Eiji Toyoda, omul care a petrecut jum\u0103tate de via\u0163\u0103 gestion\u00e2nd Toyota Motor \u015fi care a jucat un rol integral \u00een ascensiunea Japoniei \u00een una dintre industriile auto de top, a murit la numai c\u00e2teva zile dup\u0103 ce a \u00eemplinit centenarul, scrie The Wall Street Journal.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3826],"tags":[7848,6577,21327,272,14111,448,474,105,5255,17470,547,31917,29837,7630,8234,231],"class_list":["post-99576","post","type-post","status-publish","format-standard","hentry","category-special","tag-aniversare","tag-auto","tag-centenar","tag-companie","tag-deces","tag-functie","tag-industrie","tag-japonia","tag-masini","tag-motor","tag-presedinte","tag-rol","tag-the-wall","tag-top","tag-toyota","tag-viata"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99576","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=99576"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99576\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=99576"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=99576"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=99576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}