{"id":99396,"date":"2013-09-18T16:57:00","date_gmt":"2013-09-18T16:57:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=99396"},"modified":"2013-09-18T16:57:00","modified_gmt":"2013-09-18T16:57:00","slug":"la-34-de-ani-acest-tanar-are-cea-mai-mare-editura-din-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=99396","title":{"rendered":"La 34 de ani acest t\u00e2n\u0103r are cea mai mare editur\u0103 din Rom\u00e2nia"},"content":{"rendered":"<p>\nDan Vidra\u015fcu este implicat \u00een afacere de la 18 ani \u015fi poveste\u015fte c\u0103 tot ce a \u00eenv\u0103\u0163at de-a lungul anilor se datoreaz\u0103 tat\u0103lui s\u0103u, care i-a fost profesor \u015fi mentor, dar \u015fi experien\u0163elor complexe de care a avut parte. \u201eParcursul meu profesional a fost unul cu sui\u015furi \u015fi cobor\u00e2\u015furi, cu succese, dar \u015fi momente mai pu\u0163in fericite.\u201e Important este, evalueaz\u0103 acum, c\u0103 starea general\u0103 care l-a c\u0103l\u0103uzit a fost una de dedicare \u015fi dorin\u0163\u0103 de asimilare creativ\u0103 a celor mai noi tendin\u0163e din domeniul editorial.<\/p>\n<p>\nEl \u00ee\u015fi aminte\u015fte c\u0103 \u00eenceputurile, pe vremea c\u00e2nd era student la \u015etiin\u0163e Politice, au reprezentat un moment dificil. Camioane de 3-4 tone cu c\u0103r\u0163i veneau, \u00een 1997, de la Chi\u015fin\u0103u, iar el trebuia s\u0103 se ocupe aici de desfacere, \u00eencasare \u015f.a.m.d. Spune acum c\u0103 singurele \u00eenv\u0103\u0163\u0103minte au fost cele din experien\u0163a tat\u0103lui s\u0103u \u015fi c\u0103, \u00een general, s-a \u201edat cu capul de to\u0163i pere\u0163ii\u201e, iar evolu\u0163ia firmei a fost foarte lent\u0103. Abia \u00een 2005 intrase pe o s\u0103n\u0103toas\u0103 pant\u0103 ascendent\u0103, ajung\u00e2nd la maxim \u00een 2007, dar 2008 a schimbat radical toate a\u015ftept\u0103rile tuturor editorilor de pe pia\u0163\u0103, \u00een care cele mai importante firme sunt Litera, Polirom, Curtea Veche, Humanitas, Art \u015fi Paralela 45.<\/p>\n<p>\nLitera a editat anul trecut 400 de titluri, iar acum portofoliul editurii num\u0103r\u0103 peste 1.000 de titluri, ca enciclopedii, atlase, dic\u0163ionare, c\u0103r\u0163i pentru copii, istorie, limbi str\u0103ine, cultur\u0103 general\u0103, s\u0103n\u0103tate \u015fi frumuse\u0163e. \u00cen 2012 au intrat \u00een portofoliul editurii \u015fi serii Disney, Warner &#8211; Tom \u015fi Jerry, Marvel, Discovery \u015fi National Geographic.<\/p>\n<p>\n\u201ePoate cea mai dificil\u0103 situa\u0163ie a fost aceea de a gestiona problemele cu distribu\u0163ia de carte. Sistemul este plin de sincope \u015fi deficien\u0163e: am avut probleme cu situa\u0163ii de neplat\u0103 din partea difuzorilor de carte, clien\u0163i care au dat faliment sau care au intrat \u00een insolven\u0163\u0103.\u201e Or, aceste situa\u0163ii au generat tensiuni \u00een rela\u0163ia cu furnizorii: neprimind banii la timp sau deloc, Litera s-a v\u0103zut \u00een situa\u0163ia de a \u00eent\u00e2rzia pl\u0103\u0163ile \u015fi \u00een final, de a compromite apari\u0163ia pe pia\u0163\u0103 a unor titluri anun\u0163ate.<\/p>\n<p>\n\u201e\u00cen \u0163ara noastr\u0103, pia\u0163a editorial\u0103 este \u00eenc\u0103 slab\u0103, ne afl\u0103m la coada Europei la citit \u015fi cump\u0103rat c\u0103r\u0163i. Peste zece ani, m\u0103 v\u0103d \u00eentr-o societate \u00een care cartea are un rol mult mai important dec\u00e2t \u00een momentul de fa\u0163\u0103. Sper s\u0103 fie Rom\u00e2nia.&#8221;<\/p>\n<p>\nFUNC\u0162IE&nbsp;director general<br \/>\nV\u00c2RST\u0102 34 de ani<br \/>\nAC\u0162IONARIAT&nbsp;Anatol, Dan \u015fi Marin Vidra\u015fcu<br \/>\nCIFR\u0102 DE&nbsp;AFACERI 2012 10 mil. euro<br \/>\nCIFR\u0102 DEAFACERI 2011 11 mil. euro<br \/>\nPROFIT 2012 123.000 euro<br \/>\nANGAJA\u0162I 165<\/p>\n<p>\n<a href=\"http:\/\/www.businessmagazin.ro\/media-marketing\/business-magazin-i-a-premiat-pe-cei-mai-performanti-tineri-manageri-din-romania-in-2013-galerie-foto-10892991\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/11353281\/20\/banda-2.jpg?height=30&#038;width=518\" style=\"width: 518px; height: 30px;\" \/><\/a><\/p>\n<hr \/>\n<p>\n100 de tineri manageri sau antreprenori care, la nici 40 de ani, conduc companii cu afaceri de milioane euro sunt pu\u015fi anual, \u00eenc\u0103 din 2006, \u00een lumina reflectoarelor de jurnali\u015ftii BUSINESS Magazin. Indiferent c\u0103 sunt forma\u0163i \u00een multina\u0163ionale sau au dob\u00e2ndit experien\u0163\u0103 cl\u0103dind propriile afaceri, ei sunt nu numai etalonul mediului de business rom\u00e2nesc, ci \u015fi cei care traseaz\u0103 direc\u0163iile economiei.<\/p>\n<p>\nBUSINESS Magazin v\u0103 prezint\u0103 a opta edi\u0163ie a catalogului 100 TINERI MANAGERI DE TOP. Catalogul este disponibil din luna mai la toate punctele de difuzarea a presei Inmedio si Relay la pretul de 35 lei.<\/p>\n<p>\n<a href=\"http:\/\/www.businessmagazin.ro\/cataloage-bm\/100-tineri-manageri-de-top-editia-2013-anuar-10893712\"><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/11353281\/19\/coperta-tineri.jpg?height=700&#038;width=512\" style=\"width: 512px; height: 700px;\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O afacere de familie, \u00eenceput\u0103 de tat\u0103l s\u0103u \u00een 1989, la Chi\u015fin\u0103u, Litera este acum cea mai mare editur\u0103 de pe pia\u0163a rom\u00e2neasc\u0103 \u00een func\u0163ie de cifra de afaceri. Compania a avut anul trecut venituri de 10 de milioane de euro \u015fi profit de 123.000 lei. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[12239,35304,35305],"class_list":["post-99396","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-100-tineri-manageri-de-top","tag-dan-vidrascu","tag-litera"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=99396"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/99396\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=99396"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=99396"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=99396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}