{"id":82538,"date":"2013-05-23T15:20:00","date_gmt":"2013-05-23T15:20:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=82538"},"modified":"2026-04-03T12:32:42","modified_gmt":"2026-04-03T12:32:42","slug":"jana-mackovicova-este-noul-marketing-trade-marketing-manager-al-diviziei-henkel-beauty-care-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=82538","title":{"rendered":"Jana Mackovicova este noul marketing &#038; trade marketing manager al diviziei Henkel Beauty Care, Rom\u00e2nia"},"content":{"rendered":"<p>\nEa \u015fi-a \u00eenceput cariera \u00een compania Henkel Cehia \u00een septembrie 2000, ocup\u00e2nd de-a lungul timpului diverse pozi\u0163ii \u00een cadrul departamentului marketing al diviziei cosmetice Henkel Cehia, de la product manager assistant p\u00e2n\u0103 la product manager \u015fi group product manager.<\/p>\n<p>\n\u00cen perioada 2007-2009, ea a avut responsabilit\u0103\u0163i regionale, ca brand manager CEE. \u00een aceast\u0103 perioad\u0103, s-a ocupat, de la Viena, de coordonarea \u015fi&nbsp; implementarea strategiei de marketing pentru categoria \u201cColoran\u0163i\u201d pe 12 pie\u0163e din Europa Centrala \u015fi de Est.<\/p>\n<p>\nMackovicova o \u00eenlocuie\u015fte \u00een aceast\u0103 pozi\u0163ie pe Claudia Dr\u0103goescu-Nicolescu care a p\u0103r\u0103sit compania Henkel Rom\u00e2nia la sf\u00e2r\u015fitul lunii aprilie 2013.<\/p>\n<p>\nHenkel opereaza la nivel global cu marci si tehnologii grupate in trei divizii:&nbsp; Laundry &#038; Home Care, Beauty Care si Adhesive Technologies. Companie fondata in 1876, Henkel detine in prezent pozitii de lider global atat pe pietele de bunuri de larg consum, cat si pe cele industriale, printre cele mai importante marci numarandu-se Persil, Schwarzkopf si Loctite. Henkel are cca 47,000 de angajati la nivel global si a inregistrat in anul fiscal 2012 vanzari de 16,510 miliarde euro si un profit operational ajustat de 2,335 miliarde euro. Actiunile preferentiale Henkel sunt listate la bursa germana DAX.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jana Mackovicova a preluat recent conducerea departamentelor marketing \u015fi trade marketing ale diviziei Beauty Care, Henkel Rom\u00e2nia.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,7218],"tags":[5622,9238],"class_list":["post-82538","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-resurse-umane","tag-cosmetice","tag-henkel"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/82538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=82538"}],"version-history":[{"count":2,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/82538\/revisions"}],"predecessor-version":[{"id":95405,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/82538\/revisions\/95405"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=82538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=82538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=82538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}