{"id":81448,"date":"2013-04-25T15:37:56","date_gmt":"2013-04-25T15:37:56","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=81448"},"modified":"2026-04-03T12:06:29","modified_gmt":"2026-04-03T12:06:29","slug":"romanii-au-dat-400-mil-euro-pe-echipamente-sportive","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=81448","title":{"rendered":"Rom\u00e2nii au dat 400 mil. euro pe echipamente sportive"},"content":{"rendered":"

\nC\u0103t\u0103lin Pozdarie, \u015feful retailerului de echipamente sportive Hervis, o re\u0163ea cu 12 magazine, spune c\u0103 pia\u0163a de profil a stagnat anul trecut la 400 de milioane de euro.<\/p>\n

\nAceast\u0103 sum\u0103 include at\u00e2t v\u00e2nz\u0103rile principalilor juc\u0103tori specializa\u0163i – Decathlon, Hervis \u015fi Intersport -, dar \u015fi pe cele ale lan\u0163urilor de retail care v\u00e2nd \u015fi produse de profil \u015fi pe cele ale independen\u0163ilor.<\/p>\n

\n\u201eC\u00e2t timp puterea de cump\u0103rare real\u0103 nu cre\u015fte este greu s\u0103 creasc\u0103 pia\u0163a. Mai mult, num\u0103rul locuitorilor a sc\u0103zut puternic \u00een ultimii ani \u015fi acest lucru se simte.\u201c Pozdarie spune c\u0103 la nivel de pia\u0163\u0103 fiecare cump\u0103r\u0103tor a l\u0103sat la cas\u0103 \u00een medie 40 de euro, ceea ce \u00eenseamn\u0103 c\u0103 10 milioane de persoane au cump\u0103rat anul trecut echipamente sportive.<\/p>\n

\nHervis \u015fi-a bugetat o cre\u015ftere de dou\u0103 cifre a afacerilor companiei pe care o conduce, de\u015fi anul a \u00eenceput mai slab dec\u00e2t precedentul. \u015eeful Hervis<\/p>\n

\n\u015fi-a propus s\u0103 c\u00e2\u015ftige cot\u0103 de pia\u0163\u0103 de la concuren\u0163i, s\u0103 deschid\u0103 cel pu\u0163in un magazin nou \u015fi s\u0103 \u00eembun\u0103t\u0103\u0163easc\u0103 gama de produse a retailerului cu afaceri de 15 mil. euro anul trecut.<\/p>\n

\n\u201eAnul a \u00eenceput timid. Ne-a lipsit iarna de anul trecut c\u00e2nd a nins mai mult. Dac\u0103 e s\u0103 ne uit\u0103m la anul \u00een curs prin compara\u0163ie cu precedentul, a\u015f spune c\u0103 atunci eram mai optimist\u201c, spune Pozdarie (44 de ani).<\/p>\n

\nCiti\u0163i articolul integral pe www.zfcorporate.ro<\/strong><\/a><\/p>\n

\n\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

C\u0103t\u0103lin Pozdarie, \u015feful retailerului de echipamente sportive Hervis, o re\u0163ea cu 12 magazine, spune c\u0103 pia\u0163a de profil a stagnat anul trecut la 400 de milioane de euro.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[33656,22711,396],"class_list":["post-81448","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-catalin-pozdarie","tag-echipamente-sportive","tag-hervis"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/81448","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=81448"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/81448\/revisions"}],"predecessor-version":[{"id":94455,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/81448\/revisions\/94455"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=81448"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=81448"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=81448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}