\n\u201e\u00cen urma studiilor de consumator am aflat c\u0103 biscui\u0163ii dulci f\u0103r\u0103 arome \u015fi crem\u0103 sunt \u00een topul preferin\u0163elor consumatorilor – peste 40% din pia\u0163\u0103 – fiind cel mai des \u00eent\u00e2lni\u0163i \u00een ocaziile de snacking. Ne-am dorit s\u0103 intr\u0103m \u00eentr-un segment de pia\u0163\u0103 \u00een care nu eram prezen\u0163i \u015fi s\u0103 le oferim consumatorilor no\u015ftri un produs delicios, cu cel mai bun raport calitate-pre\u0163\u201d, declar\u0103 Andreea Bogdan, Senior Brand Manager Biscuits – Kraft Foods Rom\u00e2nia, parte a Mondel\u0113z International.<\/p>\n
\nKraft Foods Rom\u00e2nia este parte a Mondel\u0113z International. \u00cen Rom\u00e2nia, compania Mondel\u0113z International este prezent\u0103 din 1994 prin KraftFoods Rom\u00e2nia din anul 1994. M\u0103rcile Mondel\u0113z International din Rom\u00e2nia sunt: Jacobs, Nova Brazilia, Milka, Poiana, Africana, LU Pepito, LU Pim`s, Barni, Oreo, Tuc, Belvita.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Kraft Foods Rom\u00e2nia, parte a Mondel\u0113z International, lanseaz\u0103 pe pia\u0163a local\u0103 o nou\u0103 marc\u0103 de biscui\u0163i \u2013 Grany. Lansarea pe pia\u0163a local\u0103 a m\u0103rcilor de biscui\u0163i: belVita start, Oreo \u015fi Milka, din portofoliul global al Mondel\u0113z International, \u00een 2010, a influen\u0163at categoria de biscui\u0163i dulci. Datorit\u0103 acestor lans\u0103ri, compania a reu\u015fit s\u0103 c\u00e2\u015ftige pozi\u0163ia de lider pe acest segment. Pentru a-\u015fi consolida pozi\u0163ia, Kraft Foods Rom\u00e2nia continu\u0103 seria lans\u0103rilor de produse care corespund nevoilor consumatorilor<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[272,251,5238,217,11749,47,60,32794,173,98],"class_list":["post-81343","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-companie","tag-consolidare","tag-consumatori","tag-international","tag-kraft-foods","tag-lansare","tag-piata","tag-preferinta","tag-romani","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/81343","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=81343"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/81343\/revisions"}],"predecessor-version":[{"id":94351,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/81343\/revisions\/94351"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=81343"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=81343"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=81343"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}