{"id":79996,"date":"2013-03-26T14:15:00","date_gmt":"2013-03-26T14:15:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=79996"},"modified":"2026-04-03T11:30:35","modified_gmt":"2026-04-03T11:30:35","slug":"cine-este-noul-director-de-marketing-al-kfc-pizza-hut-paul-si-hard-rock-cafe-in-romania","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=79996","title":{"rendered":"Cine este noul director de marketing al KFC, Pizza Hut, Paul \u015fi Hard Rock Cafe \u00een Rom\u00e2nia"},"content":{"rendered":"
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\nMonica Eftimie este una din eroinele Catalogului “200 cele mai puternice femei din business”, care va fi lansat \u00een cur\u00e2nd, si ale galei “Woman in Power” (19 martie 2014).<\/p>\n

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\n\u201dEste o adev\u0103rat\u0103 provocare s\u0103 lucrezi pe m\u0103rci at\u00e2t de diverse, cu identit\u0103\u0163i de brand \u015fi modele de business distincte\u201d, a declarat Monica Eftimie. \u201dToate cele \u015fase sunt branduri cu tradi\u0163ie la nivel interna\u0163ional \u015fi sunt \u00eendr\u0103gite \u00een Rom\u00e2nia. Vrem s\u0103 cre\u015ftem pe fiecare brand pe pia\u0163a din Rom\u00e2nia \u015fi vrem ca aceast\u0103 cre\u015ftere s\u0103 se \u00eent\u00e2mple pentru \u015fi al\u0103turi de clien\u0163ii no\u015ftri\u201d, a ad\u0103ugat ea.<\/p>\n

\n\u00cen calitate de chief marketing officer, Monica Eftimie va gestiona \u015fi va coordona activit\u0103\u0163ile de marketing pentru toate cele \u015fase branduri pe pia\u0163a local\u0103, va implementa strategii de comunicare cu scopul de a cre\u015fte cota de pia\u0163\u0103, dar \u015fi de a maximiza veniturile \u015fi notorietatea fiec\u0103rei m\u0103rci.<\/p>\n

\n\u201dMonica aduce un plus de valoare echipei noastre prin experien\u0163a sa profesional\u0103 \u015fi know-how-ul dob\u00e2ndit \u00een cadrul studiilor de specialitate din Statele Unite\u201d, a declarat Mark Hilton, CEO US Food Network and American Restaurant System.
\nAbsolvent\u0103 summa cum laudae a Northwestern University \u015fi a unui master \u00een Business Administration la Georgetown University, Monica Eftimie are peste 10 ani experien\u0163\u0103 \u00een industria alimentar\u0103.<\/p>\n

\n\u015ei-a \u00eenceput cariera \u00een domeniul comunic\u0103rii de marketing cu stagii de practic\u0103 \u00een cadrul unor companii precum Grupul Accor (Fran\u0163a) \u015fi Saatchi & Saatchi Advertising, ajung\u00e2nd ulterior s\u0103 dezvolte campanii ample de marketing pentru unele dintre cele mai cunoscute companii din industria alimentar\u0103. Ariile sale de expertiz\u0103 includ dezvoltare \u015fi implementare strategii marketing, project management, copy development, media planning.
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Monica Eftimie este noul chief marketing officer al lan\u0163uri de restaurante KFC, Pizza Hut, Pizza Hut Delivery \u015fi Hard Rock Cafe, \u015fi al brut\u0103riilor Paul \u015fi Cinnabon din Rom\u00e2nia. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7179,7386,235,201,9647,246,9782,7442,195,11188,7387,7178,14863,7436,7879,98],"class_list":["post-79996","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-brand","tag-branduri","tag-business","tag-companii","tag-comunicare","tag-crestere","tag-declaratii","tag-dezvoltare","tag-experienta","tag-kfc","tag-marci","tag-marketing","tag-pizza","tag-restaurante","tag-rock","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/79996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=79996"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/79996\/revisions"}],"predecessor-version":[{"id":93148,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/79996\/revisions\/93148"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=79996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=79996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=79996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}