{"id":78224,"date":"2013-02-13T18:54:35","date_gmt":"2013-02-13T18:54:35","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=78224"},"modified":"2026-04-03T10:46:12","modified_gmt":"2026-04-03T10:46:12","slug":"mobile-works-a-cumparat-70-din-magnetic-studios-consolidandu-si-pozitia-pe-piata-locala","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=78224","title":{"rendered":"Mobile Works a cump\u0103rat 70% din Magnetic Studios, consolid\u00e2ndu-\u015fi pozi\u0163ia pe pia\u0163a local\u0103"},"content":{"rendered":"<p>\nMobile Works, agen\u0163ia de mobile marketing parte a grupului de comunicare Lowe, a achizi\u0163ionat 70% din compania Magnetic Studios, consolid\u00e2ndu-\u015fi astfel pozi\u0163ia pe pia\u0163a local\u0103 la un an de la momentul lans\u0103rii. Managementul opera\u0163ional al Magnetic Studios este asigurat \u00een continuare de Ionu\u0163 Grigorescu, care de\u0163ine restul de 30% din ac\u0163iunile companiei. &#8220;Tehnologia &#8211; datorit\u0103 evolu\u0163iei sale uimitoare &#8211; este un factor-cheie care va sus\u0163ine ascensiunea pie\u0163ei \u00een zone la care ast\u0103zi cu greu ne putem g\u00e2ndi. Pentru noi este esen\u0163ial s\u0103 livr\u0103m clien\u0163ilor o solu\u0163ie de comunicare pe mobil bine g\u00e2ndit\u0103. Acest lucru poate fi ob\u0163inut doar \u00eembin\u00e2nd serviciile de strategie \u015fi crea\u0163ie cu cele de dezvoltare \u015fi implementare&#8221;, spune Alex Putineanu, managing director al Mobile Works. Magnetic Studios are o echip\u0103 de 15 speciali\u015fti, majoritatea cu peste cinci ani de experien\u0163\u0103, aria de expertiz\u0103 a acestora fiind programare \u015fi cercetare. Magnetic Studios va func\u0163iona ca un laborator de tehnologie pentru agen\u0163ia Mobile Works, iar obiectivul primar va consta \u00een dezvoltarea de aplica\u0163ii pentru sisteme de operare iOS \u015fi Android, proiecte de realitate augmentat\u0103, dar \u015fi optimizarea de website-uri pentru telefonul mobil. &#8220;Mai mult dec\u00e2t dezvoltare, vom derula \u015fi ac\u0163iuni de cercetare (R&#038;D), ceea ce ne va ajuta s\u0103 g\u0103sim acea solu\u0163ie eficient\u0103 \u015fi pliabil\u0103 pe nevoia clien\u0163ilor no\u015ftri, dar \u015fi inovativ\u0103 din punct de vedere tehnologic. Pia\u0163a de mobile marketing este exploziv\u0103 \u00een momentul de fa\u0163\u0103&#8221;, spune Ionu\u0163 Grigorescu, managing partner al Magnetic Studios. Mobile Works a avut o cifr\u0103 de afaceri de aproximativ 1,2 milioane lei anul trecut \u015fi a dezvoltat proiecte pentru clien\u0163i precum Altex, Austrian Airlines, Bayer, Beck&#8217;s, Bergenbier SA, Crucea Ro\u015fie, Farmaciile Dona, kika, Orange, Praktiker, Stella Artois, Staroperamen, Stillago si Unilever.<\/p>\n<p>\n<a href=\"http:\/\/zf.ro\" target=\"_blank\">Mai multe stiri pe zf.ro<\/a><\/p>\n<div>\n&nbsp;<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mobile Works, agen\u0163ia de mobile marketing parte a grupului de comunicare Lowe, a achizi\u0163ionat 70% din compania Magnetic Studios, consolid\u00e2ndu-\u015fi astfel pozi\u0163ia pe pia\u0163a local\u0103 la un an de la momentul lans\u0103rii.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[3933,32030,13361,32031,32032,22655,32029,32033,9636,32028,26609,7258,8192,32035,32034,32036,2403],"class_list":["post-78224","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-altex","tag-austrian-airlines","tag-bayer","tag-becks","tag-bergenbier-sa","tag-crucea-rosie","tag-cumparata","tag-farmaciile-dona","tag-kika","tag-magnetic-studios","tag-mobile-works","tag-orange","tag-praktiker","tag-staroperamen","tag-stella-artois","tag-stillago","tag-unilever"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/78224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=78224"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/78224\/revisions"}],"predecessor-version":[{"id":91503,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/78224\/revisions\/91503"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=78224"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=78224"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=78224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}