{"id":76244,"date":"2013-01-03T22:00:00","date_gmt":"2013-01-03T22:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=76244"},"modified":"2026-04-03T09:56:28","modified_gmt":"2026-04-03T09:56:28","slug":"andrew-highcock-conduce-ursus-breweries-care-detine-marcile-ursus-timisoreana-ciucas-peroni-si-grolsch","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=76244","title":{"rendered":"Andrew Highcock conduce Ursus Breweries, care de\u0163ine m\u0103rcile Ursus, Timi\u015foreana, Ciuca\u015f, Peroni \u015fi Grolsch"},"content":{"rendered":"<p>&#8220;Din p\u0103cate, natura nu ne-a ajutat \u015fi \u00een alte privin\u0163e: iarna extrem de rece \u015fi vara secetoas\u0103 au deteriorat culturile de care avem nevoie ca materii prime pentru berile noastre&#8221;, puncteaz\u0103 pre\u015fedintele Ursus Breweries. Tot el argumenteaz\u0103 c\u0103 de evolu\u0163ia agriculturii intereseaz\u0103 compania, pentru c\u0103 Ursus preia de pe pia\u0163a local\u0103 ingrediente pentru materiile prime. Andrew Highcock, care a de\u0163inut anterior mandatului s\u0103u din Rom\u00e2nia conducerea opera\u0163iunilor din Slovacia, spune c\u0103 exist\u0103 unele asem\u0103n\u0103ri \u00eentre companiile din cadrul grului. &#8220;Dar provocarea specific\u0103 \u00een Rom\u00e2nia este de a produce \u015fi vinde produse care satisfac gusturile rom\u00e2ne\u015fti \u015fi, de asemenea, toate portofele.&#8221; Compania are \u00een portofoliu m\u0103rci precum Ursus, Timi\u015foreana, Ciuca\u015f, Peroni \u015fi Grolsch, iar Highcook spune c\u0103 &#8220;\u00een ciuda cre\u015fterilor de pre\u0163 la materiile prime, \u00eencerc\u0103m s\u0103 men\u0163inem pre\u0163urile la un nivel rezonabil pentru consumatorii no\u015ftri&#8221;.<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/lideri\/cine-sunt-cei-mai-admirati-ceo-din-romania-10285556\"><img loading=\"lazy\" decoding=\"async\" width=\"403\" height=\"30\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/10317825\/4\/banda-2.jpg?width=403&#038;height=30\" \/><\/a><\/p>\n<hr \/>\n<p>Business Magazin a lansat luni, 12 noiembrie 2012, <a href=\"http:\/\/www.businessmagazin.ro\/lideri\/cine-sunt-cei-mai-admirati-ceo-din-romania-10285556\">a treia editie a catalogului<\/a> 100 CEI MAI ADMIRATI CEO DIN ROMANIA. <a href=\"http:\/\/www.businessmagazin.ro\/cataloage-bm\/top-100-cei-mai-admirati-ceo-din-romania-editia-2012-anuar-10283483\">Detalii aici.<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"525\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/10317825\/2\/admirati-2012-copy.jpg?width=700&#038;height=525\" \/><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Andrew Highcock, care are un master la Universitatea din Cambridge, UK, \u015fi o diplom\u0103 pentru cursuri post-universitare la Chartered Institute of Marketing din UK, a preluat conducerea opera\u0163iunilor Ursus Breweries, filiala rom\u00e2neasc\u0103 a grupului SABMiller, \u00een 2012.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[19511,30654,535,9266],"class_list":["post-76244","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-100-cei-mai-admirati-ceo-din-romania","tag-andrew-highcock","tag-lideri","tag-ursus-breweries"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/76244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=76244"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/76244\/revisions"}],"predecessor-version":[{"id":89675,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/76244\/revisions\/89675"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=76244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=76244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=76244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}