{"id":75187,"date":"2012-12-04T19:00:25","date_gmt":"2012-12-04T19:00:25","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=75187"},"modified":"2026-04-03T09:29:38","modified_gmt":"2026-04-03T09:29:38","slug":"renault-vrea-sa-relanseze-brandul-alpine-pentru-a-concura-porsche","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=75187","title":{"rendered":"Renault vrea s\u0103 relanseze brandul Alpine pentru a concura Porsche"},"content":{"rendered":"<p>Planul se bazeaz\u0103 pe un parteneriat cu Caterham Group, un produc\u0103tor britanic de ma\u015fini de teren de tipul track car, care de obicei au ro\u0163ile din fa\u0163\u0103 expuse \u015fi bare de siguran\u0163\u0103 \u00een loc de acoperi\u015f.<\/p>\n<p>Pentru fanii m\u0103rcii Alpine, cel mai important lucru este relansarea brandului.<\/p>\n<p>&#8220;Fanii Alpine au a\u015fteptat acest lucru de 20 de ani. Din cei 35 de membri ai clubului meu, cel pu\u0163in jum\u0103tate vor s\u0103 cumpere ma\u015fina&#8221;, a declarat Gerard Bailly, proprietarul unei braserii \u00een Dole, din estul Fran\u0163ei, care de\u0163ine dou\u0103 vehicule Alpine \u015fi conduce un club pentru acest brand.<\/p>\n<p>Renault, produc\u0103torul vehiculelor f\u0103r\u0103 preten\u0163ii Dacia, se orienteaz\u0103 c\u0103tre segmentul superior al pie\u0163ei, imit\u00e2nd strategia Volkswagen, care ob\u0163ine 48% din profitul opera\u0163ional cu brandul Audi, chiar dac\u0103 livr\u0103rile acestuia reprezint\u0103 numai 14% din total.<\/p>\n<p><a href=\"http:\/\/www.mediafax.ro\/economic\/renault-vrea-sa-relanseze-brandul-alpine-pentru-a-concura-porsche-10368213\">Cititi mai multe pe<\/a> www.mediafax.ro<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Grupul francez Renault, confruntat cu un declin al v\u00e2nz\u0103rilor mai rapid dec\u00e2t al altor concuren\u0163i europeni, \u0163inte\u015fte o redresare a livr\u0103rilor par\u0163ial prin relansarea brandului sport Alpine, aflat \u00een stare latent\u0103 timp de aproape dou\u0103 decenii, relateaz\u0103 Bloomberg.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[30170,7431,7240],"class_list":["post-75187","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-alpine","tag-porsche","tag-renault"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/75187","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=75187"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/75187\/revisions"}],"predecessor-version":[{"id":75206,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/75187\/revisions\/75206"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=75187"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=75187"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=75187"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}