In moda, ochelarii de soare XXL continua sa faca legea. Iar in business se poarta corporatiile multi-brand, si tot in marimi extra-extra large. De aceea, compania italiana Luxottica Group, cel mai mare producator de ochelari din lume, a platit de curand 2,1 miliarde de dolari in cash pentru achizitia brandului californian Oakley. “Nimeni nu se mai poate atinge de Luxottica acum”, a declarat pentru Bloomberg News Gianluca Pacini, analist la Caboto Equity Research din Milano. “Acum este in mod indiscutabil jucatorul numarul unu din industrie, detinand crema brandurilor sport, a celor de lux si a retailerilor din industria optica.”
Aceasta preluare adauga un nou brand de nisa puternic la bogatul portofoliul al companiei cu sediul in Milano, in care se regasesc nume ca Ray-Ban sau Burberry, Prada si Ralph Lauren. Ambasadori ai ochelarilor Oakley au fost de-a lungul timpului Lance Armstrong, Annika Sorenstam si alti atleti de prim rang. Luxottica detine peste 5.800 de magazine de optica in America de Nord, zona Asia-Pacific, China si Europa, printre care lanturile de magazine LensCrafters, Pearle Vision si lanturile Sunglass Hut, iar anul trecut compania a inregistrat vanzari in valoare de peste sase miliarde de dolari. <\/p>\n","protected":false},"excerpt":{"rendered":"
In moda, ochelarii de soare XXL continua sa faca legea. Iar in business se poarta corporatiile multi-brand, si tot in marimi extra-extra large. De aceea, compania italiana Luxottica Group, cel mai mare producator de ochelari din lume, a platit de curand 2,1 miliarde de dolari in cash pentru achizitia brandului californian Oakley. “Nimeni nu se […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3834],"tags":[6566,6568,6567],"class_list":["post-7337","post","type-post","status-publish","format-standard","hentry","category-lifestyle","tag-dioptriile","tag-preluari","tag-unei"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/7337","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7337"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/7337\/revisions"}],"predecessor-version":[{"id":28606,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/7337\/revisions\/28606"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7337"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7337"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7337"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}