{"id":7076,"date":"2007-05-29T14:13:00","date_gmt":"2007-05-29T14:13:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=7076"},"modified":"2026-04-02T09:53:55","modified_gmt":"2026-04-02T09:53:55","slug":"leo-burnett-romania-platina-la-ad%c2%92or","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=7076","title":{"rendered":"Leo Burnett Romania, platina la Ad\u0092Or"},"content":{"rendered":"

Leo Burnett a obtinut pentru a cincea oara consecutiv titlul de Agentia Anului la festivalul de publicitate Ad’Or, eveniment RAAA organizat in sistem de franciza de Business Media Group.<\/P>

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Anul acesta, o noutate la Ad\u0092Or a fost faptul ca, la categoria Agentia Anului, au fost acordate mai multe premii: Agentia Anului (Platina) si trofee de aur, argint si bronz.<\/P><\/SPAN>

 <\/P>

Astfel, pe langa marea castigatoare, Leo Burnett, premiate au fost: GMP Advertising, care a luat aurul la categoria Agentia Anului, Propaganda (argint) si TBWA Merlin (bronz).<\/P>

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Juriul festivalului a fost prezidat de John Palant, EMEA Regional Creative Director al Saatchi & Saatchi Londra si presedinte al juriului, din el facand parte Jurg Aemmer, Creative Director al Euro RSCG Z\u00fcrich, Philip Borchardt, Creative Director al TBWA Berlin, Alexander Maisch, Managing Partner al U-P-C Hamburg, si Niels-Peter Lovgren, Art Director\/Freelancer.<\/P>

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Juriul festivalului a acordat premii speciale la categoriile \u0084cel mai bun spot TV\u0093 si \u0084cel mai bun print\u0093. Acestea au revenit agentiilor Grey Worldwide pentru \u0084Identity\u0093 (client Romtelecom, brand Clicknet), GMP Advertising pentru \u0084BOOM Launch – Pen confrontation\u0093 (client DTH Television Group, brand BOOM TV) si wearebasca pentru \u0084MTV Exit – Cribs\u0093 (client MTV Networks Europe, brand MTV Exit) – la categoria spot TV si agentiei PROPAGANDA pentru \u0084The good listener dog\u0093 (client Prof Group SRL, brand www.dresaj-caini.ro<\/A>).<\/P>

 <\/P>

La editia de anul acesta au fost inscrise in concurs 389 de lucrari provenite de la 26 de agentii: ADDV Euro RSCG, badcat_, DDB Bucuresti, GAV Scholtz & Friends, GMP Advertising, Graffiti BBDO, Grey Worldwide Romania, Imager, Leo Burnett Romania, Luna Promotions, Mercury 360, MRM Partners, Notorius Advertising, Ogilvy Group, Papaya Advertising, Propaganda, Proximity, Publicis, Saatchi & Saatchi, Scala JWT, TBWA Merlin, Utopium, wearebasca, Webstyler, Y&R\/Team Advertising, Zaga Brand <\/P>

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Categoriile la care au fost inregistrate cele mai multe inscrieri au fost: \u0084Cel mai bun ad de presa\u0093 (26), \u0084Cel mai bun print\u0093 in categoria divertisment (25), colaterale \u0084innovative media\u0093 (20), agentiile cu cele mai multe inscrieri fiind Leo Burnett Romania<\/st1:place><\/st1:country-region>, GMP Advertising si Publicis.<\/P>

<\/EM> <\/P>

Mediafax<\/EM><\/P><\/SPAN><\/p>\n","protected":false},"excerpt":{"rendered":"

Leo Burnett a obtinut pentru a cincea oara consecutiv titlul de Agentia Anului la festivalul de publicitate Ad’Or, eveniment RAAA organizat in sistem de franciza de Business Media Group.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[6321,6322],"class_list":["post-7076","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-leo-burnett-romania","tag-platina-la-ador"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/7076","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7076"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/7076\/revisions"}],"predecessor-version":[{"id":28369,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/7076\/revisions\/28369"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7076"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7076"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7076"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}