{"id":6340,"date":"2007-02-27T13:01:00","date_gmt":"2007-02-27T13:01:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=6340"},"modified":"2026-04-02T09:30:31","modified_gmt":"2026-04-02T09:30:31","slug":"marci-fara-publicitate","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=6340","title":{"rendered":"Marci fara publicitate"},"content":{"rendered":"<p><P class=text style=\"MARGIN: 0cm 0cm 0pt\" align=justify>Necunoscute cumparatorilor romani pana in urma cu cinci ani, marcile proprii castiga tot mai mult spatiu pe rafturile comerciantilor, pe masura ce creste si cererea.<?xml:namespace prefix = o ns = \"urn:schemas-microsoft-com:office:office\" \/><o:p><SPAN class=text><o:p>&nbsp;<\/o:p><\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><o:p>&nbsp;<\/o:p><\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>METRO<\/STRONG> are marci proprii pentru toate palierele de pret: Aro (gama de produse economice), Metro Quality (produse alimentare premium), Casa Roma (marca proprie pentru paste fainoase premium), Winecellars (marca proprie de vinuri, prin colaborarea cu podgorii ca Tohani, Recas, Bucium, Vincon Vrancea, Cotnari si Zarea), Watson (electronice), <?xml:namespace prefix = st1 ns = \"urn:schemas-microsoft-com:office:smarttags\" \/><st1:place w:st=\"on\"><st1:State w:st=\"on\">Alaska<\/st1:State><\/st1:place> (electrocasnice), Budget (unelte)<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>PLUS<\/STRONG> are 430 de produse sub umbrela a 130 de marci proprii. Cele mai vandute sunt Filia (produse de baza), Suiss (racoritoare), Blue Moon (cosmetice), Alpa (lactate) si Romanza (inghetata)<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>KAUFLAND<\/STRONG> vinde circa 700 de produse sub umbrela a cinci marci proprii. In urmatorii doi-trei ani, gama acestora va creste pana la circa 1.000 de produse.<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>CARREFOUR<\/STRONG> are trei marci pentru produse alimentare (Nr. 1, Carrefour si Reflets de France) si cateva game de produse nealimentare, ca Bluesky (produse electronice si electrocasnice) si Carrefour (becuri si baterii)<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>CORA<\/STRONG> are trei marci: Winny &#8211; pozitionate pe segmentul economic; Cora &#8211; produse cu pozitionare in segmentul mediu de pret; Patrimoine Gourmand &#8211; gama de produse premium<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>G\u0092market<\/STRONG> are marca proprie pentru detergenti si produse de curatat, produse din hartie, imbracaminte etc.<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>MEGA IMAGE<\/STRONG> are in portofoliu marcile proprii Delhaize, Lion Food, <st1:place w:st=\"on\"><st1:City w:st=\"on\">Derby<\/st1:City><\/st1:place> si Delvita<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>BILLA<\/STRONG> are o singura marca proprie &#8211; marca Clever.<\/P><\/SPAN><\/o:p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Necunoscute cumparatorilor romani pana in urma cu cinci ani, marcile proprii castiga tot mai mult spatiu pe rafturile comerciantilor, pe masura ce creste si cererea.&nbsp; &nbsp; METRO are marci proprii pentru toate palierele de pret: Aro (gama de produse economice), Metro Quality (produse alimentare premium), Casa Roma (marca proprie pentru paste fainoase premium), Winecellars (marca [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[5638],"class_list":["post-6340","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-marci-fara-publicitate"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/6340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6340"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/6340\/revisions"}],"predecessor-version":[{"id":27691,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/6340\/revisions\/27691"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}