{"id":5898,"date":"2006-12-12T13:31:00","date_gmt":"2006-12-12T13:31:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=5898"},"modified":"2026-04-02T09:19:23","modified_gmt":"2026-04-02T09:19:23","slug":"in-the-spotlight-43","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=5898","title":{"rendered":"IN THE SPOTLIGHT"},"content":{"rendered":"<p><SPAN class=text>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>IDEEA<\/STRONG>: Vanator<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>CLIENT<\/STRONG>: World Wildlife Fund <?xml:namespace prefix = st1 ns = \"urn:schemas-microsoft-com:office:smarttags\" \/><st1:country-region w:st=\"on\"><st1:place w:st=\"on\">Romania<\/st1:place><\/st1:country-region><\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>AGENTIE<\/STRONG>: Ogilvy &#038; Mather<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>CANALE<\/STRONG>: tv, radio, print, Internet<\/P><\/SPAN><?xml:namespace prefix = o ns = \"urn:schemas-microsoft-com:office:office\" \/><o:p><SPAN class=text>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><o:p>&nbsp;<\/o:p><\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><st1:place w:st=\"on\"><st1:State w:st=\"on\">Campania<\/st1:State><\/st1:place> desfasurata in prezent de WWF, una dintre cele mai mari organizatii non-guvernamentale ecologiste din lume, are ca obiectiv atragerea atentiei asupra ilegalitatilor comise in ariile naturale protejate ale Romaniei. Pentru sensibilizarea autoritatilor publice in ceea ce priveste parcurile naturale din <st1:place w:st=\"on\">tara<\/st1:place> noastra, cei de la WWF au lansat o petitie online. Spotul arata un braconier urmarit de un \u0084roi\u0093 de cursori de mouse, ca o reprezentare literala a ceea ce se poate face, cum spune sloganul, \u0084cu un simplu click\u0093. Productia spotului a fost asigurata de Reload Film, iar implementarea campaniei web a fost asigurata de Newmedia PR. Printre partenerii media se numara TVR, Pro TV, Realitatea TV si Prima TV.<\/P><\/SPAN><\/o:p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>IDEEA: Vanator CLIENT: World Wildlife Fund Romania AGENTIE: Ogilvy &#038; Mather CANALE: tv, radio, print, Internet &nbsp; Campania desfasurata in prezent de WWF, una dintre cele mai mari organizatii non-guvernamentale ecologiste din lume, are ca obiectiv atragerea atentiei asupra ilegalitatilor comise in ariile naturale protejate ale Romaniei. Pentru sensibilizarea autoritatilor publice in ceea ce priveste [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[35],"class_list":["post-5898","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-in-the-spotlight"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/5898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5898"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/5898\/revisions"}],"predecessor-version":[{"id":27259,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/5898\/revisions\/27259"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}