{"id":58916,"date":"2012-11-29T12:30:20","date_gmt":"2012-11-29T12:30:20","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=58916"},"modified":"2026-04-03T09:23:53","modified_gmt":"2026-04-03T09:23:53","slug":"ducarroz-orange-clientii-nu-se-mai-uita-doar-la-minute-ci-si-la-oferta-completa-de-la-retea-pana-la-telefon","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=58916","title":{"rendered":"Ducarroz, Orange: Clien\u0163ii nu se mai uit\u0103 doar la minute, ci \u015fi la oferta complet\u0103 – de la re\u0163ea p\u00e2n\u0103 la telefon"},"content":{"rendered":"

Anul 2012 a fost unul al transform\u0103rilor pentru Orange, liderul pie\u0163ei locale de telefonie mobil\u0103, \u00een care compania cu peste 10 milioane de clien\u0163i \u015fi afaceri anuale de peste 900 de milioane de euro \u015fi-a remodelat activitatea din mai multe arii, de la ofertele comerciale p\u00e2n\u0103 la re\u0163ea sau serviciile de asisten\u0163\u0103, a declarat \u00eentr-un interviu pentru ZF Julien Ducarroz, directorul comercial al operatorului.<\/p>\n

“Anul 2012 a fost anul unei remodel\u0103ri, transform\u0103ri a companiei, \u00een care am urm\u0103rit o segmentare mai exact\u0103 a clien\u0163ilor. Primul segment vizat a fost cel al programelor de loialitate, a doua categorie mare a fost cea a cartelelor prepay, apoi tot ce este legat de ceea ce noi definim ca fiind zona \u00abdigital\u0103\u00bb \u015fi cea de ino\u00adva\u0163ie. \u00cen fiecare categorie am realizat o remodelare structural\u0103 a ofertelor noastre”, a spus Ducarroz.<\/p>\n

Citi\u0163i articolul integral pe www.zfcorporate.ro<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00cen trecut clien\u0163ii \u00eentrebau “c\u00e2te minute \u00eemi dai?”, dar acum se uit\u0103 \u015fi la oferta de servicii (minute \u015fi SMS-uri), \u015fi la re\u0163ea \u015fi viteza serviciilor de date, dar \u015fi la telefonul pe care \u00eel oferi, spune \u00eentr-un interviu pentru ZF Julien Ducarroz, directorul comercial al Orange.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[4126,30043,8122,7258,6279],"class_list":["post-58916","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-clienti","tag-ducarroz","tag-oferta","tag-orange","tag-telecom"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58916","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=58916"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58916\/revisions"}],"predecessor-version":[{"id":74973,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58916\/revisions\/74973"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=58916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=58916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=58916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}