{"id":58816,"date":"2012-11-26T13:01:29","date_gmt":"2012-11-26T13:01:29","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=58816"},"modified":"2026-04-03T09:21:20","modified_gmt":"2026-04-03T09:21:20","slug":"clientii-bancilor-isi-pot-face-acum-scoring-prin-sms","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=58816","title":{"rendered":"Clien\u0163ii b\u0103ncilor \u00ee\u015fi pot face acum scoring prin SMS"},"content":{"rendered":"<p>Platforma este dedicat\u0103 exclusiv partenerilor din sectorul financiar-bancar, explic\u0103 Boabe\u015f. Tot el d\u0103 un exemplu concret pentru un calcul de scoring: un client poate suna la banc\u0103, &#8220;intr\u0103 \u00eentr-un a\u015fa numit interactive voice response, selecteaz\u0103 r\u0103spunsurile potrivite la chestionarul care st\u0103 la baza calculului iar la finalul apelului prime\u015fte rezultatul.&#8221;<\/p>\n<p>CEO-ul Simplus spune c\u0103 produsul este adaptat pie\u0163ei rom\u00e2ne\u015fti. &#8220;Nici o alt\u0103 platform\u0103 concurent\u0103 nu beneficiaz\u0103 de o palet\u0103 at\u00e2t de extins\u0103 de tehnologii\/canale de comunicare.&#8221;<\/p>\n<p>Utiliz\u00e2nd Oberto, printr-o singur\u0103 interconectare, partenerul beneficiaz\u0103 instantaneu de mai multe solu\u0163ii tehnice de livrare\/receptionare a mesajelor. Cu alte cuvinte platforma integreaz\u0103 canalele binecunoscute de comunicare (voce, sms, video-apel, USSD) dar se integreaz\u0103, op\u0163ional, si cu alte canale noi: Yahoo Messenger, Twitter, aplica\u0163ii smartphone, astfel b\u0103ncile vor avea costuri mai mici de operare a comunic\u0103rii cu clien\u0163ii, iar clien\u0163ii vor avea flexibilitate \u00een alegerea canalului de comunicare cu banca.<\/p>\n<p>&#8220;Am creat aceast\u0103 platform\u0103 deoarece tehnologiile evolueaz\u0103 foarte rapid iar utilizatorii le adopt\u0103 cu o alt\u0103 vitez\u0103 dec\u00e2t capacitatea corpora\u0163iilor de a le integra \u00een solu\u0163iile proprii de comunicare.<br \/>\n\u00cencerc\u0103m s\u0103 rezolv\u0103m aceste aspecte prin implementarea unei solu\u0163ii multiprotocol, care poate r\u0103spunde rapid oric\u0103ror provoc\u0103ri tehnologice viitoare (&#8216;future proof&#8221;),&#8221; declar\u0103 Dan Boabes, CEO Simplus Compania SimPlus este lider de pia\u0163a \u00een domeniul pla\u0163ilor prin SMS.<\/p>\n<p>Compania aduce \u00een Rom\u00e2nia o gam\u0103 larg\u0103 de solu\u0163ii interactive: solu\u0163ii complete de afi\u015fare pentru televiziune, micropayment &#8211; abonamente la ziare, abonamente IPTV, jocuri de televiziune, solu\u0163ii de dating, mobile content. In 2010 SimPlus lansa, \u00een exclusivitate pentru Rom\u00e2nia, plata transportului \u00een comun prin SMS.<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cSimPlus a investit 120.000 euro \u015fi patru ani de munca pentru a crea cea mai complet\u0103 platform\u0103 destinat\u0103 b\u0103ncilor \u2013Oberto,\u201d declar\u0103 Dan Boabe\u015f,CEO Simplus.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7267,4126,8506],"class_list":["post-58816","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-banci","tag-clienti","tag-sms"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=58816"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58816\/revisions"}],"predecessor-version":[{"id":74877,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58816\/revisions\/74877"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=58816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=58816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=58816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}