{"id":58751,"date":"2012-11-22T13:24:45","date_gmt":"2012-11-22T13:24:45","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=58751"},"modified":"2026-04-03T09:19:20","modified_gmt":"2026-04-03T09:19:20","slug":"dosarul-black-friday-istoria-si-isteria-unei-sarbatori-comerciale","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=58751","title":{"rendered":"Dosarul Black Friday \u2013 Istoria \u015fi isteria unei s\u0103rb\u0103tori comerciale"},"content":{"rendered":"<p>Imbr\u0103cat\u0103 \u00een negru din cap p\u00e2n\u0103 \u00een picioare, o femeie de origine hispanic\u0103, \u00een v\u00e2rst\u0103 de 38 de ani, se \u00eenghe-suie s\u0103 ajung\u0103 la raftul cu console de jocuri Xbox. Pentru c\u0103 nu reu\u015fe\u015fte, scoate din po\u015fet\u0103 un spray paralizant \u015fi \u00eencepe s\u0103-l foloseasc\u0103, croindu-\u015fi astfel loc prin mul\u0163ime, pune m\u00e2na pe obiectul dorit \u015fi se strecoar\u0103 apoi spre casele de marcat, l\u0103s\u00e2nd \u00een urm\u0103 cump\u0103r\u0103tori tr\u00e2nti\u0163i la p\u0103m\u00e2nt \u015fi c\u0103lca\u0163i \u00een picioare \u00een \u00eembulzeala creat\u0103. S-a \u00eent\u00e2mplat undeva \u00een Los Angeles, \u00eentr-un magazin Walmart, chiar \u00een seara de dinaintea Black Friday.<\/p>\n<hr \/>\n<hr \/>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/actualitate\/ce-spun-criticii-black-friday-10343596\"><span style=\"font-size: 1.2em;\">Ce spun criticii Black Friday<\/span><\/a><span style=\"font-size: 1.2em;\"><br \/><\/span><\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/actualitate\/ce-ar-trebui-sa-urmeze-dupa-black-friday-10343585\"><span style=\"font-size: 1.2em;\">Ce ar trebui s\u0103 urmeze dup\u0103 Black Friday<\/span><\/a><\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/actualitate\/de-unde-vine-numele-black-friday-10341569\"><span style=\"font-size: 1.2em;\">De unde vine numele &#8220;Black Friday&#8221;<\/span><\/a><\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/actualitate\/black-friday-si-la-carti-10341142\"><span style=\"font-size: 1.2em;\">Black Friday \u015fi la c\u0103r\u0163i<\/span><\/a><span style=\"font-size: 1.2em;\"><br \/><\/span><\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/analize\/comert\/black-friday-editia-a-doua-comerciantii-vor-sa-depaseasca-recordul-de-anul-trecut-10330129\"><span style=\"font-size: 1.2em;\">Black Friday, edi\u0163ia a doua. Comercian\u0163ii vor s\u0103 dep\u0103\u015feasc\u0103 recordul de anul trecut<\/span><\/a><\/p>\n<hr \/>\n<hr \/>\n<p>Goana dup\u0103 reducerile consistente practicate de comercian\u0163i cu ocazia zilei care deschide \u00een mod tradi\u0163ional sezonul cump\u0103r\u0103turilor de iarn\u0103 a f\u0103cut \u00een acest caz dou\u0103zeci de victime cu r\u0103ni u\u015foare, cump\u0103r\u0103tori dispu\u015fi s\u0103 fac\u0103 orice pentru a nu pierde ultimul produs cu reducere din raft.<\/p>\n<p>Conceptul Black Friday a \u00eenceput s\u0103 prind\u0103 contur la noi abia de anul trecut, de\u015fi exist\u0103 \u00eentr-o form\u0103 sau alta \u00een SUA \u00eenc\u0103 din anii &#8217;30, fiind clar definit c\u00e2teva decenii mai t\u00e2rziu. S-a numit a\u015fa \u00een prim\u0103 faz\u0103 din cauza traficului \u015fi al dezorganiz\u0103rii de pe str\u0103zi de dup\u0103 Ziua Recuno\u015ftin\u0163ei, dar explica\u0163ia modern\u0103 este cu totul alta. Ultima zi de vineri a lunii noiembrie, \u00een care majoritatea lan\u0163urilor mari de magazine din SUA se deschid de la miezul nop\u0163ii sau de la primele ore ale dimine\u0163ii, atr\u0103g\u00e2nd clien\u0163ii cu reduceri chiar \u015fi de 80% la unele produse, marcheaz\u0103 practic \u00een bilan\u0163uri trecerea de la culoarea ro\u015fie echivalent\u0103 pierderilor aduse de o perioad\u0103 destul de lent\u0103 pentru v\u00e2nz\u0103ri la profituri ilustrate cu cerneal\u0103 neagr\u0103.<\/p>\n<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dup\u0103 Valentine&#8217;s Day sau Halloween, rom\u00e2nii au \u00eemprumutat  de la americani \u015fi Black Friday, ziua care deschide de c\u00e2teva decenii sezonul cump\u0103r\u0103turilor pentru s\u0103rb\u0103torile de iarn\u0103.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[25505,13545,242],"class_list":["post-58751","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-black-friday","tag-dosar","tag-istorie"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=58751"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58751\/revisions"}],"predecessor-version":[{"id":74815,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58751\/revisions\/74815"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=58751"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=58751"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=58751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}