{"id":58421,"date":"2012-11-03T10:00:00","date_gmt":"2012-11-03T10:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=58421"},"modified":"2026-04-03T09:10:30","modified_gmt":"2026-04-03T09:10:30","slug":"100-tineri-manageri-de-top-loredana-caradimu-ogilvy-group","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=58421","title":{"rendered":"100 TINERI MANAGERI DE TOP &#8211; Loredana Caradimu, Ogilvy Group"},"content":{"rendered":"<p>\u00cen publicitate a intrat imediat dup\u0103 ce a terminat facultatea. Prima agen\u0163ie la care s-a angajat, \u00een 1996, a fost D&#8217;Arcy, recomandat\u0103 de un prieten care era pe vremea aceea director de crea\u0163ie. &#8220;\u00cen prima zi am scris o prezentare pentru un brand local de copii. Brandul nu mai exist\u0103, eu \u00eenc\u0103 mai sunt \u00een bran\u015f\u0103. Pe atunci nu st\u0103tea nimeni s\u0103-\u0163i explice prea multe \u015fi erai aruncat pe terenul de lupt\u0103 cu clien\u0163ii \u015fi cu creativii care erau aprigi&#8221;, \u00ee\u015fi aminte\u015fte Loredana Caradimu. A fost perioada \u00een care s-a &#8220;c\u0103lit&#8221; ca publicitar \u015fi a \u00eenv\u0103\u0163at primele secrete ale industriei. Dup\u0103 D&#8217;Arcy a urmat McCann, unde nu a stat dec\u00e2t o scurt\u0103 perioad\u0103 de timp, dup\u0103 care a plecat la IN, o agen\u0163ie local\u0103 de publicitate, unde a avut mai mult proiecte pentru clien\u0163i locali, &#8220;ceea ce dup\u0103 munca pe conturi interna\u0163ionale era extraordinar. Puteai s\u0103 ai o contribu\u0163ie semnificativ\u0103 la construirea brandului, aveai contact cu problemele de business ale clientului&#8221;.<\/p>\n<\/p>\n<\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/galerie-foto\/media-marketing\/gala-business-magazin-100-tineri-manageri-de-top-galerie-foto-9656203\/slide-2\"><img loading=\"lazy\" decoding=\"async\" width=\"610\" height=\"30\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5545\/9656203\/180\/banda-2.jpg?width=610&#038;height=30\" \/><\/a><\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<p>\u00cen 2006 a acceptat func\u0163ia de account director la Ogilvy. \u015ei aici a evoluat treptat: de la account director a ajuns s\u0103 conduc\u0103 una dintre agen\u0163iile grupului, iar acum se ocup\u0103 de strategie \u015fi new business. Cel mai important proiect la care a lucrat p\u00e2n\u0103 acum este &#8220;\u0162ara lui Andrei&#8221;, at\u00e2t tab\u0103ra pentru copii, c\u00e2t \u015fi platforma on- \u015fi offline. Este proiectul despre care spune c\u0103 i-a marcat nu doar cariera, ci \u015fi via\u0163a.<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<hr \/>\n<p>100 de tineri manageri sau antreprenori care, la nici 40 de ani, conduc companii cu afaceri de milioane euro sunt pu\u015fi anual, \u00eenc\u0103 din 2006, \u00een lumina reflectoarelor de jurnali\u015ftii BUSINESS Magazin. Indiferent c\u0103 sunt forma\u0163i \u00een multina\u0163ionale sau au dob\u00e2ndit experien\u0163\u0103 cl\u0103dind propriile afaceri, ei sunt nu numai etalonul mediului de business rom\u00e2nesc, ci \u015fi cei care traseaz\u0103 direc\u0163iile economiei.<\/p>\n<\/p>\n<p>BUSINESS Magazin v\u0103 prezint\u0103 a \u015faptea edi\u0163ie a catalogului 100 TINERI MANAGERI DE TOP. Catalogul este disponibil din data de 28 mai la toate punctele de difuzarea a presei Inmedio si Relay la pretul de 25 lei.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"585\" height=\"780\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/7266\/9644871\/2\/toptineri-2.jpg?width=585&#038;height=780\" alt=\"\" \/><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201eSunt o persoan\u0103 care a crescut aproape integral \u00een agen\u0163ii de publicitate, cu mici excep\u0163ii &#8211; \u00een studen\u0163ie am fost profesoar\u0103 de rom\u00e2n\u0103 \u015fi englez\u0103 la liceul I.L. Caragiale \u00een Bucure\u015fti \u015fi ceva mai t\u00e2rziu am colaborat cu un ONG &#8211; \u00abRom\u00e2nia \u00een Lume\u00bb\u201d, poveste\u015fte Caradimu.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[12239,29770,29771],"class_list":["post-58421","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-100-tineri-manageri-de-top","tag-loredana-caradimu","tag-ogilvy-group"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=58421"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58421\/revisions"}],"predecessor-version":[{"id":74525,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/58421\/revisions\/74525"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=58421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=58421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=58421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}