{"id":57085,"date":"2012-08-10T07:00:00","date_gmt":"2012-08-10T07:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=57085"},"modified":"2026-04-03T08:34:00","modified_gmt":"2026-04-03T08:34:00","slug":"100-tineri-manageri-de-top-calin-clej-pepsico","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=57085","title":{"rendered":"100 TINERI MANAGERI DE TOP – C\u0103lin Clej, PepsiCo"},"content":{"rendered":"

A intrat \u00een lumea Pepsi \u00een urm\u0103 cu 10 ani, c\u00e2nd Eli Davidai, pre\u015fedinte \u015fi CEO al \u00eembuteliatorului PepsiCo pentru Rom\u00e2nia \u015fi Republica Moldova, i-a oferit pozi\u0163ia de brand manager, responsabil de m\u0103rcile Mirinda, 7UP \u015fi Perla. Avea pe-atunci o experien\u0163\u0103 tangen\u0163ial\u0103 cu partea practic\u0103 a marketingului, lucr\u00e2nd aproape doi ani ca account manager la Hit Mail Rom\u00e2nia – cea mai mare agen\u0163ie de direct marketing la acel moment din \u0163ar\u0103. Anterior lucrase aproape trei ani tranzac\u0163ion\u00e2nd titluri de valori mobiliare pe pia\u0163a RASDAQ, ca trader autorizat. “M-am l\u0103sat ghidat \u00eentotdeauna de atrac\u0163ia spre necunoscut, c\u0103tre domenii noi, explozive din punct de vedere al know-how-ului oferit la finalul anilor ’90 \u015fi \u00eenceputul anilor 2000”, spune C\u0103lin Clej. De-a lungul carierei, a coordonat echipe de la 3-4 oameni \u015fi p\u00e2n\u0103 la 80 atunci c\u00e2nd conducea divizia na\u0163ional\u0103 de merchandising a Quadrant Amroq Beverages \u00een perioada 2003-2004.<\/p>\n<\/p>\n<\/p>\n

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Tot el adaug\u0103 c\u0103 \u00een industria bunurilor de larg consum, “trebuie s\u0103 accep\u0163i con\u015ftient c\u0103 at\u00e2t urcu\u015furile, dar mai ales cobor\u00e2\u015furile sunt ciclice \u015fi reprezint\u0103 mereu o oportunitate s\u0103 devii mai puternic”. Crede c\u0103 unul dintre momentele dificil de acceptat este acela c\u00e2nd “pierzi locul \u00eent\u00e2i \u015fi ui\u0163i c\u0103 locul doi nu e dec\u00e2t un nou \u00eenceput de drum \u015fi nu un sf\u00e2r\u015fit”. Despre antreprenoriat, Clej spune c\u0103 “am avut norocul ca, fiind foarte t\u00e2n\u0103r, s\u0103 \u00eent\u00e2lnesc, s\u0103 \u00abfur\u00bb \u015ftiin\u0163a afacerilor \u015fi s\u0103 muncesc \u00een proiecte cu unul dintre cei mai eficien\u0163i antreprenori care exist\u0103 \u00een Rom\u00e2nia la ora actual\u0103 – Eli Davidai”. Davidai a condus Quadrant Amroq Beverages, \u00eembuteliatorul Pepsi pe pia\u0163a rom\u00e2neasc\u0103, ulterior cump\u0103rat de Pepsi Americas. Pe termen lung se vede \u00eentr-o pozi\u0163ie de general manager, pentru care crede c\u0103-i este de folos experien\u0163a acumulat\u0103 p\u00e2n\u0103 acum.<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n<\/p>\n

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100 de tineri manageri sau antreprenori care, la nici 40 de ani, conduc companii cu afaceri de milioane euro sunt pu\u015fi anual, \u00eenc\u0103 din 2006, \u00een lumina reflectoarelor de jurnali\u015ftii BUSINESS Magazin. Indiferent c\u0103 sunt forma\u0163i \u00een multina\u0163ionale sau au dob\u00e2ndit experien\u0163\u0103 cl\u0103dind propriile afaceri, ei sunt nu numai etalonul mediului de business rom\u00e2nesc, ci \u015fi cei care traseaz\u0103 direc\u0163iile economiei.<\/p>\n<\/p>\n

BUSINESS Magazin v\u0103 prezint\u0103 a \u015faptea edi\u0163ie a catalogului 100 TINERI MANAGERI DE TOP. Catalogul este disponibil din data de 28 mai la toate punctele de difuzarea a presei Inmedio si Relay la pretul de 25 lei.<\/p>\n

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C\u0103lin Clej coordoneaz\u0103 activit\u0103\u0163ile departamentului de marketing pentru divizia de b\u0103uturi a PepsiCo Rom\u00e2nia \u015fi are \u00een subordine o echip\u0103 de cinci oameni.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[12239,49,28937,11071],"class_list":["post-57085","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-100-tineri-manageri-de-top","tag-business-magazin","tag-calin-clej","tag-pepsico"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/57085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=57085"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/57085\/revisions"}],"predecessor-version":[{"id":73335,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/57085\/revisions\/73335"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=57085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=57085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=57085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}