{"id":5578,"date":"2006-10-24T11:51:00","date_gmt":"2006-10-24T11:51:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=5578"},"modified":"2026-04-02T09:10:43","modified_gmt":"2026-04-02T09:10:43","slug":"modelul-american","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=5578","title":{"rendered":"Modelul american"},"content":{"rendered":"<p><P class=text style=\"MARGIN: 0cm 0cm 0pt\" align=justify>Relevante pentru viitorul new media s-ar putea dovedi si evolutiile din Statele Unite, <?xml:namespace prefix = st1 ns = \"urn:schemas-microsoft-com:office:smarttags\" \/><st1:place w:st=\"on\">tara<\/st1:place> cu cea mai inalta rata de penetrare a noilor tehnologii. Studiul OgilvyOne mentioneaza ca tendinta posibila cresterea accelerata a ponderii in total a continutului media generat chiar de catre utilizatori. Si aceasta datorita costului foarte scazut la care se realizeaza acum creatia si distributia continutului multimedia.<\/P><?xml:namespace prefix = o ns = \"urn:schemas-microsoft-com:office:office\" \/><o:p><SPAN class=text>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><o:p>&nbsp;<\/o:p><\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>ALGORITM<\/STRONG>: Sunt inventariate toate noile forme de manifestare a furnizorilor amatori: blogurile, posturile radio de pe Internet, portalurile de fotografie sau de gazduire a productiilor video. <\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>TRANZACTII<\/STRONG>: Si sirul de achizitii din ultima vreme ilustreaza pariul pe care media traditionale par sa-l puna pe productia amatorilor: News Corp. a achizitionat MySpace.com (un foarte cunoscut portal care combina retelele sociale online cu distributia de muzica si video) si IGN Entertainment (o importanta companie de jocuri); Al Gore a lansat un canal experimental de televiziune (Current) care difuzeaza material video realizat de amatori; cel mai mare motor de cautare din lume, Google, a achizitionat portalul YouTube, specializat in gazduirea de clipuri video.<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>&nbsp;<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><STRONG>COSTURI MICI<\/STRONG>: Totodata, studiul Ogilvy mentioneaza inca un avantaj adus de trecerea media pe suport digital: acelasi continut poate fi livrat fara mari cheltuieli si eforturi pe diferite platforme, simultan. Este adus in discutie CNN, post de televiziune la origine, dar care produce acum, rapid si usor, continut<SPAN style=\"mso-spacerun: yes\">&nbsp; <\/SPAN>pentru TV, Internet, radio, PDA, telefoane mobile si print.<\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify><o:p>&nbsp;<\/o:p><\/P>  <P class=MsoNormal style=\"MARGIN: 0cm 0cm 0pt\" align=justify>Sursa: Ogilvy<\/P><\/SPAN><\/o:p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Relevante pentru viitorul new media s-ar putea dovedi si evolutiile din Statele Unite, tara cu cea mai inalta rata de penetrare a noilor tehnologii. Studiul OgilvyOne mentioneaza ca tendinta posibila cresterea accelerata a ponderii in total a continutului media generat chiar de catre utilizatori. Si aceasta datorita costului foarte scazut la care se realizeaza acum [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[571],"tags":[4852],"class_list":["post-5578","post","type-post","status-publish","format-standard","hentry","category-business-hi-tech","tag-modelul-american"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/5578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5578"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/5578\/revisions"}],"predecessor-version":[{"id":26947,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/5578\/revisions\/26947"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}