{"id":55266,"date":"2012-05-07T10:00:00","date_gmt":"2012-05-07T10:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=55266"},"modified":"2026-04-03T07:47:08","modified_gmt":"2026-04-03T07:47:08","slug":"100-cele-mai-puternice-femei-din-business-astazi-ana-cernat-bancpost","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=55266","title":{"rendered":"100 cele mai puternice femei din business &#8211; Ast\u0103zi: Ana Cernat, Bancpost"},"content":{"rendered":"<p><a href=\"http:\/\/www.businessmagazin.ro\/special\/boare-de-chanel-si-tuse-de-lanvin-plus-niste-miliarde-femeile-din-business-9487063\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"30\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/9593294\/2\/banda-4.jpg?width=576&#038;height=30\" \/><\/a><\/p>\n<\/p>\n<\/p>\n<p>\u00cen domeniul bancar sunt foarte multe femei, mai ales \u00een retail, remarc\u0103 ea, c\u00e2teva dintre cele mai mari companii private din Rom\u00e2nia sunt conduse de femei, iar la noi sunt mai multe femei \u00een management dec\u00e2t \u00een Grecia, de pild\u0103, \u0163ara de origine a ac\u0163ionarilor Bancpost, grupul EFG Eurobank. Discriminarea de gen \u00een Rom\u00e2nia este, a\u015fadar, &#8220;un complex pe care ni-l cre\u0103m singure, dac\u0103 discut\u0103m prea mult despre el. Exist\u0103 \u015fanse, fetelor, nu v\u0103 mai pl\u00e2nge\u0163i at\u00e2ta!&#8221;.<\/p>\n<p>Ana Cernat are studii de filologie, \u00eens\u0103 a ajuns \u00een banking dup\u0103 un curs de instruire \u00een creditarea IMM \u015fi a micro\u00eentreprinderilor, organizat de o firm\u0103 german\u0103, \u00een urma c\u0103ruia a putut lucra ca ofi\u0163er de credit la Fondul Rom\u00e2no-American pentru Investi\u0163ii \u015fi \u00een mai multe IFN-uri, \u00eentre care Domenia Credit (GE Money), unde \u015fi-a dezvoltat specializarea \u00een creditarea afacerilor mici \u015fi mijlocii. Se al\u0103tur\u0103 Bancpost \u00een 2009, unde conduce divizia de credite ipotecare, iar din noiembrie 2010 divizia pentru companii mici. &#8220;Sunt un manager care \u00ee\u015fi implic\u0103 angaja\u0163ii \u00een aproape tot ce face, care \u00ee\u015fi \u0163ine promisiunile, dar \u015fi care nu d\u0103 prea multe \u015fanse celor care doar vorbesc \u015fi nu fac sau nu respect\u0103 ce am stabilit \u00eempreun\u0103 sau ce au promis&#8221;, se descrie ea, ad\u0103ug\u00e2nd c\u0103 astfel a ob\u0163inut &#8220;performan\u0163\u0103 \u015fi loialitate din partea celor care conteaz\u0103 cu adev\u0103rat.&#8221; C\u00e2t despre calit\u0103\u0163i feminine specifice care sunt de ajutor \u00een business, enumer\u0103 empatia, capacitatea de ascultare activ\u0103, abilitatea de a decide mai rapid \u015fi de a gestiona resursele mult mai atent, dar \u015fi o aten\u0163ie la detalii mai bine dezvoltat\u0103.<\/p>\n<p>Ce pre\u0163uie\u015fte mai mult \u00een via\u0163\u0103? &#8220;Familia mea. Partenerul meu, cel care a dat un nou sens vie\u0163ii mele, \u015fi b\u0103ie\u0163elul meu. Apoi vin \u015fi p\u0103rin\u0163ii \u015fi sora mea, mereu al\u0103turi de mine, m\u0103car cu g\u00e2nduri bune c\u00e2nd nu pot altfel.&#8221; Prefer\u0103 ca destina\u0163ii de vacan\u0163\u0103 locurile unde natura este aproape \u015fi unde oamenii tr\u0103iesc \u00een mod tradi\u0163ional, &#8220;unde ce m\u0103n\u00e2nci \u015fi ce bei nu provine din supermarket&#8221;, fie c\u0103 e vorba de Turcia, de Grecia sau de Gura Porti\u0163ei. A primit anul trecut un Kindle de care spune c\u0103 nu se mai desparte nici la coafor, merge deseori la concerte rock \u015fi heavy metal, iar ca branduri preferate ar numi Karen Millen sau Esprit pentru haine, respectiv &#8220;Happy&#8221; de la Clinique pentru parfum. Ca accesorii, &#8220;\u00eemi plac lucrurile mai pu\u0163in obi\u015fnuite, cu un \u00abtouch\u00bb natural, \u015fi m\u0103 intereseaz\u0103 mai pu\u0163in din ce sunt f\u0103cute. Admir \u00eens\u0103 un \u015firag de perle frumoase la un dineu de afaceri &#8211; puterea lor de a transforma orice \u0163inut\u0103&#8221;.<\/p>\n<\/p>\n<\/p>\n<hr \/>\n<p>Catalogul &#8220;100 Cele Mai Puternice Femei Din Business&#8221; prezint\u0103 interviuri cu reprezentantele de success ale mediului de afaceri rom\u00e2nesc actual \u015fi con\u0163ine profilul profesional a 100 dintre liderii feminini.<\/p>\n<p><a href=\"http:\/\/www.businessmagazin.ro\/cataloage-bm\/100-cele-mai-puternice-femei-din-business-anuar-9481304\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"160\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/9593294\/6\/640x160.jpg?width=640&#038;height=160\" alt=\"\" \/><\/a><\/p>\n<p>Au experien\u0163\u0103, au putere, c\u00e2\u015ftig\u0103 bine, sunt cochete \u015fi se bucur\u0103 de respectul celor din jur. Cuv\u00e2ntul lor este cel mai important sau printre cele mai importante \u00een companiile pentru care lucreaz\u0103. Cele mai puternice femei de afaceri din Rom\u00e2nia sunt un segment aparte \u015fi tot mai bine conturat dintr-o lume care, \u00een mod tradi\u0163ional, a fost creat\u0103 \u015fi condus\u0103 de b\u0103rba\u0163i.<\/p>\n<p><img decoding=\"async\" alt=\"\" style=\"width: 472px; height: 632px;\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/13166\/9487612\/3\/topfemei.jpg?width=650&#038;height=872\" \/><\/p>\n<p>Catalogul &#8220;100 Cele Mai Puternice Femei Din Business&#8221; &#8211; prima edi\u0163ie va fi distribuit gratuit abona\u0163ilor BUSINESS Magazin \u015fi va putea fi achizi\u0163ionat online din 9 aprilie la adresa <a href=\"http:\/\/www.businessmagazin.ro\/cataloage-bm\/100-cele-mai-puternice-femei-din-business-anuar-9481304\">www.bmag.ro\/cataloage<\/a>, la pre\u0163ul de 25 de lei (TVA inclus).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201eFemeile sunt managerii ideali pentru vremuri de criz\u0103&#8221;, consider\u0103 Ana Cernat, director executiv pentru small business banking al Bancpost &#8211; pentru c\u0103 performan\u0163a lor o egaleaz\u0103 pe cea a b\u0103rba\u0163ilor, iar \u201edezavantajele, cum ar fi o oarecare lips\u0103 de \u00eencredere \u00een sine fa\u0163\u0103 de colegii b\u0103rba\u0163i, care sunt mai agresivi, mai dispu\u015fi s\u0103-si asume riscuri, sunt compensate prin aten\u0163ia la detalii, pruden\u0163a, inteligen\u0163a emo\u0163ional\u0103 mult mai bine dezvoltat\u0103&#8221;.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3850],"tags":[27301,81,23139,8677,535],"class_list":["post-55266","post","type-post","status-publish","format-standard","hentry","category-lideri","tag-100-cele-mai-puternice-femei-din-business","tag-afaceri","tag-ana-cernat","tag-bancpost","tag-lideri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/55266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=55266"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/55266\/revisions"}],"predecessor-version":[{"id":71742,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/55266\/revisions\/71742"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=55266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=55266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=55266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}