Magazinul din Cluj integreaz\u0103 noul concept de retail interactiv, crea\u0163ie proprie Flanco, \u00een care toate produsele sunt \u00een func\u0163iune \u015fi pot fi testate. “Conform studiilor noastre, pia\u0163a de electro IT din Cluj a \u00eenregistrat o evolu\u0163ie stabil\u0103 \u00een ultimii doi ani, consumul per familie fiind printre cele mai ridicate din Rom\u00e2nia”, a declarat Gabriel Pere\u015f, sales director Flanco.<\/p>\n
Pentru acest an, retailerul inten\u0163ioneaz\u0103 o cre\u015ftere cu 20% a suprafe\u0163ei comerciale, \u00een primele 3 luni ale anului fiind deja deschise 5 magazine (Bistri\u0163a, Cluj, Deva, Sibiu \u015fi T\u00e2rgovi\u015fte), cu o investi\u0163ie total\u0103 de 9,5 milioane lei. Deschiderile de magazine din primul trimestru au crescut suprafa\u0163a de v\u00e2nzare cu 10%, p\u00e2n\u0103 la 46.000 mp.<\/p>\n
Flanco a organizat \u00een perioada 22-27 martie 2012 o campanie de marketing sub numele Black Week, care a adus un trafic de peste 400.000 de vizitatori \u015fi v\u00e2nz\u0103ri de 3 ori mai mari fa\u0163\u0103 de o s\u0103pt\u0103m\u00e2n\u0103 obi\u015fnuit\u0103.
\nRetailer-ul estimeaz\u0103 pentru acest an investi\u0163ii de 3,5 milioane euro, destinate deschiderilor \u015fi amenaj\u0103rilor de magazine \u015fi prognozeaz\u0103 pentru \u00eentreg anul 2012 atingerea unei cifre de afaceri de 140 de milioane de euro, fa\u0163\u0103 de 110 milioane de euro \u00een 2011. Compania opereaz\u0103, \u00een acest moment, o re\u0163ea de 78 de magazine \u00een cele mai importante regiuni comerciale ale \u0163\u0103rii.\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Lan\u0163ul de retail electro-IT Flanco inaugureaz\u0103, \u00een Iulius Mall Cluj, un nou magazin, \u00een urma unei investi\u0163ii de peste 2,2 milioane lei (inclusiv stoc de marf\u0103). Noul magazin, al doilea deschis \u00een zona Transilvaniei \u00een mai pu\u0163in de o lun\u0103, va fi inaugurat pe 30 martie \u015fi dispune de o suprafa\u0163\u0103 total\u0103 de 800 mp, o echip\u0103 de 18 consilieri de v\u00e2nz\u0103ri, specializa\u0163i \u00een diversele categorii de produse aflate la raft (IT, electronice, electrocasnice, accesorii \u015fi consumabile).<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[7426,83,8560,7212],"class_list":["post-54585","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-cluj","tag-deschidere","tag-flanco","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/54585","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=54585"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/54585\/revisions"}],"predecessor-version":[{"id":71125,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/54585\/revisions\/71125"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=54585"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=54585"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=54585"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}