{"id":52008,"date":"2011-11-18T08:30:00","date_gmt":"2011-11-18T08:30:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=52008"},"modified":"2026-04-03T06:18:36","modified_gmt":"2026-04-03T06:18:36","slug":"ioan-mezei-stihl-consumatorul-roman-nu-a-avut-niciodata-acces-la-stare-de-normalitate","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=52008","title":{"rendered":"Ioan Mezei, Stihl: Consumatorul rom\u00e2n nu a avut niciodat\u0103 acces la stare de normalitate"},"content":{"rendered":"<p>\u00cenainte de c\u0103derea Lehman Brothers, care a echivalat cu debutul crizei, erau multe semnale c\u0103 &#8220;era o situa\u0163ie contra naturii, iar acest comportament de acum chiar e normal&#8221;, puncteaz\u0103 Anca Bidian, CEO al Kiwi Finance. \u00cen opinia ei, comportamentul actual nu are leg\u0103tura cu criza, nici cu decizia de cump\u0103rare \u015fi orice ban este valoros. &#8220;Iar noi nu prea ne-am confruntat cu acest respect pentru unitatea monetar\u0103. Dac\u0103 prin schimbarea aceasta vom migra c\u0103tre normalitate, eu zic c\u0103 e un efect bun, chiar \u015fi cu pre\u0163ul pe care \u00eel pl\u0103tim&#8221;. Mihaela Nicola, CEO al The Group, spune c\u0103 noua normalitate ne-a f\u0103cut pe to\u0163i s\u0103 pre\u0163uim moneda, chiar \u015fi pentru consumatorii neafecta\u0163i at\u00e2t de dramatic de criz\u0103 \u00eenc\u00e2t s\u0103 \u00ee\u015fi schimbe obiceiurile de consum.<\/p>\n<p><a target=\"_blank\" href=\"http:\/\/www.businessmagazin.ro\/cover-story\/marketingul-a-murit-traiasca-marketingul-8964075\"><img loading=\"lazy\" decoding=\"async\" height=\"30\" width=\"343\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/8976094\/4\/banda-2.jpg?width=343&#038;height=30\" \/><\/a><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201dNu \u015ftiu dac\u0103 \u00een Rom\u00e2nia consumatorul a avut vreodat\u0103 acces la normalitate. P\u00e2n\u0103 \u00een 2005-2006 nu a avut acces la credit, apoi au urmat anii \u00een care a avut acces u\u015for la credit \u015fi a consumat c\u00e2t mai mult, iar acum am revenit \u00eentr-o situa\u0163ie anormal\u0103\u201d, spune Ioan Mezei, director general al companiei Stihl, specializat\u0103 \u00een v\u00e2nzarea de unelte.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[573],"tags":[182,25388,7178,25389],"class_list":["post-52008","post","type-post","status-publish","format-standard","hentry","category-media-marketing","tag-criza","tag-ioan-mezei","tag-marketing","tag-stihl"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/52008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52008"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/52008\/revisions"}],"predecessor-version":[{"id":68841,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/52008\/revisions\/68841"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52008"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52008"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}