“Prin joc, copilul \u00eenva\u0163\u0103, \u00ee\u015fi dezvolt\u0103 creativitatea, construie\u015fte lumea, o analizeaz\u0103 \u015fi caut\u0103 s\u0103 o \u00een\u0163eleag\u0103. Mai mult, fiind vorba de un univers propriu, implicarea p\u0103rin\u0163ilor, a rudelor \u00een joc este esen\u0163ial\u0103 pentru stabilirea unei comunic\u0103ri c\u00e2t mai bune cu viitorul adolescent \u015fi sus\u0163inerea creativit\u0103\u0163ii acestuia”, declar\u0103 Mirela Zivari, psiholog \u015fi ambasador al proiectului “Jocurile Copil\u0103riei”.
\nCampania Barni debuteaz\u0103 cu lansarea “Ghidului de buzunar pentru p\u0103rin\u0163i – Jocurile Copil\u0103riei”.<\/p>\n
Campaniei se desf\u0103\u015foar\u0103 \u015fi \u00een mediul online prin dou\u0103 concursuri, unde participan\u0163ii pot trimite fie o scurt\u0103 povestire despre cel mai distractiv moment de joac\u0103 al\u0103turi de copilul s\u0103u, fie o fotografie al\u0103turi de acesta.<\/p>\n
Barni este prezent pe pia\u0163a din Rom\u00e2nia de trei ani, timp \u00een care a \u00eenregistrat v\u00e2nz\u0103ri de peste 65 de milioane de buc\u0103\u0163i.Kraft Foods este prezent\u0103 pe pia\u0163a din Rom\u00e2nia din 1994, \u00eentre m\u0103rcile sale afl\u00e2ndu-se Jacobs, Milka, Poiana, Oreo \u015fi Belvita. Conform studiului de pia\u0163\u0103 MEMRB, Kraft Foods de\u0163ine pozi\u0163ia num\u0103rul 1 pe pia\u0163a de cafea, ciocolat\u0103 \u015fi biscui\u0163i, \u00een Rom\u00e2nia.<\/p>\n
\n <\/p>\n","protected":false},"excerpt":{"rendered":"
Kraft Foods Rom\u00e2nia lanseaz\u0103 campania \u201dBarni – Jocurile Copil\u0103riei\u201d, prin care \u00ee\u015fi propune s\u0103 readuc\u0103 \u00een aten\u0163ia \u00eentregii familii beneficiile jocului. Activit\u0103\u0163ile fizice desf\u0103\u015furate acas\u0103 \u015fi \u00een aer liber reprezint\u0103 un capitol important \u00een dezvoltarea obiceiurilor de stil de via\u0163\u0103 s\u0103n\u0103tos al copiilor.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[25352,25353,10737],"class_list":["post-51943","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-barni","tag-jocurile-copilariei","tag-kraft"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/51943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=51943"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/51943\/revisions"}],"predecessor-version":[{"id":68803,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/51943\/revisions\/68803"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=51943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=51943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=51943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}