Cresterea se datoreaza prezentei berilor din portfofoliul
\nBavarom in mai multe speatii HoReCa, dar si faptului ca a crescut
\nnotorietatea a berii de import. De la inceputul anului, Bavarom a
\nadaugat in portofoliu 13 beri speciale din: Statele Unite, Marea
\nBritanie, Italia, Germania, China si si-a extins oferta de bere la
\ndraft pentru HoReCa. Anul acesta sunt disponibile 7 beri la draft –
\n3 sortimente de Paulaner (Paulaner Heffeweissbier, Paulaner Lager,
\nPaulaner Salvator), 2 tipuri de Bernard (Bernard Premium, Bernard
\nNeagra), Bavaria Premium si Oyster Stout fata de doar 2 tipuri de
\nbere anul trecut. Numarul de instalatii draft in locatiile din
\nBucureSti Si din tara a cu crescut 40% fa\u0163a de sfarsitul anului
\ntrecut.<\/p>\n
“Dezvoltarea gamei de produse a venit o data cu decizia de
\norientare a strategiei de business si catre zona de HoReCa. Asta
\nvenind odata cu marirea echipei de vanzari. Evident ca nu neglijam
\nretailul, insa o buna parte din noile marci sunt destinate in
\nexclusivitate HoReCa”, declara Costin Ghindea, director general
\nBavarom.<\/p>\n
Pana la inceputul lunii iulie cifra noilor beri importate de
\nBavarom va ajunge la 21. Punand la socoteala si celelalte beri
\nimportate, portofoliul Bavarom va insuma 48 de beri. Bavarom
\nTrading SRL s-a infiintat in anul 2003 pentru activitati de import
\nsi distributie de bauturi alcoolice si nealcoolice. Bavarom Trading
\ndetine o retea de distributie activa in majoritatea zonelor
\nimportante ale tarii, cu prezenta in marile lanturi de magazine,
\nprecum: Carrefour, Cora, Real, Selgros, Kaufland, Billa, Mega
\nImage, Angst, Auchan etc.<\/p>\n","protected":false},"excerpt":{"rendered":"
Bavarom, cel mai mare importator independent de bere din Romania a incheiat primul trimestru din 2011 cu o crestere de 27% a cifrei de afaceri fata de aceeasi perioada a anului trecut.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7211],"tags":[81,16509,7213,6278,7212],"class_list":["post-48143","post","type-post","status-publish","format-standard","hentry","category-comert","tag-afaceri","tag-bavarom","tag-bere","tag-fmcg","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/48143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=48143"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/48143\/revisions"}],"predecessor-version":[{"id":65366,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/48143\/revisions\/65366"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=48143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=48143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=48143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}