{"id":48006,"date":"2011-05-21T17:00:00","date_gmt":"2011-05-21T17:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=48006"},"modified":"2026-04-02T20:30:45","modified_gmt":"2026-04-02T20:30:45","slug":"marketing-cu-stafii-pentru-casele-memoriale-ale-scriitorilor","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=48006","title":{"rendered":"Marketing cu stafii pentru casele memoriale ale scriitorilor"},"content":{"rendered":"<p>Au aparut oferte inspirate de popularitatea de care se bucura<br \/>\nemisiunile de tip reality show cu fantome, adresate vizitatorilor<br \/>\nunor case memoriale ca aceea a scriitoarei Edith Wharton sau a lui<br \/>\nMark Twain si care pana acum par sa fi fost o idee buna.<\/p>\n<p>La Mount, fosta resedinta a lui Edith Wharton, o casa inconjurata<br \/>\nde padure si gradini atent intretinute situata in Lenox,<br \/>\nMassachusetts, vizitatorii sunt delectati cu povesti despre stafii<br \/>\ncare bantuie si tipa in timpul noptii, iar in program e prevazuta<br \/>\nsi o oprire nocturna la cimitirul de animale unde sunt ingropati<br \/>\ncainii scriitoarei.<\/p>\n<p>La randul sau, muzeul din Hartford, Connecticut, amenajat in casa<br \/>\nunde Mark Twain a scris &#8220;Tom Sawyer&#8221; si &#8220;Huckleberry Finn&#8221; si aflat<br \/>\nin pragul inchiderii cu trei ani in urma din cauza datoriilor, le<br \/>\nofera acum vizitatorilor un tur al proprietatii in care li se<br \/>\nprezinta povesti cu fantome, pe langa informatiile istorice si<br \/>\nliterare de rigoare.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Confruntati cu probleme financiare cauzate de situatia economica mondiala care le-a redus numarul vizitatorilor si i-a facut pe cei care le ajutau cu donatii importante sa-si stranga baierele pungii, administratorii unor institutii culturale americane, cum ar fi casele memoriale ale unor mari scriitori, au fost nevoiti sa gaseasca solutii pentru a creste veniturile, scrie Wall Street Journal.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[586],"tags":[22735,22734,22736,7178,7548,18102,106,244],"class_list":["post-48006","post","type-post","status-publish","format-standard","hentry","category-arta-si-societate","tag-edith-wharton","tag-fantome","tag-mark-twain","tag-marketing","tag-muzee","tag-scriitori","tag-sua","tag-turism"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/48006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=48006"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/48006\/revisions"}],"predecessor-version":[{"id":65255,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/48006\/revisions\/65255"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=48006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=48006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=48006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}