Primii care au atins acest prag au fost cei de la Burberry;
\nprompt, un reprezentant al lor a declarat ca brandul britanic este
\ncel mai urmarit pe Facebook. C\u00e2teva zile mai t\u00e2rziu, si Gucci a
\najuns la 3 milioane de fani, dovedindu-se un concurent de temut
\npentru Burberry. Ambele fac toate eforturile sa interactioneze cu
\ncomunitatile de fani, umplandu-si paginile online cu anunturi
\ndespre produse, fotografii, clipuri si tot ce cred ca poate starni
\ninteres. Gucci a lansat chiar si o aplicatie care le permite
\nutilizatorilor Facebook sa creeze si sa trimita mesaje
\npersonalizate prietenilor.<\/p>\n
At\u00e2t Burberry, c\u00e2t si Gucci se afla printre primele marci de lux Marcile vestimentare de lux nu se bat numai in produse, ci si in fani, dupa cum o arata lupta dintre Gucci si Burberry desfasurata pe Facebook. Ambele branduri au trecut de 3 milioane de fani pe site-ul de socializare online, cifra cu care nu au pierdut ocazia sa se laude.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7182],"tags":[9516,13207,7320,7976,171,7178,6481,7106,212],"class_list":["post-44512","post","type-post","status-publish","format-standard","hentry","category-panorama","tag-blog","tag-burberry","tag-facebook","tag-gucci","tag-internet","tag-marketing","tag-moda","tag-new-media","tag-panorama"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/44512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=44512"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/44512\/revisions"}],"predecessor-version":[{"id":62050,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/44512\/revisions\/62050"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=44512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=44512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=44512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\ndin lume in materie de Digital IQ, intr-un clasament alcatuit de
\ncatre Luxury Lab, o organizatie specializata in marketing.
\nClasamentul cuprinde 72 de marci de lux, care au primit puncte in
\nfunctie de calitatea site-urilor proprii, strategiile de marketing
\ndigital, initiativele in materie de social media si aplicatii
\nmobile. Gucci a iesit pe locul al patrulea, gratie transmiterii
\nlive pe internet a paradei de moda de primavara\/vara 2011 de la
\nMilano si pentru aplicatia GucciConnect, iar Burberry s-a
\nevidentiat prin blogul – foarte urmarit – Artofthetrench.com<\/a>, lansat in 2009.\n <\/p>\n","protected":false},"excerpt":{"rendered":"