{"id":43944,"date":"2010-11-08T16:49:24","date_gmt":"2010-11-08T16:49:24","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=43944"},"modified":"2026-04-02T18:43:30","modified_gmt":"2026-04-02T18:43:30","slug":"74-dintre-manageri-vor-cresteri-prin-presiuni-pe-vanzari","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=43944","title":{"rendered":"74% dintre manageri vor cresteri prin presiuni pe vanzari"},"content":{"rendered":"<p>Toate companiile au initiat actiuni de reducere a costurilor pe<br \/>\nparcursul ultimului an si jumatate, dar in loc de modificari<br \/>\nstructurale ale modelului de afaceri, majoritatea acestor masuri<br \/>\ns-au limitat la stoparea investitiilor, inghetarea salariilor si a<br \/>\nangajarilor. Aceste masuri sunt potrivite pentru crize pe termen<br \/>\nscurt dar tot mai multi lideri de companii se vad prinsi acum in<br \/>\ncercul vicios ce cuprinde personalul demotivat, competitia acerba<br \/>\nsi micsorarea pietei.<\/p>\n<p>In contextul in care venitul disponibil scade si investitiile<br \/>\nsunt amanate, studiul A.T. Kearney arata ca 74% dintre managerii<br \/>\ndin Romania au initiative de crestere a afacerii prin presiune pe<br \/>\nvanzari, 77% intensifica eforturile de marketing. Totusi, 13%<br \/>\ndintre manageri nu au luat pe parcursul ultimului an niciun fel de<br \/>\nmasuri pentru cresterea afacerii.\n <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Doua treimi dintre managerii din Romania sunt pesimisti in ce priveste revenirea economica si nu se asteapta la o imbunatatire semnificativa in 2011, arata un studiu realizat de A.T. Kearney. O treime dintre manageri sunt chiar mai pesimisti, spunand ca nu exista niciun fel de semn clar a incheierii crizei.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[19828,5823,7212],"class_list":["post-43944","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-creteri","tag-manageri","tag-vanzari"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/43944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=43944"}],"version-history":[{"count":1,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/43944\/revisions"}],"predecessor-version":[{"id":61517,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/43944\/revisions\/61517"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=43944"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=43944"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=43944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}