{"id":246372,"date":"2026-03-23T15:00:44","date_gmt":"2026-03-23T15:00:44","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=246372"},"modified":"2026-03-23T15:00:44","modified_gmt":"2026-03-23T15:00:44","slug":"klarna-isi-extinde-parteneriatul-cu-hm-in-romania-si-ungaria","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=246372","title":{"rendered":"Klarna \u00ee\u015fi extinde parteneriatul cu H&#038;M \u00een Rom\u00e2nia \u015fi Ungaria"},"content":{"rendered":"<p>\nKlarna, banc\u0103 digital\u0103 global\u0103 \u015fi furnizor de solu\u0163ii flexibile de plat\u0103, \u015fi H&#038;M, unul dintre cei mai mari retaileri de mod\u0103 din lume, anun\u0163\u0103 extinderea parteneriatului lor \u00een Rom\u00e2nia \u015fi Ungaria, ca pas strategic ce consolideaz\u0103 colaborarea global\u0103 de lung\u0103 durat\u0103 dintre cele dou\u0103 companii. Klarna este acum disponibil\u0103 ca metod\u0103 de plat\u0103 pentru clien\u0163ii H&#038;M din cele dou\u0103 \u0163\u0103ri, oferind o experien\u0163\u0103 de&nbsp; cump\u0103r\u0103turi u\u015foar\u0103, mai predictibil\u0103 \u015fi op\u0163iuni de plat\u0103 adaptate diferitelor nevoi ale cump\u0103r\u0103torilor. Integrarea Klarna \u00een magazinele online H&#038;M reprezint\u0103 un beneficiu important pentru clien\u0163i, care vor putea astfel s\u0103 acceseze op\u0163iuni de plat\u0103 flexibile, f\u0103r\u0103 dob\u00e2nd\u0103.<\/p>\n<p>\n<strong>Mai mult\u0103 flexibilitate la checkout<\/strong><\/p>\n<p>\nPrin integrarea Klarna \u00een procesul de plat\u0103, clien\u0163ii H&#038;M care fac cump\u0103r\u0103turi online \u00een Rom\u00e2nia \u015fi Ungaria pot beneficia de o gam\u0103 complet\u0103 de op\u0163iuni de plat\u0103, solu\u0163ii flexibile f\u0103r\u0103 dob\u00e2nd\u0103 sau comisioane, dac\u0103 plata este efectuat\u0103 la timp. \u00cen func\u0163ie de eligibilitate, clien\u0163ii pot alege&nbsp;&nbsp;\u00eentre plata integral\u0103 cu Klarna, plata \u00een 30 de zile sau plata \u00een trei rate egale, f\u0103r\u0103 dob\u00e2nd\u0103, \u00een condi\u0163ii transparente, toate costurile fiind afi\u015fate clar \u00eenainte de finalizarea comenzii. Obiectivul parteneriatului este diversificarea op\u0163iunilor de plat\u0103, care s\u0103 r\u0103spund\u0103 diferitelor bugete \u015fi preferin\u0163e, dar \u015fi reducerea fric\u0163iunii \u00een procesul de plat\u0103, printr-o experien\u0163\u0103 digital\u0103 fluid\u0103 \u015fi mai previzibil\u0103.<\/p>\n<p>\nKlarna \u015fi H&#038;M colaboreaz\u0103 de mai mul\u0163i ani la nivel interna\u0163ional, iar extinderea acestui parteneriat reflect\u0103 angajamentul ambelor companii de a \u00eembun\u0103t\u0103\u0163i experien\u0163a de cump\u0103r\u0103turi online \u015fi de a r\u0103spunde cererii tot mai mari pentru op\u0163iuni de plat\u0103 flexibile. Cu aplica\u0163ia mobil\u0103 Klarna, disponibil\u0103 at\u00e2t pe iOS, c\u00e2t \u015fi pe Android, cump\u0103r\u0103torii au acces la oferte exclusive disponibile utilizatorilor. Cu Klarna, cump\u0103r\u0103torii pot alege s\u0103 pl\u0103teasc\u0103 imediat, \u00een 30 de zile sau \u00een trei rate f\u0103r\u0103 dob\u00e2nd\u0103. Klarna permite utilizatorilor s\u0103 ajusteze data scaden\u0163ei \u015fi s\u0103 efectueze ramburs\u0103ri anticipate direct din aplica\u0163ie.<\/p>\n<p>\nExtinderea parteneriatului are loc \u00eentr-un context de cre\u015ftere accelerat\u0103 pentru Klarna, at\u00e2t la nivel global, c\u00e2t \u015fi \u00een Rom\u00e2nia. La nivel interna\u0163ional, compania opereaz\u0103 \u00eentr-o re\u0163ea de peste 118 milioane de consumatori activi, 1 milion de parteneri \u00een retail \u015fi peste 3,4 milioane de tranzac\u0163ii pe zi, fiind prezent\u0103 \u00een 45 de pie\u0163e, cu peste 120.000 de magazine fizice \u00een ecosistemul de parteneri \u015fi un volum total de 128 miliarde de dolari \u00een ultimele 12 luni. \u00cen Rom\u00e2nia, de la lansarea pe pia\u0163\u0103 din iunie 2023, Klarna a dep\u0103\u015fit 500.000 de utilizatori activi \u015fi colaboreaz\u0103 deja cu peste 1.500 de comercian\u0163i de top.<\/p>\n<p>\n\u201eSuntem \u00eenc\u00e2nta\u0163i s\u0103 extindem parteneriatul cu H&#038;M \u015fi s\u0103 aducem consumatorilor din Rom\u00e2nia \u015fi Ungaria alternative moderne, digitale \u015fi transparente pentru gestionarea pl\u0103\u0163ilor. Colabor\u0103m cu H&#038;M de mul\u0163i ani, iar extinderea \u00een aceste dou\u0103 pie\u0163e reprezint\u0103 un pas firesc \u00een dezvoltarea \u015fi consolidarea prezen\u0163ei noastre \u00een regiune. Observ\u0103m o adop\u0163ie tot mai puternic\u0103 a pl\u0103\u0163ilor digitale \u00een aceste pie\u0163e \u015fi ne propunem s\u0103 le oferim consumatorilor op\u0163iuni clare \u015fi u\u015for de gestionat, iar pentru retaileri, un proces de plat\u0103 care reduce fric\u0163iunea \u015fi sus\u0163ine conversia\u201d, declar\u0103 Loredana Pipo\u015f-Lupescu, Country Manager Rom\u00e2nia la Klarna.<\/p>\n<p>\nKatarzyna Skrzeczynska, Head of Customer Activation and Marketing pentru H&#038;M Europa de Est, a ad\u0103ugat: \u201eLa H&#038;M, ne propunem s\u0103 facem moda accesibil\u0103 pentru c\u00e2t mai mul\u0163i oameni, oferind o experien\u0163\u0103 de cump\u0103r\u0103turi convenabil\u0103, relevant\u0103 \u015fi interesant\u0103. Prin extinderea parteneriatului nostru cu Klarna, le oferim clien\u0163ilor din Rom\u00e2nia \u015fi Ungaria o modalitate modern\u0103 de a face cump\u0103r\u0103turi, cu solu\u0163ii de plat\u0103 flexibile.\u201d<\/p>\n<p>\nKlarna este o banc\u0103 digital\u0103 global\u0103 \u015fi un furnizor de solu\u0163ii flexibile de plat\u0103. Cu peste 118 milioane de utilizatori activi la nivel global \u015fi 3,4 milioane de tranzac\u0163ii pe zi, re\u0163eaua de pl\u0103\u0163i \u015fi comer\u0163 Klarna bazat\u0103 pe inteligen\u0163\u0103 artificial\u0103 permite oamenilor s\u0103 pl\u0103teasc\u0103 mai inteligent, av\u00e2nd misiunea de a fi disponibil\u0103 oriunde, pentru orice.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Klarna, banc\u0103 digital\u0103 global\u0103 \u015fi furnizor de solu\u0163ii flexibile de plat\u0103, \u015fi H&#038;M, unul dintre cei mai mari retaileri de mod\u0103 din lume, anun\u0163\u0103 extinderea parteneriatului lor \u00een Rom\u00e2nia \u015fi Ungaria, ca pas strategic ce consolideaz\u0103 colaborarea global\u0103 de lung\u0103 durat\u0103 dintre cele dou\u0103 companii. Klarna este acum disponibil\u0103 ca metod\u0103 de plat\u0103 pentru clien\u0163ii [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[236,4126,468,201,246,10131,10129,7458,195,7281,11567,556,60,93,98,10911,7169,264],"class_list":["post-246372","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-banca","tag-clienti","tag-colaborare","tag-companii","tag-crestere","tag-cumparatori","tag-cumparaturi","tag-dobanda","tag-experienta","tag-extindere","tag-hm","tag-parteneriat","tag-piata","tag-plati","tag-romania","tag-solutii","tag-ungaria","tag-utilizatori"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/246372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=246372"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/246372\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=246372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=246372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=246372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}