\nInteligen\u0163a artificial\u0103 \u00eencepe s\u0103 produc\u0103 schimb\u0103ri structurale \u00een pia\u0163a imobiliar\u0103, influen\u0163\u00e2nd nu doar modul \u00een care sunt operate cl\u0103dirile, ci \u015fi criteriile dup\u0103 care acestea sunt evaluate, \u00eenchiriate sau tranzac\u0163ionate. Impactul este vizibil pe toate segmentele, de la birouri \u015fi spa\u0163ii comerciale p\u00e2n\u0103 la logistic\u0103 \u015fi dezvoltare urban\u0103, potrivit unei analize realizate de compania de consultan\u0163\u0103 imobiliar\u0103 Cushman & Wakefield.<\/p>\n
\nPe segmentul de birouri, AI produce schimb\u0103ri structurale \u00een modul \u00een care companiile creeaz\u0103 valoare, cu efecte directe asupra cererii \u015fi utiliz\u0103rii spa\u0163iilor. Dac\u0103 \u00een ciclurile anterioare multe cl\u0103diri erau proiectate pentru un \u201echiria\u015f mediu\u201d, cu cerin\u0163e relativ similare, noile modele de lucru \u015fi ritmul diferit de adoptare a tehnologiei duc la o fragmentare accentuat\u0103 a nevoilor ocupa\u0163ionale.<\/p>\n
\nAstfel, o parte dintre companii \u00ee\u015fi consolideaz\u0103 prezen\u0163a fizic\u0103 \u015fi investesc \u00een spa\u0163ii care sus\u0163in colaborarea, experien\u0163a clien\u0163ilor \u015fi interac\u0163iunile cu valoare ad\u0103ugat\u0103 ridicat\u0103. \u00cen paralel, alte organiza\u0163ii \u00ee\u015fi reproiecteaz\u0103 activitatea \u00een jurul unor modele descentralizate, cu accent pe flexibilitate \u015fi optimizarea costurilor.<\/p>\n
\n\u00cen acela\u015fi timp, diferen\u0163ele tehnice devin tot mai vizibile: unele companii au nevoie de infrastructur\u0103 IT avansat\u0103, securitate digital\u0103 \u015fi capacit\u0103\u0163i extinse de colectare a datelor, \u00een timp ce altele opereaz\u0103 cu cerin\u0163e mai reduse. Rezultatul nu este apari\u0163ia unui nou tip standard de birou, ci o diversificare semnificativ\u0103 a cerin\u0163elor din pia\u0163\u0103.<\/p>\n
\n\u00cen Rom\u00e2nia, aceast\u0103 tranzi\u0163ie se reflect\u0103 printr-o orientare tot mai clar\u0103 c\u0103tre calitate \u015fi func\u0163ionalitate, \u00een detrimentul volumului. Cl\u0103dirile sunt evaluate tot mai mult prin capacitatea lor de a sus\u0163ine activit\u0103\u0163i cu valoare ad\u0103ugat\u0103 ridicat\u0103, prin spa\u0163ii de colaborare, infrastructur\u0103 digital\u0103 \u015fi condi\u0163ii care faciliteaz\u0103 decizii rapide.<\/p>\n
\n\u00cen acela\u015fi timp, AI accentueaz\u0103 diferen\u0163ierea \u00eentre active. Proiectele ancorate \u00een func\u0163iuni complexe, care implic\u0103 decizie \u015fi rela\u0163ionare cu clien\u0163ii, tind s\u0103 fie mai reziliente. \u00cen schimb, cl\u0103dirile destinate activit\u0103\u0163ilor standardizate sunt mai expuse riscurilor generate de automatizare.<\/p>\n
\nAceast\u0103 schimbare mut\u0103 aten\u0163ia investitorilor \u015fi ocupan\u0163ilor de la \u00eentrebarea \u201ec\u00e2t spa\u0163iu este necesar\u201d la \u201ece tip de spa\u0163iu sus\u0163ine cel mai bine modelul de business\u201d, spun consultan\u0163ii de la Cushman & Wakefield Echinox.<\/p>\n
\nAce\u015ftia apreciaz\u0103 c\u0103 pe termen lung, competitivitatea pie\u0163ei de birouri din Rom\u00e2nia va depinde de capacitatea cl\u0103dirilor de a integra modele de lucru adaptive, infrastructur\u0103 digital\u0103 credibil\u0103 \u015fi utiliz\u0103ri multiple, \u00eentr-un context \u00een care cerin\u0163ele chiria\u015filor devin tot mai specializate.<\/p>\n
\n \u201eInteligen\u0163a artificial\u0103 nu schimb\u0103 doar modul \u00een care sunt operate cl\u0103dirile, ci \u015fi logica de baz\u0103 a cererii de pe pia\u0163a imobiliar\u0103. Vedem o polarizare tot mai clar\u0103 \u00eentre activele care pot fi adaptate noilor cerin\u0163e \u2013 flexibilitate, infrastructur\u0103, conectivitate \u2013 \u015fi cele care r\u0103m\u00e2n ancorate \u00een modele dep\u0103\u015fite. Pentru proprietari, chiria\u015fi \u015fi investitori, capacitatea de adaptare va fi un criteriu decisiv \u00een urm\u0103torii ani. Pentru pia\u0163a imobiliar\u0103 din Rom\u00e2nia, AI reprezint\u0103 un catalizator al schimb\u0103rii, nu o tendin\u0163\u0103 izolat\u0103. Cl\u0103dirile \u015fi proiectele care vor reu\u015fi s\u0103 integreze aceste transform\u0103ri vor beneficia de o pozi\u0163ionare mai bun\u0103 pe termen lung, \u00eentr-o pia\u0163\u0103 din ce \u00een ce mai selectiv\u0103.\u201d, spun Vlad S\u0103ftoiu, Head of Research Cushman & Wakefield Echinox.<\/p>\n
\nRaportul mai arat\u0103 c\u0103 \u00een sectorul de retail, inteligen\u0163a artificial\u0103 contribuie la redefinirea rolului magazinelor fizice. Acestea nu mai sunt doar puncte de v\u00e2nzare, ci parte a unui ecosistem care integreaz\u0103 experien\u0163a de brand, serviciile \u015fi logistica.<\/p>\n
\n\u00cen paralel, sectorul logistic \u015fi industrial se transform\u0103 accelerat. Depozitele nu mai func\u0163ioneaz\u0103 exclusiv ca spa\u0163ii de stocare, ci ca noduri inteligente care gestioneaz\u0103 fluxuri \u00een timp real \u015fi sus\u0163in lan\u0163uri de aprovizionare mai eficiente.<\/p>\n
\nAceast\u0103 evolu\u0163ie cre\u015fte importan\u0163a amplas\u0103rii, a accesului la infrastructur\u0103 \u015fi a specifica\u0163iilor tehnice.<\/p>\n
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Inteligen\u0163a artificial\u0103 \u00eencepe s\u0103 produc\u0103 schimb\u0103ri structurale \u00een pia\u0163a imobiliar\u0103, influen\u0163\u00e2nd nu doar modul \u00een care sunt operate cl\u0103dirile, ci \u015fi criteriile dup\u0103 care acestea sunt evaluate, \u00eenchiriate sau tranzac\u0163ionate. Impactul este vizibil pe toate segmentele, de la birouri \u015fi spa\u0163ii comerciale p\u00e2n\u0103 la logistic\u0103 \u015fi dezvoltare urban\u0103, potrivit unei analize realizate de compania de […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[62896,55328],"class_list":["post-246270","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-head-of-research-cushman-wakefield-echinox","tag-vlad-saftoiu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/246270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=246270"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/246270\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=246270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=246270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=246270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}