{"id":246205,"date":"2026-03-18T09:00:00","date_gmt":"2026-03-18T09:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=246205"},"modified":"2026-03-18T09:00:00","modified_gmt":"2026-03-18T09:00:00","slug":"povestea-tanarului-din-romania-care-a-construit-un-adevarat-imperiu-online-de-milioane-de-euro-acesta-pregateste-unul-dintre-cele-mai-importante-proiecte-din-tara-noastra-evaluat-la-peste-50-de-mili","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=246205","title":{"rendered":"Povestea t\u00e2n\u0103rului din Rom\u00e2nia care a construit un adev\u0103rat imperiu online de milioane de euro. Acesta preg\u0103te\u015fte unul dintre cele mai importante proiecte din \u0163ara noastr\u0103, evaluat la peste 50 de milioane de euro"},"content":{"rendered":"

\n\u201eCum s\u0103 facem mai multe categorii de clien\u0163i s\u0103 se simt\u0103 bine \u00een acela\u015fi loc este ceea ce ne \u0163ine treji noaptea\u201d, spune Andrei \u015eelaru, CEO al Nibiru, despre el \u015fi asocia\u0163ii s\u0103i, referindu-se la felul \u00een care ar trebui s\u0103 se dezvolte noua destina\u0163ie. 50 de milioane de euro este valoarea investi\u0163iei. \u0162inta? Un trafic de 50.000 de oameni pe zi, spune Selly, a\u015fa cum este cunoscut publicului larg. Are 24 de ani, s-a consacrat din postura de creator de con\u0163inut, a pivotat \u00een muzic\u0103, film, s-a implicat \u00een dezvoltarea festivalului Beach, Please!, iar acum pariaz\u0103 pe conceptul Nibiru. <\/strong><\/p>\n

\nDe\u015fi vizibilitatea public\u0103 \u00eel pozi\u0163ioneaz\u0103 central \u00een proiect, Nibiru este construit de o echip\u0103 extins\u0103: arhitec\u0163i, ingineri, consultan\u0163i, constructori, manageri de proiect, echipe opera\u0163ionale \u015fi speciali\u015fti \u00een entertainment. Complexitatea proiectului presupune procese \u015fi responsabilit\u0103\u0163i distribuite, iar execu\u0163ia implic\u0103 coordonarea unui num\u0103r mare de profesioni\u015fti.<\/strong><\/p>\n

\nC\u00e2teva zeci de oameni \u2013 mul\u0163i foarte tineri, inclusiv adolescen\u0163i -, o discu\u0163ie de aproape trei ore continuat\u0103, apoi, informal, la cafea. Puzderie de \u00eentreb\u0103ri ale celor din sal\u0103, r\u0103spunsuri amuzante, chiar autografe \u015fi selfie-uri cu invitatul. A\u015fa s-a desf\u0103\u015furat a 98-a edi\u0163ie a evenimentului Meet the CEO, al c\u0103rei invitat a fost Selly \u015fi care a povestit cum \u015fi-a construit parcursul profesional, cum a intrat \u00een business \u015fi cum a ajuns, la 24 de ani, s\u0103 fie implicat \u00eentr-un proiect de 50 de milioane de euro.<\/p>\n

\n\u00cenc\u0103 de c\u00e2nd era foarte mic, a fost fascinat de ecranul televizorului, urm\u0103rind ce vedeau p\u0103rin\u0163ii s\u0103i la televizor, \u00een perioada anilor 2005-2010. \u201eMi se p\u0103rea c\u0103 e e ireal cum se face montajul \u00een timp real, cum ar\u0103tau studiourile de televiziune, prestigiul televiziunii \u015fi mai ales zona tehnic\u0103. P\u0103rea c\u0103 este pur \u015fi simplu magie. Cu siguran\u0163\u0103, dac\u0103 m\u0103 n\u0103\u015fteam \u00eentr-o perioad\u0103 \u00een care nu exista internetul, a\u015f fi urmat o carier\u0103 \u00een televiziune.\u201d<\/p>\n

\nA aflat \u00een clasa \u00eent\u00e2i, de la profesoara de englez\u0103, despre un site care \u00eencepea s\u0103 prind\u0103 vitez\u0103 – youtube.com – prin 2008-2009.\u201d Av\u00e2nd calculator \u00eenc\u0103 din copil\u0103rie, a urm\u0103rit acest canal despre care spune c\u0103 a devenit, pentru el, noua televiziune. \u201ePetreceam foarte mult timp urm\u0103rind tot felul de materiale postate pe YouTube \u015fi astfel am fost martor la modul \u00een care acest canal s-a transformat de-a lungul timpului, ini\u0163ial fiind un site unde oamenii puneau, de exemplu, videoclipuri cu pisicile lor.\u201d<\/p>\n

\nPe parcursul a c\u00e2\u0163iva ani, au ap\u0103rut \u015fi \u00een Rom\u00e2nia, poveste\u015fte t\u00e2n\u0103rul, creatori de con\u0163inut, adolescen\u0163i care se filmau \u00een camera lor, montau videoclipuri \u015fi le postau pe internet. \u201e\u00cen momentul \u00een care am v\u0103zut chiar o fat\u0103 din Craiova (care \u015fi ast\u0103zi e o influenceri\u0163\u0103 faimoas\u0103, Bianca Adam), c\u0103 face treaba asta chiar \u00een ora\u015ful meu, domeniul a devenit ceva palpabil.<\/p>\n

\nEu percepeam magia televiziunii drept ceva intangibil, ce eu n-a\u015f fi avut cum s\u0103 fac niciodat\u0103, \u015fi brusc am descoperit c\u0103 e ceva de fapt foarte palpabil.\u201d Avea deja o camer\u0103 de filmat \u015fi, pentru c\u0103 petrecea foarte mult timp la calculator, \u015ftia deja s\u0103 monteze materiale video, s\u0103 fac\u0103 muzic\u0103, dar, completeaz\u0103 Andrei \u015eelaru, \u201ela nivel rudimentar\u201d.<\/p>\n

\n\"\"<\/p>\n

\nA fost doar un pas p\u00e2n\u0103 s\u0103 posteze propriile materiale pe internet, \u00een 2012. Iar de atunci, poveste\u015fte el, lucrurile au \u00eenceput s\u0103 creasc\u0103 gradual, fiind complet fascinat de domeniu. \u201eC\u00e2nd am descoperit YouTube-ul mi s-a p\u0103rut c\u0103 asta \u00eemi doresc s\u0103 fac. M\u0103 fascina ideea de a putea s\u0103 postez ceva \u015fi peste noapte s\u0103 devin\u0103 viral.\u201d Era pasionat de partea tehnologic\u0103, de a face un videoclip de la cap la coad\u0103, dar era \u015fi vorba de a fi cunoscut, de colegi, pe strad\u0103.<\/p>\n

\nCITITI AICI MATERIALUL INTEGRAL<\/span><\/a><\/span><\/strong><\/p>\n

<\/p>\n

\nInvita\u0163ii Meet the CEO: Din martie 2010, c\u00e2nd a avut loc prima edi\u0163ie a MEET THE CEO, Business Magazin i-a avut pe copert\u0103 pe c\u00e2\u0163iva dintre cei mai importan\u0163i CEO din Rom\u00e2nia. Participan\u0163ii la edi\u0163iile precedente au fost:<\/span><\/strong><\/p>\n

\n <\/p>\n

\nMariana Gheorghe (ex-Omv Petrom)
\nLiliana Solomon (ex-Vodafone Rom\u00e2nia)
\nMi\u015fu Negri\u0163oiu (ex-Ing Bank Rom\u00e2nia)
\nSadoukhas Meralyiev (ex-Rompetrol)
\nYorgos Ioannidis (ex-Romtelecom)
\nRadu Gra\u0163ian Ghe\u0163ea (Cec Bank)
\nDusan Wilms (ex-Metro Cash & Carry Rom\u00e2nia)
\nJ\u00e9r\u00f4me Olive (ex-Automobile Dacia)
\nFrank Hajdinjak (E.On Rom\u00e2nia)
\nMihai Rohan (ex-Carpatcement Holding)
\nDan \u015eucu (Mobexpert)
\nJan Veskrna (ex-Cez Rom\u00e2nia)
\nInaki Berroeta (ex-Vodafone Rom\u00e2nia)
\nLuca D\u2019agnese (Enel Rom\u00e2nia)
\nStefanos Theocharopoulos (ex-Cosmote \u015fi Romtelecom)
\nRobert Popescu (A&D Pharma)
\nRobert Rekkers (ex-Banca Transilvania)
\nRadu Timi\u015f (Cris-Tim)
\nCornelia Coman (ex-Ing Asigur\u0103ri de Via\u0163\u0103)
\nJean-Fran\u00e7ois Fallacher (ex-Orange)
\nRadu Georgescu (Gecad)
\nDoina Vornicu (Cez Distribu\u0163ie)
\nSergiu Bogdan Oprescu (Alpha Bank)
\nHenk Paardekooper (Rbs)
\nVioleta Ciurel (ex-Axa Life Insurance Rom\u00e2nia)
\nAnthony C. Hassiotis (Bancpost)
\n\u015eerban Toader (ex-Kpmg)
\nTeodor Alexandrescu (ex-Metropolitan Life Rom\u00e2nia)
\nCorneliu Bodea (Adrem Invest)
\nFlorin Talpe\u015f \u015fi Bogdan Dumitru (Bitdefender)
\nBogdan Padiu (Teamnet)
\nBram Boon (ex-Ing Asigur\u0103ri de Via\u0163\u0103 Rom\u00e2nia)
\nNikolai Beckers (Romtelecom \u015fi Cosmote)
\nFrancisc Peli (Pelifilip)
\nLudwik Sobolewski (Bvb)
\nNicolas Maure (Dacia \u015fi Renault Rom\u00e2nia)
\nStephane Batoux (ex-Coca-Cola Hbc)
\nGreg Konieczny (Fondul Proprietatea)
\nDaniela Lulache (Nuclearelectrica)
\nDaniel Boaje (Mcdonald\u2019s Rom\u00e2nia)
\nLiviu Dan Dr\u0103gan (Totalsoft)
\nRavinder Takkar (ex-Vodafone)
\nEmilia Bunea (Metropolitan Life)
\nRemus Borza (Euro Insol)
\nVladimir Sterescu (Computer Generated Solutions)
\nMartin Zmelik (Cez Romania)
\nToni Volpe (Enel Romania)
\nBoris Billich (ex-Mercedes-Benz Rom\u00e2nia)
\nTatian Diaconu (Immochan)
\nCosmin Vladimirescu (Mastercard)
\nLevent Yuksel (ex-Pepsico)
\nHezi Shayb (ex-New Kopel Group)
\nEmilia Bunea (Metropolitan Life)
\nYves Caracatzanis (Grup Renault Rom\u00e2nia)
\nTal Lahav (New Kopel Group)
\nJaak Mikkel (Coca-Cola Hbc)
\nMartin Zmelik (Cez Rom\u00e2nia)
\nEric Stab (Engie)
\nBranislav Bibic (Philip Morris Rom\u00e2nia)
\nBogdan Ion (Ey)
\nMark Hilton (Sphera Franchise Group)
\nAndre Vivan Da Silva (Gsk Rom\u00e2nia)
\nIonu\u0163 Simion (PwC Rom\u00e2nia)
\nCosmin Vladimirescu (Mastercard Rom\u00e2nia)
\nMurielle Lorilloux (Vodafone)
\nM\u0103d\u0103lin Mihailovici (Veolia Rom\u00e2nia)
\nDaniel Farmache (Electrogrup Infrastructure)
\nOnd\u0159ej \u0160af\u00e1\u0159 (Cez Rom\u00e2nia)
\nCamelia Ene (Mol Rom\u00e2nia)
\nVlad Ardeleanu (Superbet)
\nKent Orrgren (World Class Romania)
\nJohan Meyer (Fondulu Proprietatea, Franklin Templeton Investment Management Ltd Uk)
\nDimitrios Drisis (Adama Agricultural Solutions Rom\u00e2nia)
\nVioleta Luca (Microsoft Rom\u00e2nia)
\nBogdan Neac\u015fu (Arb \u015fi Ceo Cec Bank)
\nDrago\u015f Anastasiu (Grupul Eurolines Rom\u00e2nia)
\nDaniel Cuevas (Philip Morris Rom\u00e2nia)
\nMihaela B\u00eetu (Ing Bank Rom\u00e2nia)
\nVladan Pekovic (Telekom Romania)
\nHoria Cardo\u015f (Agroland)
\nGyula Fat\u00e9r (Otp Bank Rom\u00e2nia)
\nJulien Munch (Carrefour Rom\u00e2nia)
\nPhilippe Gabulon (Soci\u00e9t\u00e9 G\u00e9n\u00e9rale Global Solution Centre)
\nPaul Dr\u0103gan, (Mcdonald\u2019s \u00een Rom\u00e2nia)
\nC\u0103t\u0103lin T\u0103nase (Vantage Towers Rom\u00e2nia)
\nC\u0103t\u0103lina Dodu (T&T, Atos It Solutions And Services)
\nFrederico Monteiro (BAT)
\nVictor G\u00e2nsac (Safetech Innovations)
\nKuldeep Kaushik (CEO al NN Rom\u00e2nia)
\nJorge Araya (Director al Ariei Europa de Sud-Est din cadrul BAT & Director General, BAT Rom\u00e2nia)
\nZdenek Romanek (Pre\u015fedinte & CEO, Raiffeisen Bank Rom\u00e2nia)
\nAndrei Ursulescu (CEO, Scandia Food)
\nMihai Pe\u015fte (director general, Re\u0163ele Electrice)
\nVirgil \u015eoncutean (CEO, Allianz-\u0162iriac)
\nCorina Tiu (vicepre\u015fedinte de opera\u0163iuni, TELUS Digital Romania, Germania, Polonia, Bosnia \u015fi Her\u0163egovina \u015fi Slovacia)
\nR\u0103zvan Vlasin (Newpharma)
\nVoicu Oprean, AROBS
\nElena Gheorghe, country manager al PayU GPO Rom\u00e2nia
\nDavid Aron, CEO, Alpin Group<\/p>\n","protected":false},"excerpt":{"rendered":"

\u201eCum s\u0103 facem mai multe categorii de clien\u0163i s\u0103 se simt\u0103 bine \u00een acela\u015fi loc este ceea ce ne \u0163ine treji noaptea\u201d, spune Andrei \u015eelaru, CEO al Nibiru, despre el \u015fi asocia\u0163ii s\u0103i, referindu-se la felul \u00een care ar trebui s\u0103 se dezvolte noua destina\u0163ie. 50 de milioane de euro este valoarea investi\u0163iei. \u0162inta? Un […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510,698,16291,512,7987],"tags":[62140,16001,60923,54578],"class_list":["post-246205","post","type-post","status-publish","format-standard","hentry","category-actualitate","category-cover-story","category-meet-the-ceo","category-revista-bm","category-turism","tag-andrei-selaru","tag-meet-the-ceo","tag-nibiru","tag-selly"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/246205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=246205"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/246205\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=246205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=246205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=246205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}