{"id":245129,"date":"2026-02-12T20:54:15","date_gmt":"2026-02-12T20:54:15","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=245129"},"modified":"2026-02-12T20:54:15","modified_gmt":"2026-02-12T20:54:15","slug":"cine-este-romanca-ce-a-inteles-potentialul-enorm-al-uneia-dintre-cele-mai-importante-resurse-din-tara-noastra-pe-care-majoritatea-o-ignora-si-a-facut-din-asta-o-afacere-de-milioane-de-euro-10","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=245129","title":{"rendered":"Cine este rom\u00e2nca ce a \u00een\u0163eles poten\u0163ialul enorm al uneia dintre cele mai importante resurse din \u0163ara noastr\u0103, pe care majoritatea o ignor\u0103, \u015fi a f\u0103cut din asta o afacere de milioane de euro"},"content":{"rendered":"<p>\n100 cei mai admira\u0163i CEO din Rom\u00e2nia: 33. Rucsandra Hurezeanu, founder &#038; CEO, Ivatherm<\/p>\n<p>\nPasionat\u0103 dintotdeauna de cosmetice, Rucsandra Hurezeanu a mizat pe cartea antreprenoriatului \u00een urm\u0103 cu&nbsp;20 de ani, dup\u0103 ce absolvise Facultatea de Medicin\u0103 \u015fi acumulase \u015fapte ani de experien\u0163\u0103 \u00een industria farmaceutic\u0103 \u00een marketing \u015fi v\u00e2nz\u0103ri.<\/p>\n<p>\nA creat Ivatherm, primul brand de dermocosmetice din Rom\u00e2nia, lansat \u00een urma descoperirii beneficiilor apei termale Herculane, care datorit\u0103 unei mineraliz\u0103ri unice se dovede\u015fte a fi calmant\u0103 \u015fi antiiritant\u0103 pentru piele. Afacerea pe care a \u00eentemeiat-o s-a extins \u015fi peste hotare, iar antreprenoarea spune c\u0103 se a\u015fteapt\u0103 \u00een urm\u0103torii ani la cre\u015fteri at\u00e2t pe pia\u0163a din Rom\u00e2nia, c\u00e2t \u015fi pe pie\u0163ele externe.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong><img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5846\/23048700\/2\/ghilimele.jpg?height=17&#038;width=20\" style=\"width: 20px; height: 17px; margin: 10px; float: left;\" \/>C\u00e2nd vorbesc de valori personale \u00een business, m\u0103 g\u00e2ndesc \u00een primul r\u00e2nd la cele absolut obligatorii pentru func\u0163ionarea unei companii pe termen lung: corectitudine, sinceritate \u015fi asumarea responsabilit\u0103\u0163ii la toate nivelurile.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>100 cei mai admira\u0163i CEO din Rom\u00e2nia: 33. Rucsandra Hurezeanu, founder &#038; CEO, Ivatherm Pasionat\u0103 dintotdeauna de cosmetice, Rucsandra Hurezeanu a mizat pe cartea antreprenoriatului \u00een urm\u0103 cu&nbsp;20 de ani, dup\u0103 ce absolvise Facultatea de Medicin\u0103 \u015fi acumulase \u015fapte ani de experien\u0163\u0103 \u00een industria farmaceutic\u0103 \u00een marketing \u015fi v\u00e2nz\u0103ri. A creat Ivatherm, primul brand de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211],"tags":[19511,10069,27337],"class_list":["post-245129","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","tag-100-cei-mai-admirati-ceo-din-romania","tag-ivatherm","tag-rucsandra-hurezeanu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/245129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=245129"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/245129\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=245129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=245129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=245129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}