{"id":245033,"date":"2026-02-09T17:00:17","date_gmt":"2026-02-09T17:00:17","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=245033"},"modified":"2026-02-09T17:00:17","modified_gmt":"2026-02-09T17:00:17","slug":"tarom-a-depus-bilantul-pe-2024-afaceri-de-12-mld-lei-si-profit-net-de-286-mil-lei-dupa-ce-a-vandut-sloturile-spre-cel-mai-mare-aeroport-londonez-heathrow","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=245033","title":{"rendered":"Tarom a depus bilan\u0163ul pe 2024: afaceri de 1,2 mld lei \u015fi profit net  de 286  mil. lei, dup\u0103 ce a v\u00e2ndut sloturile spre cel mai mare aeroport londonez Heathrow"},"content":{"rendered":"<div>\n<p>\nCompania aerian\u0103 de stat Tarom a depus abia acum bilan\u0163ul pe anul 2024, care arat\u0103 afaceri de 1,2 mld lei \u015fi profit net&nbsp; de 286&nbsp; mil. lei, dup\u0103 ce a v\u00e2ndut&nbsp; avioane&nbsp; dar&nbsp; \u015fi sloturile spre cel mai mare aeroport londonez. \u00cen 2023 \u00eenregistra ca cifr\u0103 de afaceri tot 1,2&nbsp; mld.lei&nbsp; dar pierderi de 87 mil. lei, arat\u0103 datele de la <a href=\"https:\/\/mfinante.gov.ro\/ro\/web\/site\" target=\"_blank\">mfinante.ro<\/a>. Compania raporta 1085 de angaja\u0163i \u00een 2024, \u00een u\u015foar\u0103&nbsp; sc\u0103dere fa\u0163\u0103 de anul anterior.<\/p>\n<p>\nPe o pia\u0163\u0103 \u00een plin\u0103 cre\u015ftere, transportatorul aerian se zb\u0103tea de mai bine de 15 ani s\u0103 ias\u0103 de pe pierderi, dar s-a restructurat prin oprirea zborurilor regulate spre destina\u0163ii atractive pentru turi\u015fti iar \u00een 2024 a v\u00e2ndut sloturilor spre cel mai mare aeroport londonez Heathrow c\u0103tre Qatar Airways. Anterior, renun\u0163asela zborurile&nbsp; spre Viena sau Barcelona<\/p>\n<p>\nLondra al\u0103turi de alte capitale vest-europene sunt noduri foarte bune de tranzit spre America sau Asia, iar prin renun\u0163area&nbsp; la aceste zboruri se pierde traficul de tranzit. Orice companie important\u0103 se afl\u0103 pe marile aeroporturi din Europa ce reprezint\u0103 puncte de tranzit &nbsp;pe cursele intercontinentale.<\/p>\n<p>\nCompania aerian\u0103 de stat Tarom a adunat pierderi uria\u015fe de 1,9 mld. de lei \u00een zece ani (387 mil. euro), pe o pia\u0163\u0103 \u00een care traficul aerian a fost \u00eentr-o continu\u0103 cre\u015ftere, cu excep\u0163ia anilor de pandemie. Tarom a reu\u015fit s\u0103 ob\u0163in\u0103 profit doar \u00een 2007, c\u00e2nd profitul net raportat a fost de 72 mil. lei la o cifr\u0103 de afaceri de 867 mil. lei, conform datelor Ministerului de Finan\u0163e.<\/p>\n<p>\nUn raport al Roland Berger ar\u0103ta \u00een urm\u0103 cu zece ani, explic\u00e2nd cumva pierderile raportate de companie, c\u0103 dou\u0103 treimi din rutele spre Europa de Sud-Est aveau ca grad de ocupare doar 54% \u015fi c\u0103 nu s-a renun\u0163at la rutele neprofitabile iar politica de distribu\u0163ie \u015fi de pre\u0163 era tradi\u0163ional\u0103, lipsind practic un mix activ de distribu\u0163ie pe mai multe canale de v\u00e2nz\u0103ri. De\u015fi a fost prima companie de stat la care s-a adus management privat, aceast\u0103 m\u0103sur\u0103 a&nbsp; fost un experiment e\u015fuat. Constant compania a schimbat conducerea \u00een ultimii ani.<\/p>\n<p>\nParadoxal, compania de stat nu a&nbsp; reu\u015fit&nbsp; s\u0103&nbsp; c\u00e2\u015ftige teren de\u015fi pia\u0163a pe care activeaz\u0103 este una din cele mai efervescente&nbsp; \u015fi doar anul trecut traficul de pasageri pe aeroporturile din Rom\u00e2nia a ajuns la 28,5 milioane de pasageri, \u00een cre\u015ftere cu fa\u0163\u0103&nbsp;de anul anterior, arat\u0103 datele de la Asocia\u0163ia Aeroporturilor din Romania (AAR). Spre compara\u0163ie, \u00een 2019, anul de referin\u0163\u0103 \u00een turism, traficul total pe aeroporturi se ridica la 23,2 milioane de pasageri.<\/p>\n<\/div>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Compania aerian\u0103 de stat Tarom a depus abia acum bilan\u0163ul pe anul 2024, care arat\u0103 afaceri de 1,2 mld lei \u015fi profit net&nbsp; de 286&nbsp; mil. lei, dup\u0103 ce a v\u00e2ndut&nbsp; avioane&nbsp; dar&nbsp; \u015fi sloturile spre cel mai mare aeroport londonez. \u00cen 2023 \u00eenregistra ca cifr\u0103 de afaceri tot 1,2&nbsp; mld.lei&nbsp; dar pierderi de 87 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[8548,246,7251,31852,8255],"class_list":["post-245033","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-aeroport","tag-crestere","tag-marea-britanie","tag-profit-net","tag-tarom"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/245033","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=245033"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/245033\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=245033"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=245033"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=245033"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}