{"id":243944,"date":"2026-01-08T12:24:08","date_gmt":"2026-01-08T12:24:08","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=243944"},"modified":"2026-01-08T12:24:08","modified_gmt":"2026-01-08T12:24:08","slug":"comerciantii-calca-pedala-reducerilor-la-maxim-in-speranta-ca-vor-atrage-un-consumator-mult-mai-prudent-care-in-primele-zile-din-2026-se-intreaba-mai-intai-cat-are-de-platit-pentru-impozitele-noi-la","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=243944","title":{"rendered":"Comercian\u0163ii calc\u0103 pedala reducerilor la maxim \u00een speran\u0163a c\u0103 vor atrage un consumator mult mai prudent, care \u00een primele zile din 2026 se \u00eentreab\u0103 mai \u00eent\u00e2i c\u00e2t are de pl\u0103tit pentru impozitele noi la cas\u0103 \u015fi ma\u015fin\u0103"},"content":{"rendered":"<p>\n<em><strong><span style=\"color:#b22222;\">\u2666<\/span>&nbsp;\u201eP\u00e2n\u0103 la 60% reducere\u201c este mesajul campaniei de pe site-ul produc\u0103torului \u015fi retailerului de \u00eenc\u0103l\u0163\u0103minte Musette&nbsp;<span style=\"color:#b22222;\">\u2666<\/span>&nbsp;La H&#038;M sunt \u201epromo\u0163ii actualizate cu reduceri de p\u00e2n\u0103 la 70%\u201c, \u00een timp ce la U.S. Polo Assn \u201eTOTUL are 50% reducere\u201c&nbsp;<span style=\"color:#b22222;\">\u2666<\/span>&nbsp;\u00cei determin\u0103 \u00eens\u0103 promo\u0163iile agresive pe rom\u00e2ni s\u0103 cumpere sau altele sunt priorit\u0103\u0163ile la \u00eenceput de 2026?<\/strong><\/em><\/p>\n<p>\nRetailerii se \u00eentrec \u00een promo\u0163ii \u015fi reduceri mai agresive \u015fi mai timpurii dec\u00e2t oric\u00e2nd \u00een \u00eencercarea de a-i aduce pe rom\u00e2ni \u00een magazine. Le iese sau oamenii sunt mai preocupa\u0163i de c\u00e2\u0163i bani trebuie s\u0103 scoat\u0103 din buzunare pentru noile impozite?<\/p>\n<p>\n\u201eImpozitul pentru apartament \u015fi pentru locul parcare a ajuns de la 500 de lei anul trecut la 800 de lei \u00een 2026. E o diferen\u0163\u0103 considerabil\u0103. (&#8230;) O s\u0103 ocolesc pentru o vreme site-urile \u015fi magazinele de haine, de\u015fi v\u0103d mai multe reduceri \u015fi mai mari dec\u00e2t \u00een al\u0163i ani\u201c, spune Alina.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/23005722\/1\/1-reducere-retail.jpg?height=252&#038;width=640\" style=\"width: 640px; height: 252px;\" \/><\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/23005722\/2\/1-tabel-reduceri.jpg?height=388&#038;width=250\" style=\"width: 250px; height: 388px; margin: 10px; float: left;\" \/>La \u00eenceputul fiec\u0103rui an, vitrinele magazinelor de haine, cosmetice, echipa\u00admente sportive \u015fi accesorii sunt tapetate cu mesaje care indic\u0103 faptul c\u0103 a venit vremea ofertelor.<\/p>\n<p>\nAnul acesta \u00eens\u0103, aceast\u0103 perioad\u0103 a \u00eenceput chiar din decembrie, la scurt\u0103 vreme dup\u0103 ce s-a terminat etapa Black Friday \u2013 \u015fi ea o s\u0103rb\u0103toare, a\u0163i ghicit, tot a discountu\u00adrilor. A\u015fadar, sunt reduceri dup\u0103 reduceri, un semn clar c\u0103 retailerii \u00eencearc\u0103 s\u0103 \u00eei atrag\u0103 pe rom\u00e2ni \u00een magazine \u00eentr-o perioad\u0103 de pruden\u0163\u0103 \u015fi incertitudine.<\/p>\n<p>\n\u201eObserv\u0103m c\u0103 cei mai mari juc\u0103tori apeleaz\u0103 la reduceri mai agresive, iar asta e un semnal c\u0103 retailul non-food \u00ee\u015fi tempe\u00adreaz\u0103 av\u00e2ntul. Oamenii sunt mai cump\u0103ta\u0163i \u015fi o vedem \u015fi noi \u00een cifrele de v\u00e2nz\u0103ri. De aceea am crescut nivelul reducerilor \u015fi acum \u00een ianuarie, dar \u015fi \u00een decembrie \u015fi de Black Friday, ca s\u0103 putem sus\u0163ine nivelul bugetat al v\u00e2nz\u0103rilor\u201c, explic\u0103 \u015fi un antreprenor din retailul de \u00eenc\u0103l\u0163\u0103minte, care a construit una dintre cele mai mari afaceri de profil din Rom\u00e2nia.<\/p>\n<p>\nCump\u0103rarea rom\u00e2nilor se suprapune \u00een ianuarie cu un alt fenomen. Multe persoane se gr\u0103besc s\u0103 \u00ee\u015fi pl\u0103teasc\u0103 impozitele \u015fi d\u0103rile la stat pentru a beneficia de o reducere de 10%. Ori sumele acestea dezechilibreaz\u0103 bugetele familiilor, bugete deja aflate sub presiune de mai mult\u0103 vreme pe fondul infla\u0163iei persistente \u015fi a tuturor celorlalte probleme din economie.<\/p>\n<p>\n\u201eCred c\u0103 exist\u0103 o presiune psihologic\u0103 \u015fi oamenii cump\u0103r\u0103 doar ce e la reducere. Mul\u0163i c\u00e2nd v\u0103d pre\u0163ul \u00eentreg la un articol aleg s\u0103 nu cumpere, \u00eel consider\u0103 prohibitiv. De c\u00e2nd am \u00eenceput campania de reduceri, v\u00e2nz\u0103rile merg foarte bine. (&#8230;)\u201c, spune CEO-ul unuia dintre cele mai mari nume din moda rom\u00e2neasc\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Retailerii se \u00eentrec \u00een promo\u0163ii \u015fi reduceri mai agresive \u015fi mai timpurii dec\u00e2t oric\u00e2nd \u00een \u00eencercarea de a-i aduce pe rom\u00e2ni \u00een magazine. Le iese sau oamenii sunt mai preocupa\u0163i de c\u00e2\u0163i bani trebuie s\u0103 scoat\u0103 din buzunare pentru noile impozite?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[27095,5238,15450,387,8023,8355,413],"class_list":["post-243944","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-comerciantii","tag-consumatori","tag-discounteri","tag-magazine","tag-promotii","tag-reduceri","tag-retaileri"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/243944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=243944"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/243944\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=243944"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=243944"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=243944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}