{"id":243160,"date":"2025-12-11T13:34:31","date_gmt":"2025-12-11T13:34:31","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=243160"},"modified":"2025-12-11T13:34:31","modified_gmt":"2025-12-11T13:34:31","slug":"beiersdorf-anunta-numirea-lui-leonid-zaplatnikov-in-rolul-de-country-manager-pentru-romania-bulgaria-si-republica-moldova","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=243160","title":{"rendered":"Beiersdorf anun\u0163\u0103 numirea lui Leonid Zaplatnikov \u00een rolul de Country Manager pentru Rom\u00e2nia, Bulgaria \u015fi Republica Moldova"},"content":{"rendered":"<p style=\"text-align: justify;\">\nBeiersdorf anun\u0163\u0103 numirea lui <strong>Leonid Zaplatnikov<\/strong> \u00een pozi\u0163ia de <strong>Country Manager Southeast Europe<\/strong>, responsabil pentru opera\u0163iunile companiei din <strong>Rom\u00e2nia, Bulgaria \u015fi Republica Moldova<\/strong>, \u00eencep\u00e2nd cu al patrulea trimestru al anului 2025.<\/p>\n<p style=\"text-align: justify;\">\nCu o experien\u0163\u0103 de aproape 20 de ani \u00een <strong>domeniul comercial interna<\/strong><strong>\u0163ional<\/strong>, din care 11 petrecuti in cadrul Beiersdorf Germania \u015fi Austria, Leonid a contribuit la dezvoltarea \u015fi implementarea strategiilor de marketing, precum \u015fi la definirea \u015fi execu\u0163ia strategiilor de <strong>trade marketing<\/strong> \u015fi <strong>v\u00e2nz\u0103ri<\/strong> \u00een Europa de Est.<\/p>\n<p style=\"text-align: justify;\">\nLeonid de\u0163ine o diplom\u0103 de master \u00een Afaceri Interna\u0163ionale de la Universitatea Erlangen-Nuremberg. Expertiza sa \u00een crearea unor experien\u0163e de brand coerente, puternice \u015fi orientate spre consumator reprezint\u0103 un avantaj important pentru pie\u0163ele din Europa de Sud-Est.<\/p>\n<p style=\"text-align: justify;\">\n\u201e<em>\u00cencep\u00e2nd cu luna octombrie, am preluat cu \u00eencredere \u015fi entuziasm func\u0163ia de Country Manager South-East Europe \u00een cadrul Beiersdorf, responsabil de coordonarea opera\u0163iunilor din Rom\u00e2nia, Bulgaria \u015fi Republica Moldova. Apreciez profund \u00eencrederea acordat\u0103, iar al\u0103turi de colegii mei din Beiersdorf Southeast Europe \u00eemi propun consolidarea brandurilor noastre \u015fi dezvoltarea de proiecte strategice care s\u0103 aduc\u0103 valoare durabil\u0103 pentru consumatori, clien\u0163i \u015fi pentru companie.<\/em><\/p>\n<p style=\"text-align: justify;\">\n<em>\u00cei mul\u0163umesc, de asemenea, lui <strong>Dr. Martin Stoebe<\/strong>, predecesorul meu, pentru funda\u0163ia solid\u0103 pe care a construit-o \u00een business, precum \u015fi pentru un proces de onboarding exemplar.<\/em><\/p>\n<p style=\"text-align: justify;\">\n<em>Transmit recuno\u015ftin\u0163a mea colegilor din Rom\u00e2nia \u015fi Bulgaria pentru primirea c\u0103lduroas\u0103, deschiderea, energia \u015fi entuziasmul lor. Sunt convins c\u0103, \u00eempreun\u0103, vom continua s\u0103 ne dezvoltam \u2013 ca business, ca organiza\u0163ie \u015fi ca echip\u0103<\/em>, a declarat <strong>Leonid Zaplatnikov, Country Manager Southeast Europe Beiersdorf<\/strong><\/p>\n<p style=\"text-align: justify;\">\nNumirea sa face parte din strategia Beiersdorf de a \u00eent\u0103ri coordonarea regional\u0103 \u015fi de a accelera implementarea ini\u0163iativelor de cre\u015ftere sustenabil\u0103 \u00een Europa de Sud-Est.<\/p>\n<p style=\"text-align: justify;\">\nCu o istorie de peste 140 de ani, Beiersdorf este un pionier \u00een dezvoltarea produselor de \u00eengrijire a pielii \u015fi \u00een cercetarea dermatologic\u0103. Portofoliul s\u0103u include m\u0103rci globale recunoscute, precum <strong>NIVEA, Eucerin, La Prairie \u015fi Hansaplast<\/strong>, construite pe expertiz\u0103 \u015ftiin\u0163ific\u0103, inova\u0163ie \u015fi \u00eencredere.<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beiersdorf anun\u0163\u0103 numirea lui Leonid Zaplatnikov \u00een pozi\u0163ia de Country Manager Southeast Europe, responsabil pentru opera\u0163iunile companiei din Rom\u00e2nia, Bulgaria \u015fi Republica Moldova, \u00eencep\u00e2nd cu al patrulea trimestru al anului 2025. Cu o experien\u0163\u0103 de aproape 20 de ani \u00een domeniul comercial interna\u0163ional, din care 11 petrecuti in cadrul Beiersdorf Germania \u015fi Austria, Leonid a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[16199,5879,7442,6064,7178,8069,9759,14043,31917,98],"class_list":["post-243160","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-anunt","tag-bulgaria","tag-dezvoltare","tag-manager","tag-marketing","tag-moldova","tag-numire","tag-republica-moldova","tag-rol","tag-romania"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/243160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=243160"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/243160\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=243160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=243160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=243160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}