\nPentru companiile mari, Genera\u0163ia Z devine deja un factor care schimb\u0103 modul \u00een care organiza\u0163iile func\u0163ioneaz\u0103. Allianz-\u0162iriac este unul dintre juc\u0103torii care au \u00een\u0163eles c\u0103 tinerii nu pot fi integra\u0163i prin modele vechi, ci printr-o transformare a culturii de lucru, iar aceast\u0103 schimbare porne\u015fte de la recunoa\u015fterea valorii lor.<\/p>\n
\n\u201eGenera\u0163ia Z, din punctul meu de vedere, este fantastic\u0103. Vine cu o bog\u0103\u0163ie imens\u0103 pe pia\u0163a muncii \u015fi, personal, \u00eenv\u0103\u0163 foarte mult av\u00e2ndu-i \u00een preajm\u0103\u201d, spune Cristina Rotaru, Director People and Culture la Allianz-\u0162iriac.<\/p>\n
\nMai mult, organiza\u0163iile \u00eencep s\u0103 vad\u0103 \u00een tineri nu doar angaja\u0163i la \u00eenceput de drum, ci surse autentice de inova\u0163ie, capabile s\u0103 aduc\u0103 perspective noi, s\u0103 conteste procese \u00eencremenite \u015fi s\u0103 propun\u0103 solu\u0163ii pe care managementul tradi\u0163ional nu le mai vede din interior.<\/p>\n
\n\u201eNe uit\u0103m la genera\u0163ia Z ca la o resurs\u0103, ca la un sounding board, c\u0103rora le d\u0103m acest mandat de a g\u0103si solu\u0163ii la probleme.\u201d, subliniaz\u0103 Cristina Rotaru.<\/p>\n
\nSchimbarea de perspectiv\u0103 este una strategic\u0103. Cristina Rotaru vorbe\u015fte despre o rela\u0163ie nou\u0103 \u00eentre genera\u0163ii, construit\u0103 pe \u00eenv\u0103\u0163are reciproc\u0103, \u00een care fiecare aduce ceva valoros la mas\u0103: seniorii vin cu experien\u0163a \u015fi rigoarea lor, iar tinerii cu curiozitatea \u015fi felul diferit \u00een care privesc lucrurile. \u00cempreun\u0103, creeaz\u0103 un echilibru pe care multe companii abia acum \u00eencep s\u0103 \u00eel valorifice.<\/p>\n
\nAceast\u0103 abordare s-a concretizat \u015fi \u00eentr-un program interna\u0163ional din cadrul grupului Allianz, unde tinerii sunt invita\u0163i s\u0103 vin\u0103 cu solu\u0163ii reale la probleme reale. Nu vorbim despre exerci\u0163ii teoretice sau simul\u0103ri \u201ede dragul \u00eenv\u0103\u0163\u0103rii\u201d, ci despre contribu\u0163ii directe la procese de business care ajung pe masa deciden\u0163ilor. Practic, genera\u0163ia Z prime\u015fte spa\u0163iu \u015fi mandat s\u0103 influen\u0163eze modul \u00een care compania func\u0163ioneaz\u0103 zi de zi.<\/p>\n
\nDe\u015fi sunt percepu\u0163i adesea ca \u201egenera\u0163ia care vrea doar remote\u201d, tinerii au un profil mai complex. \u201eRemote probabil c\u0103 este preferin\u0163a lor, sau a\u015fa o simt eu. Au o preferin\u0163\u0103 pentru flexibilitate, asta pot s\u0103 spun sigur, \u00eens\u0103 nu anuleaz\u0103 dorin\u0163a de comunitate. E foarte, foarte prezent\u0103 \u00een genera\u0163ia Z.\u201d, spune Cristina Rotaru.<\/p>\n
\nEa apreciaz\u0103 c\u0103, dac\u0103 pentru genera\u0163iile anterioare salariul era principalul criteriu, pentru Gen Z banii sunt doar o parte din ecua\u0163ie. Tinerii se uit\u0103 la un job \u00eentr-un mod mult mai amplu: vor s\u0103 \u00een\u0163eleag\u0103 de ce fac ceea ce fac, ce impact are munca lor \u015fi c\u00e2t de bine se potrive\u015fte cu valorile lor. Pachetul financiar conteaz\u0103, dar nu este suficient dac\u0103 nu vine la pachet cu sens, autonomie \u015fi un mediu \u00een care simt c\u0103 vocea lor are greutate.<\/p>\n
\n\u201eE un mit c\u0103 nu conteaz\u0103 partea financiar\u0103. Pentru noi to\u0163i conteaz\u0103 \u00eentr-o anumit\u0103 m\u0103sur\u0103. P\u00e2n\u0103 la urm\u0103 venim la job \u015fi pentru asta.\u201d<\/p>\n
\nDiferen\u0163a vine \u00eens\u0103 dintr-o nevoie mai profund\u0103. \u201eSimt \u2014 eu simt \u2014 la genera\u0163ia Z aceast\u0103 dorin\u0163\u0103 de a fi util, de a construi, de a l\u0103sa ceva \u00een spate.\u201d<\/p>\n
\nIar aceast\u0103 orientare spre contribu\u0163ie \u00eei determin\u0103 pe angajatori s\u0103 redeseneze job descriptions, s\u0103 ofere proiecte cross-functional, s\u0103 creeze contexte \u00een care tinerii v\u0103d concret impactul muncii lor.<\/p>\n
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Pentru companiile mari, Genera\u0163ia Z devine deja un factor care schimb\u0103 modul \u00een care organiza\u0163iile func\u0163ioneaz\u0103. Allianz-\u0162iriac este unul dintre juc\u0103torii care au \u00een\u0163eles c\u0103 tinerii nu pot fi integra\u0163i prin modele vechi, ci printr-o transformare a culturii de lucru, iar aceast\u0103 schimbare porne\u015fte de la recunoa\u015fterea valorii lor. \u201eGenera\u0163ia Z, din punctul meu de […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[235,201,88,54762,8306,194,32934],"class_list":["post-242319","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-business","tag-companii","tag-cultura","tag-gen-z","tag-resurse","tag-tineri","tag-uitare"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=242319"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242319\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=242319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=242319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=242319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}