{"id":242165,"date":"2025-11-12T17:22:04","date_gmt":"2025-11-12T17:22:04","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=242165"},"modified":"2025-11-12T17:22:04","modified_gmt":"2025-11-12T17:22:04","slug":"cum-isi-aleg-tinerii-urmatoarea-vacanta-tiktok-redefineste-vacantele-si-a-ajuns-sa-fie-principala-sursa-de-inspiratie-pentru-tinerii-calatori","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=242165","title":{"rendered":"Cum \u00ee\u015fi aleg tinerii urm\u0103toarea vacan\u0163\u0103? TikTok redefine\u015fte vacan\u0163ele \u015fi a ajuns s\u0103 fie principala surs\u0103 de inspira\u0163ie pentru tinerii c\u0103l\u0103tori"},"content":{"rendered":"<p>\nTikTok-ul influen\u0163eaz\u0103 puternic comportamentul tinerilor c\u0103l\u0103tori, care nu mai apeleaz\u0103 la ofertele sau pachetele agen\u0163iilor de turism \u015fi prefer\u0103, cu un rucsac \u00een spate, s\u0103 zboare c\u0103tre prima destina\u0163ie v\u0103zut\u0103 \u00eentr-un scurt video pe TikTok. 71% dintre utilizatorii europeni de TikTok caut\u0103 \u00een mod inten\u0163ionat con\u0163inut despre c\u0103l\u0103torii, iar 77% au fost inspira\u0163i s\u0103 viziteze o anumit\u0103 destina\u0163ie, potrivit lui Stuart Flint, directorul departamentului Global Business Solutions pentru Europa la TikTok, se arat\u0103 \u00een studiul Go Get It: How Gen Z\/Y Will Travel in 2025, realizat de grupul de turism Accor.<\/p>\n<p>\nSe estimeaz\u0103 c\u0103 circa 40% dintre reprezentan\u0163ii gen Z prefer\u0103 TikTok \u00een locul motoarelor clasice de c\u0103utare, precum Google, atunci c\u00e2nd vine vorba de g\u0103sirea unor hoteluri noi, excursii sau trucuri de c\u0103l\u0103torie.&nbsp;<\/p>\n<p>\nC\u0103l\u0103torii nu se orienteaz\u0103 spre TikTok doar pentru c\u0103 formatul s\u0103u de videoclipuri scurte este mai u\u015for de digerat dec\u00e2t textul scris, ci \u015fi pentru c\u0103 ofer\u0103 o perspectiv\u0103 direct\u0103, vizual\u0103 \u015fi \u201eautentic\u0103\u201d, de la fa\u0163a locului, asupra destina\u0163iilor sau activit\u0103\u0163ilor. Majoritatea con\u0163inutului este livrat din perspectiva creatorului, mul\u0163i dintre ei nu ezit\u0103 s\u0103 le arate urm\u0103ritorilor realitatea experien\u0163elor lor \u2013 at\u00e2t p\u0103r\u0163ile pozitive, c\u00e2t \u015fi cele negative, se arat\u0103 \u00een studiu.&nbsp;<\/p>\n<p>\nTinerii, spre deosebire de celelalte genera\u0163ii, nu mai sunt la fel de interesa\u0163i s\u0103 bifeze destina\u0163iile foarte cunoscute, ci sunt mai degrab\u0103 interesa\u0163i s\u0103 descopere locuri mai pu\u0163in cunoscute \u015fi s\u0103 afle recomand\u0103ri de la localnici, iar TikTok este unul dintre instrumentele care faciliteaz\u0103 acest lucru.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TikTok-ul influen\u0163eaz\u0103 puternic comportamentul tinerilor c\u0103l\u0103tori, care nu mai apeleaz\u0103 la ofertele sau pachetele agen\u0163iilor de turism \u015fi prefer\u0103, cu un rucsac \u00een spate, s\u0103 zboare c\u0103tre prima destina\u0163ie v\u0103zut\u0103 \u00eentr-un scurt video pe TikTok. 71% dintre utilizatorii europeni de TikTok caut\u0103 \u00een mod inten\u0163ionat con\u0163inut despre c\u0103l\u0103torii, iar 77% au fost inspira\u0163i s\u0103 viziteze [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[149,45916,194,8142],"class_list":["post-242165","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-investitii","tag-tiktok","tag-tineri","tag-vacante"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=242165"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242165\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=242165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=242165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=242165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}