{"id":242101,"date":"2025-11-11T13:31:19","date_gmt":"2025-11-11T13:31:19","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=242101"},"modified":"2025-11-11T13:31:19","modified_gmt":"2025-11-11T13:31:19","slug":"calator-nu-turist-cum-remodeleaza-asteptarile-gen-z-turismul-experientele-conteaza-nu-doar-masa-casa-si-transportul","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=242101","title":{"rendered":"C\u0103l\u0103tor, nu turist: cum remodeleaz\u0103 a\u015ftept\u0103rile Gen Z turismul? Experien\u0163ele conteaz\u0103, nu doar masa, casa \u015fi transportul"},"content":{"rendered":"<p>\n<strong><span style=\"color: rgb(255, 0, 0);\">\u2666&nbsp;<\/span>Circa 24% dintre tinerii Gen Z din Rom\u00e2nia deja au renun\u0163at la c\u0103l\u0103toriile cu avionul din motive care \u0163in de sustenabilitate, iar acesta este un prim indiciu legat de preferin\u0163ele de travel ale noii genera\u0163ii. Curiozitatea de a interac\u0163iona c\u00e2t mai mult cu specificul local al destina\u0163iei, preferin\u0163a pentru caz\u0103ri independente, \u00een locul camerelor standardizate de hotel \u015fi o aten\u0163ie sporit\u0103 c\u0103tre experien\u0163ele culinare contureaz\u0103 un model de a c\u0103l\u0103tori mult diferit fa\u0163\u0103 de clasicele mas\u0103, cazare \u015fi transport asigurate acum de agen\u0163iile de turism. \u015ei deja oferta \u00eencepe s\u0103 se schimbe.<\/strong><\/p>\n<p>\nTurismul rom\u00e2nesc a \u00eenceput s\u0103 se adapteze noilor genera\u0163ii, s\u0103 ofere o palet\u0103 mai larg\u0103 de op\u0163iuni de petrecere a timpului liber. Dac\u0103 \u00eenainte turismul vindea doar pachete de vacan\u0163\u0103, cu mas\u0103, cazare \u015fi transport incluse, acum, multe agen\u0163ii mizeaz\u0103 pe experien\u0163e, adic\u0103 s\u0103 le ofere oamenilor diferite activit\u0103\u0163i.<\/p>\n<p>\n\u201eAtunci c\u00e2nd planific o vacan\u0163\u0103, prima dat\u0103 m\u0103 g\u00e2ndesc la loca\u0163ie, la unde a\u015f vrea s\u0103 merg. Apoi, \u00een func\u0163ie de destina\u0163ia aleas\u0103, \u00eemi stabilesc un buget de c\u0103l\u0103torie, care s\u0103 \u00eemi asigure o cazare decent\u0103, cheltuielile pe m\u00e2ncare \u015fi tot ce \u00eenseamn\u0103 obiectivele turistice. \u00centotdeauna c\u00e2nd \u00eemi planific o vacan\u0163\u0103 \u00eencep s\u0103 economisesc cu c\u00e2teva luni \u00eenainte, \u00een func\u0163ie de bugetul aproximativ pe care \u00eel stabilesc\u201c, spune Ioana, 22 de ani, Bucure\u015fti. Bugetul de c\u0103l\u0103torii nu dep\u0103\u015fe\u015fte 1.000 de euro, dar \u00eel el trebuie s\u0103 se reg\u0103seasc\u0103 experien\u0163e locale, iar solu\u0163ii sunt din plin.<\/p>\n<p>\n\u201e\u00cen medie, pe o vacan\u0163\u0103 de patru-cinci zile \u00eentr-o \u0163ar\u0103 din Europa, spre exemplu, \u00eencerc s\u0103 cheltui p\u00e2n\u0103 \u00een 1.000 de euro (bilete de avion, transport local, cazare, m\u00e2ncare, vizitat). Prefer experien\u0163ele \u015fi \u00eemi place ca \u00een fiecare plecare s\u0103 simt cum este via\u0163a localnicilor, astfel c\u0103 mai tot timpul \u00eemi g\u0103sesc caz\u0103ri \u00een apartamente sau case, nu la hoteluri \u015fi m\u0103 \u00eendrept, de asemenea, c\u0103tre restaurantele locale, la care obi\u015fnuiesc s\u0103 mearg\u0103 cei care tr\u0103iesc \u00een respectiv loc\u201c, mai spune Ioana.<\/p>\n<p>\nMiramont este un exemplu de agen\u0163ie de turism care \u00een ultimii ani s-a remarcat prin oferta de pachete accesibile spre destina\u0163ii care p\u00e2n\u0103 acum au fost prohibitive pentru tineri. Spre exemplu, una dintre oferte pentru Maldive \u00een perioada 3-14 iulie are un pre\u0163 de 799 de euro de persoan\u0103, sum\u0103 care include zborul \u015fi caz\u0103rile. \u201eNe-am pus la b\u0103taie toate cuno\u015ftin\u0163ele acumulate, toate resursele materiale \u015fi suflete\u015fti, iar prin felul nostru de a fi am creat o comunitate\u201c, se arat\u0103 pe site-ul Miramont. Dar nu doar experien\u0163ele interna\u0163ionale se reconfigureaz\u0103. Pe plan local, \u00een ultimii ani au ap\u0103rut mai multe proiecte care pun aventura pe primul lor.<\/p>\n<p>\nGreen Adventure este o mic\u0103 agen\u0163ie de turism care ofer\u0103 diferite activit\u0103\u0163i \u00een Rom\u00e2nia, de la rafting pe r\u00e2ul Buz\u0103u, caiac pe Dun\u0103re, canyoning la Sinaia, trasee prin via ferrata sau diferite aventuri alpine. Paleta de experien\u0163e a agen\u0163iei de turism se m\u0103re\u015fte odat\u0103 cu spa\u0163iul geografic, astfel c\u0103 au introdus \u00een portofoliu pachete de vacan\u0163\u0103 cu activit\u0103\u0163i \u00een Italia, Slovenia, Grecia, Albania, Turcia, Maroc, Iordania, Nepal \u015fi altele, toate av\u00e2nd \u00een centru o aventur\u0103 sau explorarea.<\/p>\n<p>\nO alt\u0103 agen\u0163ie de turism care a pornit pe ni\u015fa experien\u0163elor \u015fi aventurilor este Hai s\u0103 Socializ\u0103m!, un mic operator pornit de Bogdan Vladu. Agen\u0163ia a pornit c\u00e2nd antreprenorul a creat un grup pe Facebook \u015fi a \u00eenceput s\u0103 organizeze diverse activit\u0103\u0163i de tip seri de karaoke, boardgame, bowling, iar de aici \u015fi p\u00e2n\u0103 la organiza excursii a mai fost doar un pas. Agen\u0163ia se concentreaz\u0103 pe excursii de o zi \u00een zonele montane unde organizeaz\u0103 drume\u0163ii.<\/p>\n<p>\nDe aici, operatorul a \u00eenceput s\u0103 ofere \u015fi pachete de vacan\u0163e de aventur\u0103 cu o durat\u0103 de c\u00e2teva zile at\u00e2t \u00een Rom\u00e2nia, c\u00e2t \u015fi \u00een afara \u0163\u0103rii.<\/p>\n<p>\nSpre exemplu, o excursie de o zi c\u0103tre V\u00e2rful Baiu Mare are un pre\u0163 de circa 195 lei.<\/p>\n<p>\nExperien\u0163ele de tip aventur\u0103 sunt doar un segment al agen\u0163iilor care se concentreaz\u0103 pe pachetele de vacan\u0163\u0103 destinate tinerilor. \u00cen ultimii ani, operatorii din turism au \u00eenceput s\u0103 introduc\u0103 pachete&nbsp; cu diferite activit\u0103\u0163i, precum degust\u0103ri de vinuri \u015fi vizite la cram\u0103, experien\u0163e gastronomice, tururi culturale \u015fi istorice \u00een \u0163ar\u0103 sau \u00een afara \u0163\u0103rii.<\/p>\n<p>\n&nbsp;<\/p>\n<hr \/>\n<p>\n\u201e\u00cen medie, pe o vacan\u0163\u0103 de patru-cinci zile \u00eentr-o \u0163ar\u0103 din Europa, spre exemplu, \u00eencerc s\u0103 cheltui p\u00e2n\u0103 \u00een 1.000 de euro (bilete de avion, transport local, cazare, m\u00e2ncare, vizitat). Prefer experien\u0163ele \u015fi \u00eemi place ca \u00een fiecare plecare s\u0103 simt cum este via\u0163a localnicilor, astfel c\u0103 mai tot timpul \u00eemi g\u0103sesc caz\u0103ri \u00een apartamente sau case, nu la hoteluri \u015fi m\u0103 \u00eendrept, de asemenea, c\u0103tre restaurantele locale, la care obi\u015fnuiesc s\u0103 mearg\u0103 cei care tr\u0103iesc \u00een respectiv loc.\u201c<\/p>\n<p>\n<strong>Ioana, 22 de ani, Bucure\u015fti<\/strong><\/p>\n<hr \/>\n<p>\n&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u2666&nbsp;Circa 24% dintre tinerii Gen Z din Rom\u00e2nia deja au renun\u0163at la c\u0103l\u0103toriile cu avionul din motive care \u0163in de sustenabilitate, iar acesta este un prim indiciu legat de preferin\u0163ele de travel ale noii genera\u0163ii. Curiozitatea de a interac\u0163iona c\u00e2t mai mult cu specificul local al destina\u0163iei, preferin\u0163a pentru caz\u0103ri independente, \u00een locul camerelor standardizate [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[9409,54762,8292,244,563],"class_list":["post-242101","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-cazare","tag-gen-z","tag-transport","tag-turism","tag-vacanta"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=242101"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242101\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=242101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=242101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=242101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}