{"id":242092,"date":"2025-11-11T10:51:06","date_gmt":"2025-11-11T10:51:06","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=242092"},"modified":"2025-11-11T10:51:06","modified_gmt":"2025-11-11T10:51:06","slug":"fepra-colectarea-mobilierului-vechi","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=242092","title":{"rendered":"FEPRA: Colectarea mobilierului vechi"},"content":{"rendered":"<p style=\"text-align: center;\">\n<span style=\"color:#ff6699;\"><strong>Cifr\u0103 de afaceri (\u00een 2024, consolidat\u0103 la nivelul grupului FEPRA): 105 mil.lei<\/strong><\/span><\/p>\n<p style=\"text-align: center;\">\n<span style=\"color:#ff6699;\"><strong>cca. 110 angaja\u0163i are grupul FEPRA<\/strong><\/span><\/p>\n<hr \/>\n<p>\n<strong>MOTIVA\u0162IE<\/strong><\/p>\n<p>\nFEPRA a dezvoltat intern un proiect de economie circular\u0103 pentru mobil\u0103, pornind de la lipsa infrastructurii publice pentru colectarea acestui tip de de\u015feu \u015fi de la solicit\u0103rile retailerilor de a oferi clien\u0163ilor solu\u0163ii sustenabile. Ini\u0163iativa reflect\u0103 angajamentul companiei de a integra sustenabilitatea \u00een lan\u0163ul de valoare \u015fi de a reduce cantitatea de de\u015feuri trimise la groap\u0103, subliniaz\u0103 reprezentan\u0163ii companiei.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\nDESCRIEREA PROIECTULUI<\/p>\n<p>\nProiectul se adreseaz\u0103 consumatorilor casnici \u015fi organiza\u0163iilor care doresc s\u0103 scape de mobilierul vechi \u00eentr-un mod responsabil. Focusul a fost pe gospod\u0103rii, principalii generatori de mobil\u0103 uzat\u0103.<\/p>\n<p>\nEtape de implementare:<\/p>\n<p>\n\u2022 2023\u20132024: proiect-pilot cu unul dintre cei mai mari retaileri din Rom\u00e2nia; dezvoltarea logisticii \u015fi identificarea partenerilor.<\/p>\n<p>\n\u2022 2024: lansarea oficial\u0103 a serviciului de colectare on demand.<\/p>\n<p>\nMetode de lucru: colectare din magazine sau de la domiciliul clien\u0163ilor, sortare \u015fi tratare (tocare), urmate de recondi\u0163ionare, reciclare sau valorificare energetic\u0103.<\/p>\n<p>\nBuget: peste 500.000 RON \u00een primul an, finan\u0163are din surse proprii FEPRA, cu sus\u0163inerea retailerului partener prin infrastructur\u0103 \u015fi comunicare.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>REZULTATE<\/strong><\/p>\n<p>\n\u2022 Peste 150 tone de mobil\u0103 colectat\u0103 (2024 \u2013 iunie 2025)<\/p>\n<p>\n\u2022 5% recondi\u0163ionat\u0103 \u015fi donat\u0103 prin ONG-uri partenere<\/p>\n<p>\n\u2022 35% reciclat\u0103 (lemn, metal)<\/p>\n<p>\n\u2022 60% valorificat\u0103 energetic<\/p>\n<p>\n\u2022 Reducerea volumului de de\u015feuri depozitate \u015fi sprijin pentru gospod\u0103riile vulnerabile prin dona\u0163ii de mobilier recondi\u0163ionat.<\/p>\n<p>\n\u201eAcest proiect demonstreaz\u0103 c\u0103 sustenabilitatea poate fi transformat\u0103 \u00een solu\u0163ii practice, cu impact direct asupra mediului \u015fi comunit\u0103\u0163ilor\u201d, spun reprezentan\u0163i ai FEPRA.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5853\/22946121\/27\/sorina-raducanu.jpg?height=465&#038;width=620\" style=\"width: 620px; height: 465px;\" \/><\/p>\n<p style=\"text-align: center;\">\n<strong>\u201eAm creat aceast\u0103 solu\u0163ie pentru a r\u0103spunde unei nevoi reale a consumatorilor \u015fi a partenerilor din retail: gestionarea responsabil\u0103 a mobilierului uzat.\u201d<\/strong><\/p>\n<p style=\"text-align: center;\">\n<span style=\"color:#ff6699;\"><strong>Sorina R\u0103ducanu, director comercial, FEPRA<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cifr\u0103 de afaceri (\u00een 2024, consolidat\u0103 la nivelul grupului FEPRA): 105 mil.lei cca. 110 angaja\u0163i are grupul FEPRA MOTIVA\u0162IE FEPRA a dezvoltat intern un proiect de economie circular\u0103 pentru mobil\u0103, pornind de la lipsa infrastructurii publice pentru colectarea acestui tip de de\u015feu \u015fi de la solicit\u0103rile retailerilor de a oferi clien\u0163ilor solu\u0163ii sustenabile. Ini\u0163iativa reflect\u0103 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511,7211],"tags":[17365,61395,61015,10287,61845],"class_list":["post-242092","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-comert","tag-colectare","tag-csr-2025","tag-fepra","tag-mediu","tag-mobilier-vechi"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=242092"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/242092\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=242092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=242092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=242092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}