{"id":241834,"date":"2025-11-04T11:04:34","date_gmt":"2025-11-04T11:04:34","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=241834"},"modified":"2025-11-04T11:04:34","modified_gmt":"2025-11-04T11:04:34","slug":"bitdefender-gravityzone-phasr-proactive-hardening-and-attack-surface-reduction-securitate-personalizata-pentru-fiecare-angajat-in-parte","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=241834","title":{"rendered":"Bitdefender GravityZone PHASR (Proactive Hardening and Attack Surface Reduction), securitate personalizat\u0103 pentru fiecare angajat \u00een parte"},"content":{"rendered":"

\nCompanie: Bitdefender<\/strong><\/span><\/span><\/p>\n

\nOamenii nu folosesc tehnologia la fel. Fiecare munce\u015fte, comunic\u0103 \u015fi tr\u0103ie\u015fte digital \u00een felul s\u0103u, \u00eens\u0103 \u00een fa\u0163a amenin\u0163\u0103rilor cibernetice, primim adesea aceea\u015fi protec\u0163ie. \u00centr-un astfel de context, Bitdefender a creat GravityZone PHASR, prima solu\u0163ie de pe pia\u0163\u0103 care ajusteaz\u0103 nivelul de protec\u0163ie \u015fi ofer\u0103 securitate personalizat\u0103 pentru fiecare angajat.<\/strong><\/p>\n

\n <\/p>\n

\nDescrierea inova\u0163iei<\/ins><\/strong><\/p>\n

\nDup\u0103 ani de cercetare \u00een machine learning \u015fi threat intelligence, Bitdefender a creat GravityZone PHASR: o solu\u0163ie care \u00een\u0163elege diferen\u0163ele dintre utilizatori \u015fi transform\u0103 securitatea \u00eentr-un mecanism personalizat, adaptabil. Lansat\u0103 \u00een 2025, tehnologia urm\u0103re\u015fte comportamentul digital al fiec\u0103rui angajat, ajusteaz\u0103 privilegiile \u015fi blocheaz\u0103 accesul la instrumente care pot fi folosite \u00een mod abuziv. Astfel, PHASR nu doar reac\u0163ioneaz\u0103 la atacuri, ci reconfigureaz\u0103 \u00een permanen\u0163\u0103 nivelul de protec\u0163ie. Investiga\u0163iile Bitdefender arat\u0103 c\u0103 peste 70% dintre incidentele majore de securitate implic\u0103 atacuri de tip Living-Off-the-Land (LOTL), unde atacatorii folosesc \u00een mod abuziv instrumente legitime deja instalate pe sistem. PHASR este conceput s\u0103 previn\u0103 aceste scenarii, prin limitarea accesului la unelte care ies din tiparele normale, astfel \u00eenc\u00e2t s\u0103 opreasc\u0103 atacurile \u00eenainte ca ele s\u0103 \u00eenceap\u0103.Tehnologia este destinat\u0103 companiilor, cu aplicabilitate maxim\u0103 \u00een organiza\u0163ii medii \u015fi mari, unde rolurile sunt specializate, iar comportamentele angaja\u0163ilor devin mai predictibile. Dezvoltarea a durat aproximativ doi-trei ani \u015fi a presupus maturizarea algoritmilor de machine learning capabili s\u0103 ruleze direct pe dispozitiv. Conceptul se aliniaz\u0103 \u015fi cu tendin\u0163a global\u0103 de exposure management, identificat\u0103 de companii de analiz\u0103 precum Gartner ca prioritate strategic\u0103 pentru pia\u0163\u0103 \u015fi care presupune monitorizarea continu\u0103 a suprafe\u0163ei de atac \u015fi remedierea proactiv\u0103 a riscurilor, astfel \u00eenc\u00e2t organiza\u0163iile s\u0103 reduc\u0103 \u015fansele ca vulnerabilit\u0103\u0163ile s\u0103 fie exploatate.<\/p>\n

\nElementul de noutate<\/ins><\/strong><\/p>\n

\nBitdefender GravityZone PHASR este prima solu\u0163ie din pia\u0163\u0103 care personalizeaz\u0103 dinamic nivelul de securitate \u00een func\u0163ie de comportamentul fiec\u0103rui utilizator. Nu se bazeaz\u0103 doar pe detec\u0163ie, ci restric\u0163ioneaz\u0103 proactiv accesul la instrumente \u015fi privilegii care ies din tiparele normale, ceea ce reduce drastic suprafa\u0163a vulnerabil\u0103. De regul\u0103, atacatorii informatici se bazeaz\u0103 c\u00e2nd vizeaz\u0103 o anumit\u0103 \u0163int\u0103 pe c\u00e2t de predictibile sunt produsele de securitate. PHASR \u00eentrerupe aceast\u0103 paradigm\u0103: un atacator care mizeaz\u0103 pe tehnici invizibile descoper\u0103 brusc c\u0103 instrumentele pe care conta nu mai sunt disponibile. \u00cen timp, solu\u0163ia ajunge s\u0103 construiasc\u0103 un profil de securitate unic pentru fiecare utilizator.<\/p>\n

\nEfecte \u015fi impact<\/ins><\/strong><\/p>\n

\nDe\u015fi complex\u0103 tehnologic, implementarea este simpl\u0103: PHASR este un modul integrat \u00een agentul unic Bitdefender \u015fi se activeaz\u0103 direct din consol\u0103. Potrivit companiei, solu\u0163ia poate reduce cu p\u00e2n\u0103 la 95% suprafa\u0163a de atac a unei organiza\u0163ii, prin limitarea accesului la utilitare legitime folosite \u00een mod abuziv de c\u0103tre infractori. Rezultatul se traduce \u00een mai pu\u0163ine incidente investigate, mai pu\u0163ine alerte \u015fi timpi de reac\u0163ie mai scur\u0163i pentru echipele de securitate IT. Pentru companiile \u00een care resursele umane \u015fi financiare destinate pentru securitate sunt limitate, PHASR automatizeaz\u0103 preven\u0163ia \u015fi face ca atacurile repetitive s\u0103 \u00ee\u015fi piard\u0103 eficien\u0163a. Practic, fiecare mediu vizat devine imprevizibil pentru atacatori, iar organiza\u0163iile c\u00e2\u015ftig\u0103 rezilien\u0163\u0103 \u015fi \u00eencredere.<\/p>\n

\n

\nCIFRA DE AFACERI A COMPANIEI (2024): 434,5 MIL. DOLARI<\/strong><\/span><\/span><\/p>\n

\nPROFIT OPERA\u0162IONAL: 55,6 MIL. DOLARI<\/strong><\/span><\/span><\/p>\n

\nNUM\u0102R DE ANGAJA\u0162I: PESTE 1.600<\/strong><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Companie: Bitdefender Oamenii nu folosesc tehnologia la fel. Fiecare munce\u015fte, comunic\u0103 \u015fi tr\u0103ie\u015fte digital \u00een felul s\u0103u, \u00eens\u0103 \u00een fa\u0163a amenin\u0163\u0103rilor cibernetice, primim adesea aceea\u015fi protec\u0163ie. \u00centr-un astfel de context, Bitdefender a creat GravityZone PHASR, prima solu\u0163ie de pe pia\u0163\u0103 care ajusteaz\u0103 nivelul de protec\u0163ie \u015fi ofer\u0103 securitate personalizat\u0103 pentru fiecare angajat.   Descrierea inova\u0163iei […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[511,571],"tags":[8039,61606,56958,204],"class_list":["post-241834","post","type-post","status-publish","format-standard","hentry","category-afaceri","category-business-hi-tech","tag-bitdefender","tag-cele-mai-inovatoare-companii-din-romania-2025","tag-inovatie-tehnica","tag-tehnologie"],"acf":[],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/241834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=241834"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/241834\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=241834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=241834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=241834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}