{"id":240420,"date":"2025-09-19T11:15:35","date_gmt":"2025-09-19T11:15:35","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=240420"},"modified":"2025-09-19T11:15:35","modified_gmt":"2025-09-19T11:15:35","slug":"o-veste-buna-pentru-economia-romaneasca-gigantul-american-pg-a-deschis-o-noua-linie-de-productie-la-una-dintre-fabricile-de-la-urlati-am-pus-romania-pe-harta-globala-a-companiei","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=240420","title":{"rendered":"O veste bun\u0103 pentru economia rom\u00e2neasc\u0103: Gigantul american P&#038;G a deschis o nou\u0103 linie de produc\u0163ie la una dintre fabricile de la Urla\u0163i. \u201eAm pus Rom\u00e2nia pe harta global\u0103 a companiei\u201d"},"content":{"rendered":"<p>\nGrupul american Procter &#038; Gamble, unul dintre cei mai mari produc\u0103tori de bunuri de larg consum din lume, a deschis o nou\u0103 linie de produc\u0163ie la una dintre fabricile de la Urla\u0163i. Unitatea realizeaz\u0103 acum \u015fi perle parfumate Lenor.<\/p>\n<p>\nLa Urla\u0163i, \u00een jude\u0163ul Prahova, gigantul are dou\u0103 fabrici \u2013 una de produse pentru \u00eengrijirea p\u0103rului \u015fi una care realizeaz\u0103 capsule de detergent Ariel PODs. Acum, \u00een aceasta din urm\u0103, se vor produce \u015fi perle parfumate Lenor.<\/p>\n<p>\n\u201eAm marcat recent cea de-a 30-a aniversare de la \u00eenceperea opera\u0163iunilor P&#038;G \u00een Rom\u00e2nia, \u00een 1994. Am investit constant \u00een \u0163ar\u0103 \u015fi putem spune c\u0103 am pus Rom\u00e2nia pe harta global\u0103 a companiei &#8220;, a declarat Radu Maftei, senior vice president &#038; managing director, Procter &#038; Gamble South East Europe.<\/p>\n<p>\nEl nu \u00eenainteaz\u0103 cifre privind aceast\u0103 investi\u0163ie, \u00eens\u0103 datele publice consultate de ZF arat\u0103 c\u0103 firma Detergen\u0163i SA, cea care opereaz\u0103 produc\u0163ia P&#038;G \u00een Rom\u00e2nia, a primit recent o majorare de capital de 90 de milioane de lei.<\/p>\n<p>\nCompania a \u00eenchis anul trecut cu afaceri de 327 mil. lei, plus 16%, \u015fi cu aproape 550 de salaria\u0163i, arat\u0103 datele publice.<\/p>\n<p>\nPe l\u00e2ng\u0103 aceast\u0103 firm\u0103, americanii mai au local \u015fi alte dou\u0103 companii \u2013 Procter &#038; Gamble Marketing Rom\u00e2nia (cu afaceri de 278,7 mil. lei, plus 11%) \u015fi Procter &#038; Gamble Distribution (2,6 mld. lei, plus 6%).<\/p>\n<p>\nDe altfel, pe l\u00e2ng\u0103 fabrici, grupul are \u00een Rom\u00e2nia sediul general \u015fi centrul regional de servicii din Bucure\u015fti \u015fi centrul logistic din Timi\u015foara. \u00cen total sunt 1.400 de salaria\u0163i \u00een toate opera\u0163iunile.<\/p>\n<p>\n\u00cen ceea ce prive\u015fte produc\u0163ia, gigantul american a inaugurat \u00een 2021 o a doua fabric\u0103 \u00een Rom\u00e2nia, la Urla\u0163i, \u00een jude\u0163ul Prahova, unde produce capsule de detergent (pods). Investi\u0163ia \u00een acest proiect a fost de peste 50 mil. euro, din care 6 mil. euro ajutor de stat, conform datelor de pe site-ul Ministerului de Finan\u0163e. Tot la Urla\u0163i, l\u00e2ng\u0103 noua fabric\u0103, se afl\u0103 o alt\u0103 unitate de produc\u0163ie a P&#038;G, inaugurat\u0103 \u00een 2010, aici realiz\u00e2ndu-se produse pentru \u00eengrijirea p\u0103rului. Acest proiect a presupus atunci o investi\u0163ie greenfield de circa 100 mil. euro.<\/p>\n<p>\n\u201eProdusele fabricate \u00een Urla\u0163i ajung \u00een multe \u0163\u0103ri europene, consolid\u00e2nd astfel rolul Rom\u00e2niei ca centru de produc\u0163ie pentru P&#038;G \u015fi ad\u0103ug\u00e2nd, \u00een acela\u015fi timp, valoare economiei locale\u201d, spun oficialii grupului ce are \u00een portofoliu branduri preecum Always, Ariel, Fairy, Gilette, Head &#038; Shoulders, Pampers, Lenor sau Oral-B.<\/p>\n<p>\nDin datele ZF, perle parfumate Lenor care se vor realiza la Urla\u0163i de acum \u00eenainte se mai produc doar \u00eentr-o singur\u0103 alt\u0103 fabric\u0103 din Europa, mai exact din Marea Britanie.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Grupul american Procter &#038; Gamble, unul dintre cei mai mari produc\u0103tori de bunuri de larg consum din lume, a deschis o nou\u0103 linie de produc\u0163ie la una dintre fabricile de la Urla\u0163i. Unitatea realizeaz\u0103 acum \u015fi perle parfumate Lenor. La Urla\u0163i, \u00een jude\u0163ul Prahova, gigantul are dou\u0103 fabrici \u2013 una de produse pentru \u00eengrijirea p\u0103rului [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[12870,272,83,10275,30016,259,98,19357],"class_list":["post-240420","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-american","tag-companie","tag-deschidere","tag-fabrici","tag-gigant","tag-productie","tag-romania","tag-urlati"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/240420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=240420"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/240420\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=240420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=240420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=240420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}