{"id":239790,"date":"2025-08-31T17:24:23","date_gmt":"2025-08-31T17:24:23","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=239790"},"modified":"2025-08-31T17:24:23","modified_gmt":"2025-08-31T17:24:23","slug":"jesper-brodin-ceo-al-ikea-pe-31-de-piete-se-va-retrage-in-noiembrie-de-la-conducerea-grupului-si-in-locul-lui-a-fost-numit-juvencio-maeztu-ce-spunea-jesper-brodin-intr-un-interviu-acordat-exclusiv","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=239790","title":{"rendered":"Jesper Brodin, CEO al IKEA pe 31 de pie\u0163e, se va retrage \u00een noiembrie de la conducerea grupului \u015fi \u00een locul lui a fost numit Juvencio Maeztu. Ce spunea Jesper Brodin \u00eentr-un interviu acordat exclusiv ZF \u00een urm\u0103 cu un an"},"content":{"rendered":"<p>\nJesper Brodin, CEO of Ingka Group, cel mai mare francizor IKEA,&nbsp;se va retrage din aceast\u0103 func\u0163ie peste dou\u0103 luni, iar mandatul de CEO va fi preluat din 5 noiembrie de&nbsp;Juvencio Maeztu, care ocup\u0103 \u00een prezent func\u0163ia director general adjunct, a anun\u0163at recent retailerul. Jesper&nbsp;Brodin,&nbsp;&nbsp;va r\u0103m\u00e2ne \u00een companie p\u00e2n\u0103 la finalul lunii februarie 2026 \u015fi va continua s\u0103 colaboreze ca senior advisor cu funda\u0163ia IKEA, printre alte proiecte.<\/p>\n<p>\n\u00cen urm\u0103 cu un an,&nbsp;Jesper Brodin a venit \u00een Rom\u00e2nia \u015fi a acordat un interviu ZF, organizat chiar \u00een cadrul magazinului din B\u0103neasa, primul deschis pe plan local de gigantul suedez.<\/p>\n<p>\n\u201eSunt un mare fan al Rom\u00e2niei. Prima dat\u0103 c\u00e2nd am venit aici a fost \u00eentr-un context \u00een care trebuia s\u0103 g\u0103sim furnizori de mobil\u0103. De-a lungul anilor am crescut \u015fi \u00een zona de retail, deci cred c\u0103 am fost de cinci-\u015fase ori \u00een Rom\u00e2nia \u015fi cred c\u0103 este una dintre \u0163\u0103rile mele preferate. Iubesc natura, oamenii prieteno\u015fi \u015fi \u00een plus exist\u0103 o mul\u0163ime de oportunit\u0103\u0163i de business aici\u201c, spunea managerul, care a venit \u00een Rom\u00e2nia pentru prima dat\u0103 la finalul anilor \u201990.<\/p>\n<p>\n<strong><a href=\"https:\/\/www.zf.ro\/companii\/interviu-zf-jesper-brodin-seful-ikea-pe-31-de-piete-vrem-sa-22471238\" target=\"_blank\"><span style=\"color:#ff0000;\">Interviu ZF. Jesper Brodin, \u015feful IKEA pe 31 de pie\u0163e: Vrem s\u0103 deschidem \u015fi alte magazine \u00een Rom\u00e2nia \u015fi analiz\u0103m inclusiv pia\u0163a din Bucure\u015fti. Rom\u00e2nia ofer\u0103 o multitudine de oportunit\u0103\u0163i de dezvoltare<\/span><\/a><\/strong><\/p>\n<p>\n\u201eLa acea vreme aveam c\u00e2\u0163iva furnizori de mobilier, dar \u015fi de obiecte din por\u0163elan, a\u015fa c\u0103 am avut aici furnizori \u00eenainte de a \u201edesena\u201c retailul. Aici avem rela\u0163ii de lung\u0103 de durat\u0103,\u201c.<\/p>\n<p>\nIngka Group este cel mai mare retailer IKEA \u015fi este prezent pe 31 de pie\u0163e, inclusiv \u00een Rom\u00e2nia. Veniturile grupului dep\u0103\u015fesc 41 de miliarde de euro anual.<\/p>\n<p>\nGrupul&nbsp;Ingka&nbsp;de\u0163ine \u015fi opereaz\u0103 canalele de v\u00e2nzare IKEA \u00een baza unor acorduri de franciz\u0103 cu Inter IKEA&nbsp;Systems&nbsp;B.V. Acesta are trei domenii de afaceri: IKEA Retail, Investi\u0163ii&nbsp;Ingka&nbsp;\u015fi Centre&nbsp;Ingka. Ingka are peste 530 de magazine IKEA pe 31 de pie\u0163e, conform celor mai recente date.<\/p>\n<p>\nIKEA are \u00een Rom\u00e2nia trei magazine, dou\u0103 \u00een Bucure\u015fti \u015fi unu \u00een Timi\u015foara.<\/p>\n<p>\n\u00cen anul anul fiscal 2024 (1 septembrie 2023 &#8211; 31 august 2024), IKEA a \u00eenregistrat o cre\u015ftere de 12% a v\u00e2nz\u0103rilor totale din Rom\u00e2nia, ajung\u00e2nd la o cifr\u0103 de afaceri de peste 1,4 miliarde de lei.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jesper Brodin, CEO of Ingka Group, cel mai mare francizor IKEA,&nbsp;se va retrage din aceast\u0103 func\u0163ie peste dou\u0103 luni, iar mandatul de CEO va fi preluat din 5 noiembrie de&nbsp;Juvencio Maeztu, care ocup\u0103 \u00een prezent func\u0163ia director general adjunct, a anun\u0163at recent retailerul. Jesper&nbsp;Brodin,&nbsp;&nbsp;va r\u0103m\u00e2ne \u00een companie p\u00e2n\u0103 la finalul lunii februarie 2026 \u015fi va [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[10638,125,467,2207,5429],"class_list":["post-239790","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-acordare","tag-ceo","tag-grup","tag-ikea","tag-interviu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/239790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=239790"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/239790\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=239790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=239790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=239790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}