{"id":239544,"date":"2025-08-24T19:57:12","date_gmt":"2025-08-24T19:57:12","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=239544"},"modified":"2025-08-24T19:57:12","modified_gmt":"2025-08-24T19:57:12","slug":"piata-de-retail-modern-din-romania-depaseste-33-mil-mp-bucurestiul-atrage-cele-mai-mari-chirii-orasele-regionale-vin-din-urma-cu-parcuri-de-retail","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=239544","title":{"rendered":"Pia\u0163a de retail modern din Rom\u00e2nia dep\u0103\u015fe\u015fte 3,3 mil. mp: Bucure\u015ftiul atrage cele mai mari chirii, ora\u015fele regionale vin din urm\u0103 cu parcuri de retail"},"content":{"rendered":"<p>\nPia\u0163a de retail modern din Rom\u00e2nia a atins un nivel de 3,39 milioane de metri p\u0103tra\u0163i, \u00eens\u0103 distribu\u0163ia stocului arat\u0103 un dezechilibru major \u00eentre Capital\u0103 \u015fi restul \u0163\u0103rii. Bucure\u015ftiul concentreaz\u0103 aproximativ&nbsp;2,22 milioane de metri p\u0103tra\u0163i, adic\u0103 peste dou\u0103 treimi din total, \u00een timp ce ora\u015fele regionale adun\u0103 \u00eempreun\u0103 circa 1,17 milioane de metri p\u0103tra\u0163i.<\/p>\n<p>\nAceast\u0103 concentrare face din Capital\u0103 cel mai puternic pol comercial, dar las\u0103 loc pentru extindere \u00een marile centre regionale, unde noile investi\u0163ii se \u00eendreapt\u0103 tot mai mult c\u0103tre formatele de tip retail park, potrivit raportului Cushman &#038; Wakefield Echinox.<\/p>\n<p>\n\u00cen Bucure\u015fti, spa\u0163iile comer\u00adciale moderne sunt distribuite \u00een toate cele \u015fase sectoare, dar diferen\u0163ele sunt notabile. Zonele premium, precum Prim\u0103verii \u2013 B\u0103neasa \u2013 Chitila, atrag chirii headline de 80\u201390 euro\/mp\/lun\u0103, \u00een timp ce zone precum Cotroceni \u2013 13 Septembrie \u2013 Rahova se situeaz\u0103 la doar 25\u201335 de euro\/mp\/lun\u0103. \u00cen cartie\u00adrele mari, precum Titan \u2013 Vitan sau Militari \u2013 Drumul Taberei, chiriile variaz\u0103 \u00eentre 45 \u015fi 85 de euro\/mp\/lun\u0103, reflect\u00e2nd cererea constant\u0103 \u015fi profilul diversificat al consumatorilor. Aceast\u0103 diferen\u0163iere arat\u0103 cum pia\u0163a din Capital\u0103 a intrat \u00eentr-o etap\u0103 de maturitate, cu proiecte adaptate fiec\u0103rui segment de popula\u0163ie \u015fi cu o competi\u0163ie puternic\u0103 \u00eentre dezvoltatori.<\/p>\n<p>\n\u00cen afara Capitalei, stocul modern \u00eensumeaz\u0103 1,17 milioane de metri p\u0103tra\u0163i, \u00eemp\u0103r\u0163it \u00eentre prin\u00adcipalele regiuni economice. \u00cen centru \u015fi vest, suprafa\u0163a dep\u0103\u015fe\u015fte 730.000 mp, cu un pipeline de aproximativ 112.000 mp \u015fi chirii headline de 45-55 de euro\/mp\/lun\u0103. Estul \u0163\u0103rii adun\u0103 peste 1,09 milioane mp, \u00eens\u0103 cu un ritm de dezvoltare mai lent \u015fi un pipeline de doar 65.000 mp, iar chiriile headline se situeaz\u0103 \u00eentre&nbsp;40 \u015fi 50 de euro\/mp\/lun\u0103.<\/p>\n<p>\nSudul are circa 610.000 mp, densit\u0103\u0163ile fiind \u00eenc\u0103 reduse comparativ cu popula\u0163ia, ceea ce las\u0103 loc pentru proiecte noi.<\/p>\n<p>\nFormatul dominant \u00een marile ora\u015fe regionale r\u0103m\u00e2ne mallul, \u00eens\u0103 \u00een centrele mai mici accentul cade pe parcurile de retail, unde investi\u0163iile sunt mai accesibile \u015fi adaptate la puterea de cump\u0103rare local\u0103. Aceste proiecte ofer\u0103 mixuri flexibile de chiria\u015fi \u015fi pot fi dezvoltate rapid, ceea ce explic\u0103 popularitatea lor \u00een ultimii ani. \u00cen prezent, pipeline-ul na\u0163ional dep\u0103\u015fe\u015fte 255.000 mp, semnal\u00e2nd c\u0103 investitorii nu \u015fi-au diminuat interesul, chiar dac\u0103 contextul economic aduce incertitudini.<\/p>\n<p>\nUn alt element important al pie\u0163ei \u00eel reprezint\u0103 raportul dintre stoc \u015fi popula\u0163ie. La nivel na\u0163ional, excluz\u00e2nd Bucure\u015fti\u2013Ilfov, densitatea medie este de aproximativ 170 mp\/1.000 locuitori, mult sub nivelurile din pie\u0163ele vest-europene. Aceasta arat\u0103 un poten\u0163ial consistent pentru extinderea re\u0163elelor interna\u0163ionale, mai ales \u00een ora\u015fe mari care \u00eenc\u0103 nu au centre comerciale dominante. Diferen\u0163ele de venituri \u00eentre regiuni influen\u0163eaz\u0103 \u00eens\u0103 direct atractivitatea investi\u0163iilor, estul \u015fi sudul \u0163\u0103rii fiind mai greu de abordat de c\u0103tre marii dezvoltatori.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pia\u0163a de retail modern din Rom\u00e2nia a atins un nivel de 3,39 milioane de metri p\u0103tra\u0163i, \u00eens\u0103 distribu\u0163ia stocului arat\u0103 un dezechilibru major \u00eentre Capital\u0103 \u015fi restul \u0163\u0103rii. Bucure\u015ftiul concentreaz\u0103 aproximativ 2,22 milioane de metri p\u0103tra\u0163i, adic\u0103 peste dou\u0103 treimi din total, \u00een timp ce ora\u015fele regionale adun\u0103 \u00eempreun\u0103 circa 1,17 milioane de metri p\u0103tra\u0163i.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[4675,7539,5599,61078,77,399],"class_list":["post-239544","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-chirii","tag-dezvoltatori","tag-parcuri","tag-piata-de-retail-modern","tag-proiecte","tag-retail"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/239544","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=239544"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/239544\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=239544"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=239544"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=239544"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}