{"id":239537,"date":"2025-08-24T19:38:12","date_gmt":"2025-08-24T19:38:12","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=239537"},"modified":"2025-08-24T19:38:12","modified_gmt":"2025-08-24T19:38:12","slug":"intr-o-piata-dominata-de-branduri-internationale-si-reguli-rigide-doi-romani-au-decis-sa-isi-deschida-o-afacere-altfel-cu-care-fac-peste-10-milioane-de-euro-2","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=239537","title":{"rendered":"\u00centr-o pia\u0163\u0103 dominat\u0103 de branduri interna\u0163ionale \u015fi reguli rigide, doi rom\u00e2ni au decis s\u0103 \u00ee\u015fi deschid\u0103 o afacere altfel, cu care fac peste 10 milioane de euro"},"content":{"rendered":"<p>\n<strong>\u00centr-o pia\u0163\u0103 dominat\u0103 de branduri interna\u0163ionale \u015fi reguli rigide, Alexandru Chiril\u0103 \u015fi Florin Manda au ales drumul antreprenoriatului pentru a pune \u00een practic\u0103 o viziune: o afacere rom\u00e2neasc\u0103 construit\u0103 pe \u00eencredere, know-how \u015fi parteneriate pe termen lung.<\/strong><\/p>\n<p>\n<img 01=\"\" 1.tur=\"\" appdata=\"\" box:=\"\" c:=\"\" file:=\"\" local=\"\" msohtmlclip1=\"\" temp=\"\" text=\"\" users=\"\" \/>Nu aveam un plan perfect, dar aveam convingerea c\u0103 se poate construi altfel.\u201d A\u015fa descrie Alexandru Chiril\u0103, inginer de profesie \u015fi antreprenor prin alegere, \u00eenceputurile One Concept Distribution, compania pe care a fondat-o \u00een 2015 dup\u0103 mai bine de un deceniu \u00een corpora\u0163ii. \u201eLucrasem \u00een toate etapele \u2013 de la v\u00e2nz\u0103ri \u015fi suport tehnic p\u00e2n\u0103 la dezvoltarea de re\u0163ea. Am sim\u0163it c\u0103 pot aduce o contribu\u0163ie real\u0103 dac\u0103 \u00eemi asum un proiect construit de la zero, \u00een jurul unor valori clare.\u201d<\/p>\n<p>\nOne Concept s-a n\u0103scut \u00een Chitila, Ilfov, cu o misiune simpl\u0103, dar ambi\u0163ioas\u0103: s\u0103 aduc\u0103 pe pia\u0163a rom\u00e2neasc\u0103 solu\u0163ii HVAC (Heating, Ventilation and Air Conditioning, adic\u0103 \u00eenc\u0103lzire, ventila\u0163ie \u015fi aer condi\u0163ionat, n.red.) moderne, eficiente \u015fi sustenabile, f\u0103r\u0103 a face compromisuri \u00een fa\u0163a presiunii comerciale. Dar dincolo de produsele aduse \u00een portofoliu, miza real\u0103 a fost construc\u0163ia unei culturi.<\/p>\n<p>\n\u201eDiferen\u0163a dintre a conduce un departament \u015fi a conduce un business \u00eentreg este uria\u015f\u0103. \u00cen antreprenoriat e\u015fti expus. Deciziile nu sunt filtrate. Mizele sunt directe. Am \u00eenv\u0103\u0163at s\u0103 fac pace cu incertitudinea \u015fi s\u0103 g\u00e2ndesc strategic, chiar \u015fi c\u00e2nd contextul \u00ee\u0163i spune s\u0103 reac\u0163ionezi rapid.\u201d \u00cen spatele One Concept este o echip\u0103 de peste 20 de oameni, format\u0103 \u00een jurul unei combina\u0163ii utile \u00een pia\u0163\u0103, respectiv agilitatea antreprenorial\u0103 \u015fi rigoarea \u00eenv\u0103\u0163at\u0103 \u00een mediul corporatist. \u201eCred c\u0103 cea mai bun\u0103 decizie antreprenorial\u0103 pe care am luat-o a fost s\u0103 aleg oamenii potrivi\u0163i. At\u00e2t intern, c\u00e2t \u015fi extern \u2014 partenerii no\u015ftri sunt extensia noastr\u0103 \u00een pia\u0163\u0103. Degeaba ai un produs bun, dac\u0103 nu ai o re\u0163ea care crede \u00een el.\u201d Tocmai de aceea, Alexandru vorbe\u015fte mai des despre parteneriate dec\u00e2t despre v\u00e2nz\u0103ri. \u201eBusinessul nostru nu e doar despre unit\u0103\u0163i livrate. E despre ecosisteme construite pe termen lung. Noi investim \u00een trainingul partenerilor, \u00een suportul tehnic, \u00een dezvoltarea de solu\u0163ii adaptate realit\u0103\u0163ii fiec\u0103rui proiect. C\u00e2nd cre\u015fte partenerul, cre\u015ftem \u015fi noi.\u201d<\/p>\n<p>\n<a href=\"https:\/\/www.businessmagazin.ro\/actualitate\/afaceri\/intr-o-piata-dominata-de-branduri-internationale-si-reguli-rigide-22833077\" target=\"_blank\"><strong>Citi\u0163i articolul integral pe&nbsp;Business MAGAZIN<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00centr-o pia\u0163\u0103 dominat\u0103 de branduri interna\u0163ionale \u015fi reguli rigide, Alexandru Chiril\u0103 \u015fi Florin Manda au ales drumul antreprenoriatului pentru a pune \u00een practic\u0103 o viziune: o afacere rom\u00e2neasc\u0103 construit\u0103 pe \u00eencredere, know-how \u015fi parteneriate pe termen lung. Nu aveam un plan perfect, dar aveam convingerea c\u0103 se poate construi altfel.\u201d A\u015fa descrie Alexandru Chiril\u0103, inginer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[60669,60670,401,9734,7566,60671,60672,10911],"class_list":["post-239537","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-abusiness","tag-alexandru-chirila","tag-antreprenoriat","tag-concept","tag-corporatie","tag-florin-manda","tag-one-concept-distribution","tag-solutii"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/239537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=239537"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/239537\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=239537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=239537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=239537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}