{"id":237579,"date":"2025-06-18T09:52:46","date_gmt":"2025-06-18T09:52:46","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=237579"},"modified":"2025-06-18T09:52:46","modified_gmt":"2025-06-18T09:52:46","slug":"de-la-local-la-international-cum-incurajam-exportul-si-investitiile-in-strainatate-ale-companiilor-romanesti-ceea-ce-facem-diferit-este-ca-suntem-mai-rapizi-si-curajosi-in-decizii-iar-asta","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=237579","title":{"rendered":"De la local la interna\u0163ional: cum \u00eencuraj\u0103m exportul \u015fi investi\u0163iile \u00een str\u0103in\u0103tate ale companiilor rom\u00e2ne\u015fti? \u201eCeea ce facem diferit este c\u0103 suntem mai rapizi \u015fi curajo\u015fi \u00een decizii, iar asta ne ofer\u0103 un avantaj\u201c"},"content":{"rendered":"<p>\n<em><strong><span style=\"color:#b22222;\">\u2666<\/span>&nbsp;Companiile rom\u00e2ne\u015fti trebuie s\u0103 fac\u0103 pasul c\u0103tre interna\u0163ionalizare dac\u0103 vor s\u0103 creasc\u0103 \u015fi s\u0103 \u00ee\u015fi apere pozi\u0163ia inclusiv \u00een pie\u0163ele lor de origine&nbsp;<span style=\"color:#b22222;\">\u2666<\/span>&nbsp;Prezen\u0163a \u00een mai multe \u0163\u0103ri ajut\u0103 o companie s\u0103 nu depind\u0103 de o singur\u0103 pia\u0163\u0103.<\/strong><\/em><\/p>\n<p>\nRapiditatea \u00een luarea deciziilor, curajul, dar \u015fi adaptarea la&nbsp; \u201ecultura\u201c produselor din alte \u0163\u0103ri sunt elemente ce ajut\u0103 companiile locale s\u0103 \u00ee\u015fi fac\u0103 loc pe pie\u0163e noi din str\u0103in\u0103tate, este una din concluziile speakerilor prezen\u0163i ieri la conferin\u0163a \u201eCei mai mari juc\u0103tori din economie. De la local la interna\u0163ional: cum \u00eencuraj\u0103m exportul \u015fi investi\u0163iile \u00een str\u0103in\u0103tate ale companiilor rom\u00e2ne\u015fti?\u201c, realizat\u0103 de Ziarul Financiar \u00een parteneriat cu Vodafone, Fabrica de Profile, BAT, Lactalis, Grampet Group, Kinstellar,&nbsp; Terapia, Rivaz Hotel, Bridge to Information, JW Marriott \u015fi Julius Meinl.<\/p>\n<p>\n\u201eCeea ce facem diferit este c\u0103 suntem mai rapizi \u015fi curajo\u015fi \u00een decizii, tindem s\u0103 d\u0103m mult mai mult empowerment echipelor locale de manageri \u015fi asta creeaz\u0103 un avantaj\u201c, a spus Alexandru St\u00e2nean, CEO al TeraPlast, compania care \u00ee\u015fi asigur\u0103 40% din business din str\u0103in\u0103tate. S-a dezvoltat pe pie\u0163ele externe \u00eenc\u0103 din 2017, prin achizi\u0163ia de fabrici, iar acum are prezen\u0163\u0103 \u00een Serbia, Republica Moldova,&nbsp; Ungaria, Croa\u0163ia.<\/p>\n<p>\nUn alt juc\u0103tor care a reu\u015fit&nbsp; s\u0103 intre cu produsele \u00een peste 40 de \u0163\u0103ri este produc\u0103torul Nimet T\u00e2rgovi\u015fte, care export\u0103&nbsp; \u00eentre 90% \u015fi 92% din produc\u0163ie \u00een peste 40 de \u0163\u0103ri. Businessul a demarat \u00een 2008 de la zero, ca un greenfield,&nbsp; iar anul trecut a ajuns la 108 milioane de euro cifr\u0103 de afaceri.<\/p>\n<p>\n\u201eNoi la ce suntem buni? Suntem buni la v\u00e2nzare, suntem rapizi, oferim solu\u0163ii. D\u0103m mixuri de produse. De exemplu, de ce ar cump\u0103ra cineva din Statele Unite o tij\u0103 de la T\u00e2rgovi\u015fte? Pentru c\u0103 prime\u015fte pre\u0163 corect, calitate bun\u0103 \u015fi o solu\u0163ie real\u0103 la problema lui\u201c, a spus&nbsp; Samy Numan, CEO al produc\u0103orului de \u0163evi de o\u0163el Nimet T\u00e2rgovi\u015fte.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/22834649\/1\/1-e-v-8439.jpg?height=427&#038;width=640\" style=\"width: 640px; height: 427px;\" \/><\/p>\n<p>\nEl a spus c\u0103 firma \u015fi-a f\u0103cut loc pe aceste pie\u0163e pentru c\u0103 \u015fi-a construit o echip\u0103 foarte bun\u0103 de oameni cu competen\u0163e tehnice la T\u00e2rgovi\u015fte, dar \u015fi de v\u00e2nz\u0103ri, angaja\u0163i care au participat la toate t\u00e2rgurile interna\u0163ionale, din China p\u00e2n\u0103 \u00een India, Canada sau SUA.<\/p>\n<p>\n\u201eAm \u00eencercat s\u0103 fim foarte rapizi \u015fi s\u0103 ne adapt\u0103m culturii metalului din fiecare \u0163ar\u0103. A\u015fa cum exist\u0103 o cultur\u0103 a cafelei sau a medicinei, exist\u0103 \u015fi o cultur\u0103 a metalului\u201c.<\/p>\n<p>\nRom\u00e2nia a exportat anul trecut bunuri \u00een valoare total\u0103 de 92 miliarde de euro, \u00een u\u015foar\u0103 sc\u0103dere fa\u0163\u0103 de anul anterior, potrivit datelor de la Institutul Na\u0163ional de Statistic\u0103, \u015fi r\u0103m\u00e2ne \u00een continuare pe deficit comercial.<\/p>\n<p>\nPentru a cre\u015fte exporturile \u015fi pentru ca Rom\u00e2nia s\u0103 devin\u0103 o \u0163ar\u0103 puternic\u0103 \u00een acest sens, putem s\u0103 \u201eimport\u0103m\u201c ce fac al\u0163ii, a subliniat Irina Pencea, General Manager eMAG Romania, Bulgaria \u015fi Ungaria.&nbsp;<\/p>\n<p>\nJuc\u0103torii care intr\u0103 din afar\u0103 au&nbsp; \u015fi sus\u0163inerea guvernelor lor, nu intr\u0103 doar pe banii proprii, iar dac\u0103 Rom\u00e2nia vrea s\u0103 intre \u00een acest joc trebuie s\u0103 pun\u0103 mai mult pe mas\u0103, potrivit ei.<\/p>\n<p>\n\u201eNoi avem un plan de investi\u0163ii mai mare dec\u00e2t \u00een 2024. Sunt 1,2 miliarde de lei (240 mil. euro) pe care le-am pus pe mas\u0103 pentru investi\u0163ii care merg \u00een infrastructura (cea mai mare parte), dar merge \u015fi \u00een ceea ce este unic \u00een modelul nostru de business, adic\u0103 crearea de tehnologie rom\u00e2neasc\u0103, de valoare ad\u0103ugat\u0103 prin oamenii din Rom\u00e2nia, pe care o export\u0103m \u00een regiune\u201c.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/22834649\/3\/1-generica-sala-1.jpg?height=427&#038;width=640\" style=\"width: 640px; height: 427px;\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rapiditatea \u00een luarea deciziilor, curajul, dar \u015fi adaptarea la  \u201ecultura\u201c produselor din alte \u0163\u0103ri sunt elemente ce ajut\u0103 companiile locale s\u0103 \u00ee\u015fi fac\u0103 loc pe pie\u0163e noi din str\u0103in\u0103tate, este una din concluziile speakerilor prezen\u0163i ieri la conferin\u0163a \u201eCei mai mari juc\u0103tori din economie. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[1208,188,60661,60662],"class_list":["post-237579","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-companii-romanesti","tag-economie","tag-exportul","tag-investitiile-in-strainatate"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/237579","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=237579"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/237579\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=237579"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=237579"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=237579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}