{"id":237078,"date":"2025-06-02T20:09:01","date_gmt":"2025-06-02T20:09:01","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=237078"},"modified":"2025-06-02T20:09:01","modified_gmt":"2025-06-02T20:09:01","slug":"fara-un-program-rabla-functional-marcile-de-volum-scad-cu-doua-cifre-in-primele-cinci-luni-din-2025","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=237078","title":{"rendered":"F\u0103r\u0103 un program Rabla func\u0163ional, m\u0103rcile de volum scad cu dou\u0103 cifre \u00een primele cinci luni din 2025"},"content":{"rendered":"<p>\n<em><strong><span style=\"color:#b22222;\">\u2666 <\/span>\u00cen mai, \u00eenmatricul\u0103rile de autoturisme noi sunt \u00een sc\u0103dere cu 32.4% fa\u0163\u0103 de mai 2024, ajung\u00e2nd la un volum de 10.456 unit\u0103\u0163i <span style=\"color:#b22222;\">\u2666<\/span> Autoturismele pur electrice \u00eenregistreaz\u0103 o sc\u0103dere de 42.4% fa\u0163\u0103 de mai 2024, realiz\u00e2nd o cot\u0103 de pia\u0163\u0103 de 4,1% <span style=\"color:#b22222;\">\u2666<\/span> Pe primele 5 luni din 2025, \u00eenmatricul\u0103rile de autoturisme noi au atins 53.817 unit\u0103\u0163i, cu o sc\u0103dere de -12% fa\u0163\u0103 de perioada similar\u0103 a anului 2024.<\/strong><\/em><\/p>\n<p>\n\u00cent\u00e2rzierea cu trei luni a lans\u0103rii Programului Rabla \u00een 2025 a generat o fr\u00e2n\u0103 abrupt\u0103 \u00een dinamica pie\u0163ei auto din Rom\u00e2nia. \u00cen primele cinci luni ale anului, \u00eenmatricul\u0103rile de autoturisme noi au ajuns la 53.745 de unit\u0103\u0163i, \u00een sc\u0103dere cu 12,1% fa\u0163\u0103 de aceea\u015fi perioad\u0103 din 2024, conform datelor centralizate de DRPCIV de c\u0103tre APIA \u015fi ACAROM. \u00cen luna mai s-a \u00eenre\u00adgistrat cea mai puternic\u0103 contrac\u0163ie, cu un declin de peste 32% fa\u0163\u0103 de anul anterior.<\/p>\n<p>\n\u00cen paralel, pia\u0163a de autoturisme second-hand \u00eenmatriculate pentru prima dat\u0103 \u00een Rom\u00e2nia a crescut spectaculos, cu 34,3% doar \u00een luna mai \u015fi cu peste 30% pe ansamblul primului trimestru, ajung\u00e2nd la aproape 164.000 de unit\u0103\u0163i. Acest dezechi\u00adlibru accentueaz\u0103 dependen\u0163a pie\u0163ei auto de politicile de subven\u0163ionare \u015fi lipsa de predictibilitate a acestora.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>\u201eToat\u0103 lumea&nbsp;a\u015fteapt\u0103 Rabla\u201c<\/strong><\/p>\n<p>\nPotrivit Roxanei Cap\u0103t\u0103, managing director al Ford Rom\u00e2nia Services, \u00eent\u00e2r\u00adzie\u00adrea activ\u0103rii Rabla a afectat nu doar v\u00e2nz\u0103rile de vehicule electrice, ci \u015fi cele de modele conven\u0163ionale. \u201eClien\u0163ii sunt deja familiariza\u0163i cu mecanismul Rabla \u015fi prefer\u0103 s\u0103 a\u015ftepte subven\u0163ia, mai ales \u00een cazul ecotichetului de 7.400 de euro pentru electrice. \u00cent\u00e2rzierea bugetului creeaz\u0103 blocaje \u015fi genereaz\u0103 costuri suplimentare pentru dealeri, care au deja ma\u015finile \u00een stoc\u201c, explica aceasta anterior \u00eentr-un interviu pentru ZF.<\/p>\n<p>\nPentru persoane juridice, presiunea este chiar mai mare: cererea e ridicat\u0103, iar fondurile disponibile se consum\u0103 rapid. \u00cen primele dou\u0103 ore de la deschiderea sesiunii Rabla pentru companii, pe 29 mai 2025, au fost depuse peste 4.200 de cereri, dintre care 2.243 pentru ma\u015fini electrice \u015fi 2.010 pentru modele termice sau hibride. Bugetul total alocat este de 670 milioane lei, din care peste 90% este direc\u0163ionat c\u0103tre vehicule electrificate.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Sc\u0103deri puternice&nbsp;pentru Dacia \u015fi Renault<\/strong><\/p>\n<p>\nCele mai afectate m\u0103rci au fost chiar cele cu tradi\u0163ie \u00een pia\u0163\u0103. Dacia, liderul tradi\u0163ional al pie\u0163ei, a \u00eenregistrat o sc\u0103dere de peste 22%, cu 14.875 de unit\u0103\u0163i \u00eenmatriculate \u00een primele cinci luni, fa\u0163\u0103 de 19.071 \u00een aceea\u015fi perioad\u0103 din 2024. Renault a avut un recul similar, de -22,5%.<\/p>\n<p>\nAlte m\u0103rci care au pierdut teren sunt Suzuki (-21,9%), Opel (-18,3%) \u015fi Hyundai (-15,5%). \u00cen schimb, c\u00e2teva branduri au reu\u015fit s\u0103 \u00eenregistreze cre\u015fteri, semn c\u0103 adaptarea ofertei \u015fi marketingul agresiv pot contracara par\u0163ial blocajele administrative. Volkswagen, spre exemplu, a crescut cu 11,4%, BMW cu aproape 7%, iar Mercedes-Benz cu 3%.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>Pia\u0163a second-hand&nbsp;profit\u0103 \u015fi cre\u015fte<\/strong><\/p>\n<p>\n\u00cen timp ce pia\u0163a ma\u015finilor noi a\u015fteapt\u0103 Rabla, rom\u00e2nii se orienteaz\u0103 c\u0103tre second-hand. \u00cen mai 2025, s-au \u00eenmatriculat peste 33.000 de autoturisme rulate aduse din str\u0103in\u0103tate, cu 34% mai multe dec\u00e2t \u00een mai 2024. Este o tendin\u0163\u0103 care risc\u0103 s\u0103 se accen\u00adtueze \u00een lipsa unor m\u0103suri clare \u015fi rapide de sus\u0163inere a pie\u0163ei de autoturisme noi.<\/p>\n<p>\nAceast\u0103 migra\u0163ie accentueaz\u0103 problema polu\u0103rii, \u00eentruc\u00e2t multe dintre vehiculele second-hand nu respect\u0103 cele mai recente standarde de emisii. Astfel, obiectivul tranzi\u0163iei c\u0103tre mobilitate curat\u0103 este compromis tocmai de \u00eent\u00e2rzierile din politicile guvernamentale care ar fi trebuit s\u0103 o sprijine.<\/p>\n<p>\n<img decoding=\"async\" alt=\"\" src=\"http:\/\/storage0.dms.mpinteractiv.ro\/media\/401\/341\/5531\/22823174\/2\/12-tabel-inmatriculari.jpg?height=881&#038;width=640\" style=\"width: 640px; height: 881px; margin-top: 10px; margin-bottom: 10px;\" \/><\/p>\n<p>\nCazul Rabla 2025 eviden\u0163iaz\u0103 din nou c\u00e2t de dependent\u0103 este pia\u0163a auto de Rom\u00e2nia de politicile publice \u015fi c\u00e2t de fragil este echilibrul \u00eentre ofert\u0103, cerere \u015fi interven\u0163ia statului. Lipsa unui calendar clar \u015fi predictibil pentru programele de subven\u0163ionare afecteaz\u0103 \u00een mod direct comportamentul consumatorilor \u015fi sustenabilitatea businessului auto.<\/p>\n<p>\n\u00centr-un an \u00een care electrificarea ar fi trebuit s\u0103 accelereze, Rom\u00e2nia se confrunt\u0103 cu o fr\u00e2n\u0103 administrativ\u0103 care \u00eencetine\u015fte \u00eentreaga pia\u0163\u0103. F\u0103r\u0103 m\u0103suri corective rapide \u015fi transparente, riscul este ca \u00eentreaga strategie de mobilitate verde s\u0103 piard\u0103 din dinamism.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cent\u00e2rzierea cu trei luni a lans\u0103rii Programului Rabla \u00een 2025 a generat o fr\u00e2n\u0103 abrupt\u0103 \u00een dinamica pie\u0163ei auto din Rom\u00e2nia. \u00cen primele cinci luni ale anului, \u00eenmatricul\u0103rile de autoturisme noi au ajuns la 53.745 de unit\u0103\u0163i, \u00een sc\u0103dere cu 12,1% fa\u0163\u0103 de aceea\u015fi perioad\u0103 din 2024, conform datelor centralizate de DRPCIV de c\u0103tre APIA \u015fi ACAROM. \u00cen luna mai s-a \u00eenre\u00adgistrat cea mai puternic\u0103 contrac\u0163ie, cu un declin de peste 32% fa\u0163\u0103 de anul anterior.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[13001,10140,9369,11633,5255,13686,11458,8616,8556,7699],"class_list":["post-237078","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-autoturisme","tag-cota-de-piata","tag-ford-romania","tag-inmatriculari","tag-masini","tag-piata-auto","tag-rabla","tag-second-hand","tag-subventii","tag-vehicule"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/237078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=237078"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/237078\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=237078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=237078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=237078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}