{"id":236702,"date":"2025-05-19T20:00:00","date_gmt":"2025-05-19T20:00:00","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=236702"},"modified":"2025-05-19T20:00:00","modified_gmt":"2025-05-19T20:00:00","slug":"cine-este-romanca-ce-a-inteles-potentialul-enorm-al-uneia-dintre-cele-mai-importante-resurse-din-tara-noastra-pe-care-majoritatea-o-ignora-si-a-facut-din-asta-o-afacere-de-milioane-de-euro-7","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=236702","title":{"rendered":"Cine este rom\u00e2nca ce a \u00een\u0163eles poten\u0163ialul enorm al uneia dintre cele mai importante resurse din \u0163ara noastr\u0103, pe care majoritatea o ignor\u0103, \u015fi a f\u0103cut din asta o afacere de milioane de euro"},"content":{"rendered":"<p style=\"text-align: center;\">\n100 Cele mai puternice femei din business. Rucsandra Hurezeanu, founder &#038; CEO, Ivatherm<\/p>\n<p style=\"text-align: center;\">\n<strong>MOTTO: <em>\u201eAntreprenorii nu v\u00e2neaz\u0103 oportunit\u0103\u0163i, ei le creeaz\u0103.\u201c<\/em><\/strong><\/p>\n<hr \/>\n<p>\n<strong>BIO<\/strong><\/p>\n<p>\nAbsolvent\u0103 a Facult\u0103\u0163ii de Medicin\u0103 \u015fi cu o experien\u0163\u0103 de \u015fapte ani \u00een industria farmaceutic\u0103 \u00een marketing \u015fi v\u00e2nz\u0103ri, Rucsandra Hurezeanu a ales, \u00een 2005, calea antreprenoriatului miz\u00e2nd pe cosmetice, care au pasionat-o dintotdeauna. A creat primul brand de dermocosmetice din Rom\u00e2nia \u2013 Ivatherm, lansat \u00een urma descoperirii beneficiilor apei termale Herculane, care datorit\u0103 unei mineraliz\u0103ri unice se dovede\u015fte a fi calmant\u0103 \u015fi antiiritant\u0103 pentru piele.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>VISION BOARD, PRINCIPII &#038; MOTIVA\u0162IE<\/strong><\/p>\n<p>\n<strong><em>&nbsp;Care sunt cele mai importante trei obiective pentru urm\u0103torii cinci ani?<\/em><\/strong><\/p>\n<p>\nNe-am propus s\u0103 oferim consumatorilor cele mai eficiente inova\u0163ii \u00een industria de cosmetice, produse \u015fi tratamente de care s\u0103 se bucure c\u00e2t mai mult\u0103 lume. Urm\u0103torii ani vor fi ani de cre\u015ftere at\u00e2t pe pia\u0163a din Rom\u00e2nia, c\u00e2t \u015fi pe pie\u0163ele externe. Consolidarea \u015fi structurarea echipelor \u00een jurul proiectelor importante reprezint\u0103 obiectul nostru \u00een acest moment. \u00cen plan personal, a\u015ftept cu bucurie s\u0103-i v\u0103d pe b\u0103ie\u0163ii mei c\u0103 \u00ee\u015fi termin\u0103 studiile \u015fi \u00ee\u015fi aleg proiectele \u00een care vor sa lucreze mai departe.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>LEADERSHIP &#038; CARIER\u0102<\/strong><\/p>\n<p>\n<strong><em>&nbsp;Cum folose\u015fti influen\u0163a \u015fi leadershipul pentru a genera un impact social?<\/em><\/strong><\/p>\n<p>\nSuntem \u00eentr-o industrie dominat\u0103 de femei, iar \u00een domeniul frumuse\u0163ii acest lucru este \u015fi mai evident. De-a lungul timpului, am sus\u0163inut ini\u0163iative construite de femei, precum KinetoBebe, Herculane Project \u015fi Bookland, \u015fi am participat la numeroase \u00eent\u00e2lniri cu studen\u0163i, unde am mentorat \u015fi \u00eencurajat femeile s\u0103 devin\u0103 antreprenoare.<\/p>\n<p>\nAt\u00e2t \u00een societate, c\u00e2t \u015fi \u00een familie, femeile au nevoie de \u00eencurajare \u015fi de un sprijin mai puternic.<\/p>\n<p>\n&nbsp;<\/p>\n<p>\n<strong>HOBBY-URI &#038; INSPIRA\u0162IE PERSONAL\u0102<\/strong><\/p>\n<p>\n<strong><em>&nbsp;Care este locul sau activitatea care te inspir\u0103 cel mai mult?<\/em><\/strong><\/p>\n<p>\nO plimbare \u00een parc \u00een jurul lacului Her\u0103str\u0103u e de multe ori o bun\u0103 pauz\u0103 de clarific\u0103ri. Dar ideile bune vin de cele mai multe ori c\u00e2nd dezbat proiectele \u00eempreun\u0103 cu colegii mei.<\/p>\n<p>\n<strong><em>&nbsp;Dac\u0103 ai putea explora o nou\u0103 abilitate sau hobby, ce ai alege?<\/em><\/strong><\/p>\n<p>\nExplorez tot timpul lucruri noi, de cur\u00e2nd mi-am schimbat rutina de sport \u015fi am \u00eenceput s\u0103 practic pilates cu Reformer. Practic qigong \u00een fiecare diminea\u0163\u0103. M\u0103 g\u00e2ndesc s\u0103 explorez dansul.<\/p>\n<p>\n<strong><em>&nbsp;Exist\u0103 o destina\u0163ie pe care visezi s\u0103 o vizitezi?<\/em><\/strong><\/p>\n<p>\n\u00cemi place s\u0103 c\u0103l\u0103toresc \u00een Europa cel mai des, dar \u015fi \u00een Asia, sau Orientul Mijlociu, unde sunt c\u0103l\u0103torii de descoperire de fiecare dat\u0103. Ador \u015fi experien\u0163ele culinare, testez arome \u015fi combina\u0163ii de gusturi \u015fi texturi noi. Anul acesta vreau s\u0103 ajung \u00een Irak, \u00een Indonezia, dar \u015fi \u00een Asia Central\u0103 &#8211; Kazahstan, Uzbekistan.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>100 Cele mai puternice femei din business. Rucsandra Hurezeanu, founder &#038; CEO, Ivatherm MOTTO: \u201eAntreprenorii nu v\u00e2neaz\u0103 oportunit\u0103\u0163i, ei le creeaz\u0103.\u201c BIO Absolvent\u0103 a Facult\u0103\u0163ii de Medicin\u0103 \u015fi cu o experien\u0163\u0103 de \u015fapte ani \u00een industria farmaceutic\u0103 \u00een marketing \u015fi v\u00e2nz\u0103ri, Rucsandra Hurezeanu a ales, \u00een 2005, calea antreprenoriatului miz\u00e2nd pe cosmetice, care au pasionat-o [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[511],"tags":[27301,10069,27337],"class_list":["post-236702","post","type-post","status-publish","format-standard","hentry","category-afaceri","tag-100-cele-mai-puternice-femei-din-business","tag-ivatherm","tag-rucsandra-hurezeanu"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/236702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=236702"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/236702\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=236702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=236702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=236702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}