{"id":235800,"date":"2025-04-17T13:49:37","date_gmt":"2025-04-17T13:49:37","guid":{"rendered":"https:\/\/bm.dev.synology.me\/?p=235800"},"modified":"2025-04-17T13:49:37","modified_gmt":"2025-04-17T13:49:37","slug":"ey-o-treime-dintre-romani-vor-aloca-300-500-lei-pentru-masa-de-paste-iar-un-sfert-intre-500-lei-si-1-000-lei-45-dintre-ei-estimeaza-cheltuieli-mai-ridicate-cu-pana-la-10-20-fata-de-2024","status":"publish","type":"post","link":"https:\/\/bm.dev.synology.me\/?p=235800","title":{"rendered":"EY: O treime dintre rom\u00e2ni vor aloca 300-500 lei pentru masa de Pa\u015fte, iar un sfert \u00eentre 500 lei \u015fi 1.000 lei. 45% dintre ei estimeaz\u0103 cheltuieli mai ridicate cu p\u00e2n\u0103 la 10-20% fa\u0163\u0103 de 2024"},"content":{"rendered":"<p style=\"text-align: justify;\">\nAproximativ o treime dintre rom\u00e2ni (35%) pl\u0103nuiesc s\u0103 cheltuiasc\u0103 \u00eentre 300 lei \u015fi 500 lei pentru masa de Pa\u015fte, iar un sfert \u00eentre 500 lei \u015fi 1.000 lei, \u00een condi\u0163iile \u00een care 45% dintre ei estimeaz\u0103 cheltuieli mai ridicate cu p\u00e2n\u0103 la 10 &#8211; 20% fa\u0163\u0103 de 2024, arat\u0103 un sondaj EY.<\/p>\n<p style=\"text-align: justify;\">\nUn procent de 17% dintre consumatori au \u00een plan s\u0103 aloce peste 1.000 lei pentru ma\u015fa de s\u0103rb\u0103tori, iar 22% aloc\u0103 sub 300 lei.<\/p>\n<p style=\"text-align: justify;\">\nDe asemenea, 10% estimeaz\u0103 c\u0103 vor cheltui \u00een acest an cu peste 30% mai mult fa\u0163\u0103 de Pa\u015ftele trecut, iar 22% anticipeaz\u0103 cheltuieli similare sau mai mici.<\/p>\n<p style=\"text-align: justify;\">\n\u00cen ceea ce prive\u015fte cadourile, 61% dintre responden\u0163i a\u015fteapt\u0103 reduceri pentru a cump\u0103ra ceva de Pa\u015fte, ia&nbsp; 41% urm\u0103resc at\u00e2t oferte online, c\u00e2t \u015fi \u00een magazine. O treime dintre consumatori&nbsp;se concentreaz\u0103 doar pe mediul online.<\/p>\n<p style=\"text-align: justify;\">\nPentru cadouri, 47% aloc\u0103 p\u00e2n\u0103 la 400 lei, 37% \u00eentre 400 \u015fi 1.000 lei, iar 16% peste 1.000 lei. Doar 26% au economisit \u00een prealabil pentru aceste cheltuieli.<\/p>\n<p style=\"text-align: justify;\">\nMarea majoritate a rom\u00e2nilor nu au planificat nicio vacan\u0163\u0103 \u00een perioada Pa\u015ftelui sau de 1 Mai (85%), doar 15% dintre responden\u0163i spun\u00e2nd c\u0103 au achizi\u0163ionat bilete de avion sau pachete turistice.<\/p>\n<p style=\"text-align: justify;\">\nPentru urm\u0103toarele \u015fase luni, 36% inten\u0163ioneaz\u0103 s\u0103 aloce \u00eentre 250 \u015fi 500 lei lunar pentru divertisment \u015fi relaxare, iar 38% \u00eentre 50 \u015fi 250 lei pentru sport.<\/p>\n<p style=\"text-align: justify;\">\nCalitatea (98%) \u015fi pre\u0163ul (97%) domin\u0103 deciziile de achizi\u0163ie, urmate de proximitatea magazinului \u015fi provenien\u0163a produselor. Livrarea la domiciliu, sustenabilitatea \u015fi brandul sunt mai pu\u0163in importante. Pentru alegerea retailerilor, pre\u0163ul este prioritar, urmat de proximitate \u015fi \u00eencrederea \u00een comerciant. La electrocasnice, recenziile sunt esen\u0163iale, iar la \u00eembr\u0103c\u0103minte conteaz\u0103 reducerile \u015fi u\u015furin\u0163a return\u0103rii.<\/p>\n<p style=\"text-align: justify;\">\n&nbsp;\u201e\u00cen 2025, rom\u00e2nii demonstreaz\u0103 o abordare prudent\u0103 \u00een preg\u0103tirea s\u0103rb\u0103torilor de Pa\u015fte, aproape to\u0163i responden\u0163ii pun\u00e2nd calitatea \u015fi pre\u0163ul pe primul plan, \u00een timp ce maximizeaz\u0103 valoarea prin reduceri \u015fi comercian\u0163i cu profil discount. Aceast\u0103 combina\u0163ie de tradi\u0163ie \u015fi pragmatism economic arat\u0103 adaptabilitate \u00een fa\u0163a provoc\u0103rilor financiare.\u201d,a&nbsp; comentat&nbsp;Georgiana Iancu, Partener, liderul sectorului de Retail \u015fi Produse de Consum, EY Rom\u00e2nia.&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n\u00cen ciuda cre\u015fterii pre\u0163urilor,&nbsp;50% dintre responden\u0163i vor continua s\u0103 cumpere alimente proaspete, 49% produse de \u00eengrijire personal\u0103, 35% alimente procesate \u015fi 31% electrocasnice mari, chiar \u015fi la pre\u0163uri mai ridicate. \u00cen schimb, pentru produsele neesen\u0163iale, precum \u00eembr\u0103c\u0103mintea sau articolele de lux, mul\u0163i opteaz\u0103 pentru alternative mai ieftine sau reduc achizi\u0163iile.&nbsp;\u00cen ceea ce prive\u015fte ie\u015firile la restaurant, 45% declar\u0103 c\u0103 vor reduce frecven\u0163a meselor \u00een ora\u015f.<\/p>\n<p style=\"text-align: justify;\">\nPlanuri financiare pentru urm\u0103toarele \u015fase luni<\/p>\n<ul>\n<li style=\"text-align: justify;\">\nAlimente: 34% vor cheltui \u00eentre 500 \u015fi 1.000 lei lunar.<\/li>\n<li style=\"text-align: justify;\">\nIgien\u0103 personal\u0103: 43% aloc\u0103 \u00eentre 250 \u015fi 500 lei lunar.<\/li>\n<li style=\"text-align: justify;\">\nEduca\u0163ie: 25% aloc\u0103 \u00eentre 50 \u015fi 250 lei lunar.<\/li>\n<li style=\"text-align: justify;\">\nEconomii \u015fi investi\u0163ii: 25% inten\u0163ioneaz\u0103 s\u0103 aloce peste 2.000 lei lunar, un semn de pruden\u0163\u0103.<\/li>\n<\/ul>\n<p style=\"margin-left: 17.85pt; text-align: justify;\">\n&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n&nbsp;<\/p>\n<p>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aproximativ o treime dintre rom\u00e2ni (35%) pl\u0103nuiesc s\u0103 cheltuiasc\u0103 \u00eentre 300 lei \u015fi 500 lei pentru masa de Pa\u015fte, iar un sfert \u00eentre 500 lei \u015fi 1.000 lei, \u00een condi\u0163iile \u00een care 45% dintre ei estimeaz\u0103 cheltuieli mai ridicate cu p\u00e2n\u0103 la 10 &#8211; 20% fa\u0163\u0103 de 2024, arat\u0103 un sondaj EY. Un procent de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[510],"tags":[283,8887,9831,173],"class_list":["post-235800","post","type-post","status-publish","format-standard","hentry","category-actualitate","tag-cheltuieli","tag-estimare","tag-paste","tag-romani"],"_links":{"self":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=235800"}],"version-history":[{"count":0,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=\/wp\/v2\/posts\/235800\/revisions"}],"wp:attachment":[{"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=235800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=235800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bm.dev.synology.me\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=235800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}